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3 Positioning USP

Transkrip automatik asal · Pengecaman pertuturan automatik; setiap perkataan belum disahkan.

3 Positioning USP
Source: https://coachadib.com/module/6ac03b9ff31418e8263980d5
Automatic full-length draft. Uncertain wording and figures require review.

[00:00:00.000 – 00:00:19.040] Topik yang seterusnya adalah Brand Positioning untuk 3 USP. Kalau tadi dalam panduan sebelum ni, kita dah go through tentang Brand Positioning untuk 4 Positioning Quadrant. Awak dah faham benda ni? Baru awak boleh tengok step yang seterusnya untuk 3 Positioning USP. Dah ready? Jom kita mulakan di whiteboard.

[00:00:19.040 – 00:00:21.020] Ok, selepas awak dah decide

[00:00:21.020 – 00:00:24.180] Katakanlah dalam 4 positioning quadrant ni

[00:00:24.180 – 00:00:25.660] Awak dah kenal pasti dah

[00:00:25.660 – 00:00:28.000] Saya nak menang dekat quality tuan

[00:00:28.000 – 00:00:29.720] Saya memang orang quality

[00:00:29.720 – 00:00:32.640] Sebab quality ni adalah DNA diri saya

[00:00:32.640 – 00:00:33.940] Saya memang nak menang dekat quality

[00:00:33.940 – 00:00:35.780] So katalah quality awak kata

[00:00:35.780 – 00:00:37.160] Saya target 9 per 10

[00:00:37.160 – 00:00:38.300] Mungkin sekarang tak sampai

[00:00:38.300 – 00:00:40.480] Akan datang saya nak 9 per 10

[00:00:40.480 – 00:00:42.140] Dekat bahagian chip

[00:00:42.140 – 00:00:43.600] Awak tak adalah murah sangat

[00:00:43.600 – 00:00:46.240] Mungkin awak mahal sikit dalam sekitar 4 per 10

[00:00:46.240 – 00:00:48.480] Untuk bahagian speed

[00:00:48.480 – 00:00:50.500] mungkin awak tak ada laju sangat

[00:00:50.500 – 00:00:51.360] biasa-biasa je

[00:00:51.360 – 00:00:52.640] mungkin awak 6 per 10

[00:00:52.640 – 00:00:54.240] tapi distribution

[00:00:54.240 – 00:00:55.580] mungkin awak fail

[00:00:55.580 – 00:00:57.160] sebab awak nak buat quality kan

[00:00:57.160 – 00:00:58.400] so biasa quality

[00:00:58.400 – 00:00:59.420] kalau restoran tu sedap

[00:00:59.420 – 00:01:00.420] satu cawangan je lah sedap

[00:01:00.420 – 00:01:01.180] distribution

[00:01:01.180 – 00:01:02.440] tempat lain mungkin

[00:01:02.440 – 00:01:03.200] tak apa-apa nak sedap

[00:01:03.200 – 00:01:04.020] that's why lah

[00:01:04.020 – 00:01:05.260] ada setengah kedai yang viral ni

[00:01:05.260 – 00:01:06.380] satu je cawangan dia

[00:01:06.380 – 00:01:07.700] sebab itu je yang boleh

[00:01:07.700 – 00:01:08.360] dia sedapkan

[00:01:08.360 – 00:01:09.500] sebab dia ada air tangan

[00:01:09.500 – 00:01:11.340] air tangan tu susah nak di duplicate

[00:01:11.340 – 00:01:13.100] so katakanlah quality

[00:01:13.100 – 00:01:14.020] jadi sekarang ni

[00:01:14.020 – 00:01:15.480] dalam chapter ni

[00:01:15.480 – 00:01:17.220] 3 position in USP

[00:01:17.220 – 00:01:17.980] saya nak awak

[00:01:17.980 – 00:01:20.100] keluarkan. Jadi katakanlah

[00:01:20.100 – 00:01:22.200] awak punya USP adalah quality.

[00:01:22.540 – 00:01:24.260] Keluarkan quality ini

[00:01:24.260 – 00:01:25.920] dan tolong define

[00:01:25.920 – 00:01:27.480] apa maksud quality.

[00:01:27.780 – 00:01:29.660] Oh, saya paling quality. Ya.

[00:01:30.100 – 00:01:31.700] Semua orang boleh define dia quality.

[00:01:32.120 – 00:01:34.220] Semua orang boleh claim saya paling quality-quality.

[00:01:34.580 – 00:01:35.680] Tapi apakah

[00:01:35.680 – 00:01:38.220] maksud awak ni high quality?

[00:01:38.440 – 00:01:39.620] So, saya nak awak keluarkan

[00:01:39.620 – 00:01:42.020] 3. 1, 2,

[00:01:42.340 – 00:01:43.720] 3. 3

[00:01:45.800 – 00:01:46.480] USP

[00:01:47.300 – 00:01:48.040] Positioning awak

[00:01:49.340 – 00:01:50.640] Apa maksud USP?

[00:01:51.040 – 00:01:52.360] USP ni maksudnya

[00:01:52.360 – 00:01:53.700] U, unique

[00:01:55.590 – 00:01:56.390] Unique where

[00:01:57.090 – 00:01:58.210] S, selling

[00:02:00.190 – 00:02:02.130] P, proposition ataupun point

[00:02:02.130 – 00:02:03.870] Saya guna point lah, saya dah faham sikit

[00:02:04.550 – 00:02:06.310] Unique, selling, point

[00:02:06.310 – 00:02:08.230] Maksudnya apa yang menyebabkan awak ni

[00:02:08.230 – 00:02:09.010] Unique daripada orang lain?

[00:02:09.350 – 00:02:10.410] Apa yang uniknya?

[00:02:11.630 – 00:02:14.370] Beza eh, orang yang murah A dengan murah B

[00:02:14.370 – 00:02:15.350] Dua-dua ada keunikan dia

[00:02:15.350 – 00:02:17.010] Mungkin yang ni murah sebab

[00:02:17.010 – 00:02:20.310] dia suka bagi harga

[00:02:20.310 – 00:02:21.950] tanpa hidden charge. Yang ni

[00:02:21.950 – 00:02:24.170] murah pula sebab dia ada hidden charge. Contoh

[00:02:24.170 – 00:02:26.190] macam Asia. Betul tak? Murah kan?

[00:02:26.330 – 00:02:28.310] Murah. Tapi korang tahu. Add-on luggage

[00:02:28.310 – 00:02:30.310] jadi mahal. Betul tak? Add-on

[00:02:30.310 – 00:02:32.170] contohnya kita beli tiket flight murah.

[00:02:32.470 – 00:02:34.310] Murah tu harga 600. Bila add-on

[00:02:34.310 – 00:02:35.850] add-on luggage eh 1,200 je katanya.

[00:02:36.110 – 00:02:38.490] Sama mahal je. So itulah

[00:02:38.490 – 00:02:40.130] unit selling point di Asia. Dia

[00:02:40.130 – 00:02:41.590] nampak murah sebenarnya mahal.

[00:02:42.110 – 00:02:43.850] Nampak? Contohnya saya ambil

[00:02:43.850 – 00:02:46.370] quality. Dalam example ni

[00:02:46.370 – 00:02:47.410] Kalau awak tengok example ni.

[00:02:47.850 – 00:02:51.250] Example ni saya ambil kualiti untuk katanya kedai printing.

[00:02:51.750 – 00:02:52.890] Kalau awak buat kedai printing.

[00:02:53.470 – 00:02:54.830] Untuk kedai printing ni.

[00:02:55.090 – 00:02:56.330] Apa maksud kualiti?

[00:02:56.690 – 00:02:59.270] Oh saya buat print baju berkualiti.

[00:02:59.590 – 00:03:00.590] Eh lah apa maksud dia.

[00:03:00.830 – 00:03:04.790] So contohnya awak cuba terjemahkan dalam bentuk yang praktikal.

[00:03:05.390 – 00:03:05.650] Okay.

[00:03:06.110 – 00:03:06.950] Saya punya tuan.

[00:03:07.350 – 00:03:08.850] Memang design.

[00:03:10.130 – 00:03:12.450] 100% custom made.

[00:03:13.430 – 00:03:14.450] Custom design.

[00:03:14.710 – 00:03:15.470] Custom design.

[00:03:15.470 – 00:03:16.770] oleh designer

[00:03:16.770 – 00:03:17.810] designer saya ni

[00:03:17.810 – 00:03:18.590] memang pengalaman

[00:03:18.590 – 00:03:20.110] so designer saya ni

[00:03:20.110 – 00:03:20.870] kalau tuan tengok

[00:03:20.870 – 00:03:21.810] design dia memang lawa gila

[00:03:21.810 – 00:03:22.850] saya rate 9 per 10

[00:03:22.850 – 00:03:24.550] memang designer ni

[00:03:24.550 – 00:03:25.390] ber

[00:03:25.390 – 00:03:26.490] pengalaman

[00:03:27.750 – 00:03:28.990] yang ni saya include

[00:03:28.990 – 00:03:29.490] sekali dalam

[00:03:29.490 – 00:03:30.270] package

[00:03:30.270 – 00:03:31.710] contoh kat luar sana

[00:03:31.710 – 00:03:32.630] kalau dia nak upah designer

[00:03:32.630 – 00:03:33.710] mungkin 300-500

[00:03:33.710 – 00:03:34.370] ribu

[00:03:34.370 – 00:03:35.270] saya punya designer ni

[00:03:35.270 – 00:03:36.430] memang level macam tu

[00:03:36.430 – 00:03:37.390] tapi included

[00:03:37.390 – 00:03:38.070] sebab tu mahal

[00:03:38.070 – 00:03:38.670] nampak

[00:03:38.670 – 00:03:39.290] ok

[00:03:39.930 – 00:03:41.070] lepas tu bila awak pergi

[00:03:41.070 – 00:03:42.010] dekat instagram dia

[00:03:42.010 – 00:03:42.770] kan tengok design

[00:03:42.770 – 00:03:44.250] wau ni design dia

[00:03:44.250 – 00:03:45.050] itu masa quality

[00:03:45.650 – 00:03:47.650] Maksudnya dia takkan print design tak lawa

[00:03:47.650 – 00:03:49.470] Sebab designer dia akan tapis

[00:03:49.470 – 00:03:51.170] Dan design yang tak lawa

[00:03:51.170 – 00:03:52.650] Dia takkan post lah dekat Instagram dia

[00:03:52.650 – 00:03:53.410] Haa, macam tu

[00:03:53.410 – 00:03:54.770] Okay, next mungkin

[00:03:54.770 – 00:03:57.710] Awak ni adalah orang yang bagi 3 kali

[00:03:57.710 – 00:03:58.810] Free revision

[00:03:59.990 – 00:04:01.530] Revision ni maksudnya apa?

[00:04:01.670 – 00:04:02.950] Boleh ubah 3 kali

[00:04:04.170 – 00:04:04.690] Revision

[00:04:05.410 – 00:04:06.630] Oh, free je?

[00:04:06.750 – 00:04:07.390] Ya, ya, ya, free

[00:04:07.390 – 00:04:08.550] Kalau ambil dengan saya puan

[00:04:08.550 – 00:04:10.410] Kita bukan sahaja buat design custom

[00:04:10.410 – 00:04:11.130] High quality

[00:04:11.130 – 00:04:13.430] Malah nak ubah 3 kali percuma

[00:04:13.430 – 00:04:15.250] Kalau kali keempat pun kena bayar

[00:04:15.250 – 00:04:16.210] Maksudnya memang

[00:04:16.210 – 00:04:17.250] Mereka tak ada hidden charge lah

[00:04:17.250 – 00:04:18.150] Sebab tu lah mahal

[00:04:18.150 – 00:04:19.670] Oh ok lah macam tu

[00:04:19.670 – 00:04:20.330] Ali puh hati

[00:04:20.330 – 00:04:20.730] Yes

[00:04:20.730 – 00:04:22.590] Walaupun nak cari yang puh hati dengan kita

[00:04:22.590 – 00:04:23.930] Lepas tu paling best

[00:04:23.930 – 00:04:25.730] Saya akan hantar sekali

[00:04:25.730 – 00:04:27.530] 3 free

[00:04:27.530 – 00:04:29.090] Size tester

[00:04:29.090 – 00:04:30.370] Ya ke?

[00:04:30.650 – 00:04:30.990] Ya

[00:04:30.990 – 00:04:32.310] Kita akan bagi

[00:04:32.310 – 00:04:33.470] Puan punya office kat mana?

[00:04:33.730 – 00:04:34.830] Oh saya kat Kelantan

[00:04:34.830 – 00:04:35.150] Takpe

[00:04:35.150 – 00:04:36.230] Kita akan shipping kan

[00:04:36.230 – 00:04:37.590] Nanti bila Puan dah lock deposit

[00:04:37.590 – 00:04:39.110] Kita akan hantar

[00:04:39.110 – 00:04:40.230] 3 helai baju

[00:04:40.230 – 00:04:41.310] Size S

[00:04:41.310 – 00:04:42.030] Size M

[00:04:42.030 – 00:04:42.610] Size L

[00:04:42.610 – 00:04:44.170] Ataupun kalau nak power lagi

[00:04:44.170 – 00:04:45.390] Kita akan hantar

[00:04:45.390 – 00:04:47.470] 5 helai baju tester

[00:04:47.470 – 00:04:48.130] Wow

[00:04:48.130 – 00:04:48.890] Serius lah

[00:04:48.890 – 00:04:49.290] Yes

[00:04:49.290 – 00:04:50.430] S

[00:04:50.430 – 00:04:50.890] M

[00:04:50.890 – 00:04:51.370] L

[00:04:51.370 – 00:04:52.330] XL

[00:04:52.330 – 00:04:53.190] XXL

[00:04:53.190 – 00:04:54.250] Contohnya

[00:04:54.250 – 00:04:55.730] So puhati

[00:04:55.730 – 00:04:57.370] Kan puhati lah

[00:04:57.370 – 00:04:58.590] Sebab dia dapat sekali dengan

[00:04:58.590 – 00:05:00.510] 5 free size tester

[00:05:00.510 – 00:05:02.230] So itulah define quality

[00:05:02.230 – 00:05:04.550] Saya tak cakap pun jahitan saya berkualiti

[00:05:04.550 – 00:05:06.290] Oh quality kami adalah

[00:05:06.290 – 00:05:07.950] Printing kami berkualiti

[00:05:07.950 – 00:05:09.310] Sama je lah macam tu

[00:05:09.310 – 00:05:10.270] Semua orang define

[00:05:10.270 – 00:05:11.930] Klaim printer quality

[00:05:11.930 – 00:05:13.950] Contoh saya ambil restoran

[00:05:13.950 – 00:05:16.510] Kenapa restoran awak consider sebagai kualiti

[00:05:16.510 – 00:05:17.430] Oh kami bersih

[00:05:17.430 – 00:05:18.190] Haa nampak

[00:05:18.190 – 00:05:19.170] Bersih

[00:05:19.170 – 00:05:21.530] Jadi bersih adalah awak punya kualiti

[00:05:23.270 – 00:05:24.710] Bersih adalah awak punya

[00:05:24.710 – 00:05:26.910] Definition of quality

[00:05:26.910 – 00:05:28.410] Ok next pula adalah

[00:05:29.670 – 00:05:31.030] Katalah awak restoran

[00:05:31.030 – 00:05:32.190] Ok awak kualiti juga

[00:05:32.190 – 00:05:34.030] Tapi kualiti awak kat sini

[00:05:34.790 – 00:05:35.470] Bersih

[00:05:35.470 – 00:05:37.230] Contoh restoran

[00:05:37.230 – 00:05:37.970] Ok lagi apa

[00:05:37.970 – 00:05:40.210] Oh saya punya kualiti tuan

[00:05:40.210 – 00:05:41.030] Restoran saya

[00:05:42.930 – 00:05:44.150] kita orang punya

[00:05:44.150 – 00:05:45.410] portion besar

[00:05:45.410 – 00:05:46.470] ui ok

[00:05:46.470 – 00:05:47.570] maksudnya harga

[00:05:47.570 – 00:05:48.330] harga mahal

[00:05:48.330 – 00:05:49.130] tapi portion besar

[00:05:49.130 – 00:05:49.510] nampak

[00:05:49.510 – 00:05:50.630] big portion

[00:05:50.630 – 00:05:52.270] so awak kena define

[00:05:52.270 – 00:05:53.590] apakah quality

[00:05:53.590 – 00:05:54.150] bagi awak

[00:05:55.170 – 00:05:57.050] oh kita punya quality ni

[00:05:57.050 – 00:05:57.450] tuan

[00:05:57.450 – 00:05:57.950] sebab

[00:05:57.950 – 00:05:59.090] kita punya

[00:05:59.090 – 00:06:00.090] krim

[00:06:00.090 – 00:06:01.390] kita memang

[00:06:01.390 – 00:06:02.050] teh tarik kita

[00:06:02.050 – 00:06:02.650] pakai

[00:06:03.550 – 00:06:04.830] creamy latte je

[00:06:04.830 – 00:06:05.230] apa lah

[00:06:05.230 – 00:06:05.570] macam

[00:06:05.570 – 00:06:06.570] susu apa

[00:06:06.570 – 00:06:07.210] susu cair eh

[00:06:07.210 – 00:06:08.230] susu dia tu

[00:06:08.230 – 00:06:08.830] susu premium lah

[00:06:08.830 – 00:06:10.450] bukan susu

[00:06:10.450 – 00:06:11.570] susu biasa

[00:06:11.570 – 00:06:13.190] susu special sikit

[00:06:13.190 – 00:06:14.630] tetarik yang premium sikit kan

[00:06:14.630 – 00:06:16.550] dia pakai susu cair eh

[00:06:16.550 – 00:06:18.470] susu cair yang sedap sikit

[00:06:18.470 – 00:06:19.030] nak contoh

[00:06:19.030 – 00:06:19.790] pun boleh juga

[00:06:19.790 – 00:06:21.330] so awak kena define

[00:06:21.330 – 00:06:22.110] apa kualiti

[00:06:22.110 – 00:06:23.010] ini baru kualiti

[00:06:23.010 – 00:06:24.930] cubakanlah saya keluarkan pula speed

[00:06:24.930 – 00:06:27.350] oh saya punya kelebihan tuan

[00:06:27.350 – 00:06:27.730] laju

[00:06:27.730 – 00:06:28.150] ok

[00:06:28.150 – 00:06:29.310] apa maksud laju

[00:06:30.090 – 00:06:31.390] design siap

[00:06:31.390 – 00:06:32.950] dalam masa 48 jam

[00:06:32.950 – 00:06:34.090] oh

[00:06:34.090 – 00:06:35.410] iya ke

[00:06:35.410 – 00:06:35.990] weh

[00:06:35.990 – 00:06:37.450] design kami 24 jam siap

[00:06:37.450 – 00:06:38.230] weh

[00:06:38.230 – 00:06:38.590] laju

[00:06:38.590 – 00:06:40.050] sebab tu mahal

[00:06:40.850 – 00:06:41.810] Contoh nombor 2

[00:06:41.810 – 00:06:42.850] Apa maksud laju?

[00:06:43.490 – 00:06:45.070] Laju kami boleh buat

[00:06:46.090 – 00:06:47.090] Testing print

[00:06:47.090 – 00:06:47.650] Test print

[00:06:47.650 – 00:06:49.030] Dalam masa 48 jam

[00:06:49.030 – 00:06:49.990] Kita panggil

[00:06:49.990 – 00:06:51.810] Free tester

[00:06:52.430 – 00:06:53.350] Test print

[00:06:53.350 – 00:06:55.790] Test print ni maksudnya kita akan print 1

[00:06:55.790 – 00:06:57.630] Dalam masa 48 jam

[00:06:57.630 – 00:06:59.290] Maksudnya tuan akan dapat terus

[00:06:59.290 – 00:07:00.090] Exactly

[00:07:00.910 – 00:07:02.930] Baju yang kita dah print sebagai tester

[00:07:02.930 – 00:07:03.810] At least puas hati

[00:07:03.810 – 00:07:05.050] Tak adalah kita print terus 20

[00:07:05.050 – 00:07:05.890] Tersalah pula 20

[00:07:05.890 – 00:07:07.450] Lepas tu laju pula apa?

[00:07:07.710 – 00:07:08.230] Oh laju

[00:07:08.230 – 00:07:09.150] Mungkin

[00:07:10.990 – 00:07:12.270] Sepantas 3 hari

[00:07:12.270 – 00:07:12.790] Speed

[00:07:12.790 – 00:07:13.950] Kita boleh lah define

[00:07:13.950 – 00:07:14.610] Apa maksud speed

[00:07:14.610 – 00:07:16.250] Contoh macam restoran

[00:07:16.250 – 00:07:16.730] Laju

[00:07:16.730 – 00:07:17.330] Oh laju

[00:07:17.330 – 00:07:18.810] Waiter kita memang laju

[00:07:18.810 – 00:07:20.130] Kalau angkat tangannya sampai

[00:07:20.130 – 00:07:21.070] Orang suka

[00:07:21.070 – 00:07:22.450] So laju ni

[00:07:22.450 – 00:07:23.290] Biasanya untuk

[00:07:23.290 – 00:07:24.290] Service biasanya

[00:07:24.290 – 00:07:25.130] Product dia

[00:07:25.130 – 00:07:26.390] Laju ni kurang sikit lah

[00:07:26.390 – 00:07:27.710] Kurang nak praktikkan

[00:07:27.710 – 00:07:28.910] Biasanya product

[00:07:28.910 – 00:07:29.710] Yang ambil masa lama

[00:07:29.710 – 00:07:30.650] Contohnya buat perabot

[00:07:30.650 – 00:07:31.690] Custom made perabot

[00:07:31.690 – 00:07:32.730] Ada orang tak nak

[00:07:33.530 – 00:07:34.570] Kenapa ramai orang

[00:07:34.570 – 00:07:35.230] Pergi IKEA

[00:07:36.030 – 00:07:36.630] Haa

[00:07:36.630 – 00:07:37.470] Jom kita kupas

[00:07:37.470 – 00:07:38.830] IKEA pula macam mana

[00:07:38.830 – 00:07:39.910] Jom

[00:07:39.910 – 00:07:40.730] Ikea

[00:07:40.730 – 00:07:41.710] Ikea murah mahal

[00:07:42.710 – 00:07:43.270] Ikea

[00:07:43.270 – 00:07:45.750] Tak murah sangat

[00:07:45.750 – 00:07:46.670] Tak murah

[00:07:46.670 – 00:07:47.990] So kita rate dia berapa

[00:07:47.990 – 00:07:48.450] Kalau Ikea

[00:07:50.030 – 00:07:50.590] Ikea

[00:07:52.150 – 00:07:53.270] 4.10

[00:07:53.270 – 00:07:53.730] Sebenarnya

[00:07:53.730 – 00:07:54.490] Mahal juga kan

[00:07:54.490 – 00:07:55.710] Kedah Banggolan murah lagi

[00:07:56.330 – 00:07:56.890] Ok

[00:07:56.890 – 00:07:57.990] Quality tak ke Ikea

[00:07:57.990 – 00:08:00.650] Tak juga

[00:08:00.650 – 00:08:02.210] Tapi adakah bawah quality

[00:08:02.210 – 00:08:03.130] Ataupun dia quality juga

[00:08:03.130 – 00:08:04.350] Quality je

[00:08:04.350 – 00:08:05.750] Tapi pun tak adalah quality gila

[00:08:05.750 – 00:08:07.010] So kita boleh kata

[00:08:07.010 – 00:08:07.730] Berapa quality dia

[00:08:08.310 – 00:08:09.250] 7.10

[00:08:10.130 – 00:08:11.270] Laju tak barang Ikea

[00:08:11.950 – 00:08:12.790] Laju gila

[00:08:12.790 – 00:08:14.190] Datang hari ni

[00:08:14.190 – 00:08:15.070] Hari ni buat balik

[00:08:15.070 – 00:08:16.250] Kau pergi lah Ikea

[00:08:16.250 – 00:08:17.610] Nak bina rumah

[00:08:18.610 – 00:08:19.130] Systematic

[00:08:19.130 – 00:08:19.430] Nampak

[00:08:19.430 – 00:08:20.850] Pergi kat kedai Bangla

[00:08:20.850 – 00:08:22.870] Belum tentu dia hantar hari yang sama

[00:08:22.870 – 00:08:24.170] Pergi kat kedai Bangla

[00:08:24.170 – 00:08:24.710] Tak ada stock

[00:08:24.710 – 00:08:26.490] Oh tilam ni nak kena order dululah

[00:08:26.490 – 00:08:26.910] Seminggu

[00:08:26.910 – 00:08:27.570] Orang tak ada masa

[00:08:27.570 – 00:08:28.790] Sebab tu Ikea

[00:08:28.790 – 00:08:29.730] Orang ingat quality

[00:08:29.730 – 00:08:30.130] Tak

[00:08:30.130 – 00:08:31.310] Ikea speed

[00:08:31.310 – 00:08:32.290] 9 per 10

[00:08:32.290 – 00:08:33.790] Sampai tahap speed

[00:08:33.790 – 00:08:34.930] Dia siap ada showroom

[00:08:34.930 – 00:08:35.570] Untuk awak

[00:08:35.570 – 00:08:36.490] Experience

[00:08:36.490 – 00:08:38.650] So mungkin kat situ pun quality dia

[00:08:38.650 – 00:08:40.850] Itulah definition quality bagi IKEA

[00:08:40.850 – 00:08:42.010] Dia menyediakan showroom

[00:08:42.010 – 00:08:42.630] Untuk orang test

[00:08:42.630 – 00:08:43.310] Test-test apa semua

[00:08:44.250 – 00:08:45.650] Dan pendapat saya persendiri

[00:08:45.650 – 00:08:46.530] IKEA agak quality

[00:08:46.530 – 00:08:48.030] Sebab saya kalau sofa IKEA kan

[00:08:48.030 – 00:08:48.430] Tahan lama

[00:08:48.430 – 00:08:48.870] Tak tahu kenapa

[00:08:48.870 – 00:08:50.070] Kalau saya beli sofa

[00:08:50.070 – 00:08:51.010] Maju home lah

[00:08:51.010 – 00:08:52.010] SSF lah

[00:08:52.010 – 00:08:52.670] Duduk sekiranya

[00:08:52.670 – 00:08:53.470] Patah lah

[00:08:53.470 – 00:08:55.210] So IKEA walaupun kayu

[00:08:55.210 – 00:08:55.810] Dia kayu serbuk

[00:08:55.810 – 00:08:56.670] Tapi serbuk tak tahu lah

[00:08:56.670 – 00:08:57.950] Serbuk daripada negara mana

[00:08:57.950 – 00:08:58.950] Memang quality lah

[00:08:58.950 – 00:09:00.630] Lepas tu dia pun agak menang lah

[00:09:00.630 – 00:09:01.230] Dekat distribution

[00:09:01.230 – 00:09:02.150] Sebab IKEA ni

[00:09:02.150 – 00:09:03.070] Dia ada beberapa cawangan

[00:09:03.070 – 00:09:03.550] Seluruh Malaysia

[00:09:03.550 – 00:09:04.550] Jadi mungkin dia menang sikit

[00:09:04.550 – 00:09:04.970] Di sini lah

[00:09:04.970 – 00:09:06.370] Mungkin dia 6 atau 10

[00:09:06.370 – 00:09:07.430] Kau pengen kena perabot lain

[00:09:07.430 – 00:09:09.050] Senang nak delivery apa semua kan

[00:09:09.050 – 00:09:10.270] So nampak as tu

[00:09:10.270 – 00:09:10.910] Jadi

[00:09:10.910 – 00:09:12.370] Kita kena define

[00:09:12.370 – 00:09:13.490] Apa maksud speed

[00:09:14.310 – 00:09:16.050] Speed bagi IKEA adalah

[00:09:16.050 – 00:09:17.070] Orang boleh

[00:09:17.070 – 00:09:18.510] Ambil terus same day

[00:09:18.510 – 00:09:20.490] Orang boleh pasang terus same day

[00:09:20.490 – 00:09:22.090] Even IKEA ada service pemasangan

[00:09:22.090 – 00:09:23.730] Bayar 10% daripada harga barang

[00:09:23.730 – 00:09:24.270] Pun ada

[00:09:24.270 – 00:09:25.950] So that's why

[00:09:25.950 – 00:09:26.730] Saya nak awak

[00:09:26.730 – 00:09:28.490] Tolong pilih salah satu

[00:09:28.490 – 00:09:30.010] Katalah awak kata cheap

[00:09:30.010 – 00:09:31.130] Oh saya punya murah

[00:09:31.830 – 00:09:32.930] Okay cheap

[00:09:32.930 – 00:09:34.530] Katalah kita ambil business

[00:09:36.770 – 00:09:37.890] Pusat tuition lah

[00:09:37.890 – 00:09:38.970] Ok pusat tuition

[00:09:38.970 – 00:09:41.070] Apa maksud pusat tuition awak murah?

[00:09:41.190 – 00:09:43.310] Oh awak ada subjek alakat

[00:09:44.630 – 00:09:45.910] Haa alakat

[00:09:46.670 – 00:09:48.930] Subjek awak ada alakat-alakat punya style

[00:09:48.930 – 00:09:50.290] Oh ok nampak murah

[00:09:50.290 – 00:09:51.990] Lepas tu apa maksud murah?

[00:09:52.390 – 00:09:55.090] Dia murah tak semestinya semurah-murahnya

[00:09:55.090 – 00:09:57.030] Dia macam ASIA punya konsep lah

[00:09:57.030 – 00:09:58.510] Nampak macam murah

[00:09:58.510 – 00:10:01.410] Tapi realitinya bila ada add-on add-on add-on mahal

[00:10:01.410 – 00:10:02.530] Murah bila alakat

[00:10:02.530 – 00:10:04.290] Contoh murah yang selanjutnya

[00:10:04.290 – 00:10:04.790] Mungkin

[00:10:04.790 – 00:10:06.650] Dia ada situasi murah

[00:10:06.650 – 00:10:07.170] Maksudnya

[00:10:07.170 – 00:10:08.410] Katakanlah

[00:10:08.410 – 00:10:10.350] Tak hadir kelas

[00:10:13.140 – 00:10:14.480] Quota

[00:10:14.480 – 00:10:16.760] Katalah dia buat sistem Quota

[00:10:16.760 – 00:10:18.160] Quota maintain

[00:10:18.160 – 00:10:19.400] Ui, bagusnya

[00:10:19.400 – 00:10:20.180] Aa, Puan

[00:10:20.180 – 00:10:21.740] Kami punya persatution

[00:10:21.740 – 00:10:23.620] Katalah Puan subscribe

[00:10:23.620 – 00:10:24.580] Kita guna kredit

[00:10:25.260 – 00:10:27.060] Katalah Puan bayar untuk package

[00:10:27.780 – 00:10:28.460] RM800

[00:10:28.460 – 00:10:30.680] Kita bagi untuk 12 kredit

[00:10:30.680 – 00:10:31.620] So, katalah

[00:10:31.620 – 00:10:32.860] Anak Puan tak dapat nak hadir

[00:10:32.860 – 00:10:34.020] Kredit tak potong

[00:10:34.020 – 00:10:35.940] Yes, sebenarnya lagi zimat

[00:10:35.940 – 00:10:36.440] Dari tempat lain

[00:10:36.440 – 00:10:37.340] Sebab yalah

[00:10:37.340 – 00:10:38.440] Kadang-kadang nak pergi bercuti

[00:10:38.440 – 00:10:39.140] Balik kampung

[00:10:39.140 – 00:10:39.640] Tak sempat

[00:10:39.640 – 00:10:40.220] Kerana sakit

[00:10:40.220 – 00:10:40.700] That's why

[00:10:40.700 – 00:10:41.620] Kami paling jimat

[00:10:41.620 – 00:10:43.200] Kadang-kadang puan

[00:10:43.200 – 00:10:44.020] Nak habis kredit ni

[00:10:44.020 – 00:10:44.840] Ambil masa mungkin

[00:10:44.840 – 00:10:45.560] 3-4 bulan

[00:10:45.560 – 00:10:45.980] Oh

[00:10:45.980 – 00:10:47.100] Nampak tak

[00:10:47.100 – 00:10:48.020] That's why

[00:10:48.020 – 00:10:49.300] Kita yang define

[00:10:49.300 – 00:10:50.220] Apa itu cheap

[00:10:50.220 – 00:10:51.660] So bila awak clear

[00:10:51.660 – 00:10:52.240] Pada

[00:10:52.960 – 00:10:54.240] USP positioning

[00:10:55.640 – 00:10:56.920] USP positioning

[00:10:57.740 – 00:10:58.860] Ini adalah

[00:10:58.860 – 00:10:59.720] Zikir awak

[00:10:59.720 – 00:11:00.880] Dalam marketing nanti

[00:11:00.880 – 00:11:01.820] Awak akan sebut

[00:11:01.820 – 00:11:02.400] Berkali-kali

[00:11:02.400 – 00:11:03.720] Jom dapatkan

[00:11:03.720 – 00:11:04.680] Service private tutor

[00:11:04.680 – 00:11:05.240] Dengan kami

[00:11:05.240 – 00:11:06.020] Senang

[00:11:06.020 – 00:11:07.400] Boleh pilih

[00:11:07.400 – 00:11:08.860] Boleh pilih kelas secara alakat

[00:11:08.860 – 00:11:11.000] Quota unlimited tak habis

[00:11:11.000 – 00:11:12.080] Tak datang pun tak apa

[00:11:12.080 – 00:11:13.060] Quota awak maintain

[00:11:13.060 – 00:11:13.920] Dan yang paling best

[00:11:13.920 – 00:11:15.500] Bayar secara ansuran

[00:11:15.500 – 00:11:16.240] Boleh guna

[00:11:16.240 – 00:11:16.760] Menggunakan

[00:11:16.760 – 00:11:17.580] Credit card

[00:11:17.580 – 00:11:18.060] Contohnya

[00:11:18.060 – 00:11:18.900] Kami adalah

[00:11:18.900 – 00:11:19.560] Parent Provider

[00:11:19.560 – 00:11:20.660] Paling murah kat Malaysia

[00:11:20.660 – 00:11:21.960] Yang paling berbaloi untuk korang ambil

[00:11:21.960 – 00:11:23.080] Klik link bio sekarang

[00:11:23.080 – 00:11:23.780] Contact kami

[00:11:24.660 – 00:11:25.860] PrivateTutor.my

[00:11:26.780 – 00:11:27.380] Kan

[00:11:27.380 – 00:11:28.100] So

[00:11:28.820 – 00:11:29.420] Jelas

[00:11:29.420 – 00:11:30.100] Jadi bila

[00:11:30.100 – 00:11:30.920] Oh kami paling murah

[00:11:30.920 – 00:11:32.500] Jom ambil dengan Private Tutor

[00:11:32.500 – 00:11:33.960] Pusat tuition paling murah di Malaysia

[00:11:33.960 – 00:11:34.680] Contact sekarang

[00:11:34.680 – 00:11:37.200] Apa yang murahnya? Tak clear kan?

[00:11:37.660 – 00:11:38.240] So that's why

[00:11:38.940 – 00:11:40.420] Bila awak kata awak murah

[00:11:40.420 – 00:11:43.000] Awak kena keluarkan minimum 3

[00:11:43.640 – 00:11:44.440] Kenapa 3?

[00:11:44.740 – 00:11:47.580] Sebab ini yang akan disebut setiap kali outro

[00:11:47.580 – 00:11:49.500] Outro dalam content awak

[00:11:49.500 – 00:11:51.480] Nanti dalam video yang seterusnya saya akan ajar awak

[00:11:51.480 – 00:11:53.540] Yang mana video ni dia terpecah dari 3

[00:11:53.540 – 00:11:54.960] Dia terpecah dari 3

[00:11:54.960 – 00:11:56.920] Pertama sekali dia adalah intro

[00:11:58.040 – 00:11:59.420] Lepas tu kita ada content

[00:12:00.880 – 00:12:02.460] Lepas tu kita ada outro

[00:12:03.800 – 00:12:05.740] Intro ni biasanya 7 second

[00:12:05.740 – 00:12:07.360] 3 second, 7 second

[00:12:07.360 – 00:12:10.500] Content dalam 30 ke 90 second

[00:12:10.500 – 00:12:14.000] Outro ni biasanya 10 to 20 second

[00:12:14.000 – 00:12:17.940] Awak punya USP ni akan disebut di sini

[00:12:17.940 – 00:12:21.220] Formula dia kalau saya bocorkan sekejap adalah

[00:12:22.300 – 00:12:24.400] O, U, A

[00:12:24.400 – 00:12:26.400] O ni adalah offer

[00:12:26.400 – 00:12:28.460] Awak kena sebut offer

[00:12:28.460 – 00:12:29.440] Berapa harga

[00:12:29.440 – 00:12:30.500] Sebut terus

[00:12:30.500 – 00:12:32.300] Eh, tulisan pun

[00:12:32.300 – 00:12:33.640] Awak kena sebut

[00:12:33.640 – 00:12:34.840] Offer awak berapa

[00:12:34.840 – 00:12:36.600] Lepas tu USP awak apa

[00:12:36.600 – 00:12:38.020] Lepas tu apa action

[00:12:38.020 – 00:12:38.800] Yang dia nak kena buat

[00:12:38.800 – 00:12:39.100] Nampak?

[00:12:39.320 – 00:12:44.020] So, offer ni sebut je lah

[00:12:44.020 – 00:12:45.860] Jom join pusat tuition

[00:12:45.860 – 00:12:46.700] Mengah holding

[00:12:46.700 – 00:12:47.780] Serendah RM

[00:12:47.780 – 00:12:49.140] RM60 sahaja

[00:12:49.140 – 00:12:50.880] Yang paling best

[00:12:50.880 – 00:12:52.460] Kelas alakat

[00:12:52.460 – 00:12:53.220] Lagi jimat

[00:12:53.220 – 00:12:54.340] Tak datang pun tak apa

[00:12:54.340 – 00:12:55.160] Sekian-sekian

[00:12:55.160 – 00:12:56.260] Lepas tu

[00:12:56.260 – 00:12:57.260] Action

[00:12:57.260 – 00:12:58.360] Klik link di bio sekarang

[00:12:58.360 – 00:12:58.700] Nampak?

[00:12:58.880 – 00:13:00.200] So, bila awak buat content

[00:13:00.200 – 00:13:03.540] Awak kena sebut USP awak macam ZK

[00:13:03.540 – 00:13:04.940] Sampai spontan awak sebut

[00:13:04.940 – 00:13:06.460] Sebab awak tahu kelebihan awak apa

[00:13:06.460 – 00:13:09.800] Awak tahu apa yang membezakan awak dengan pesaing

[00:13:09.800 – 00:13:10.980] 3 USP

[00:13:10.980 – 00:13:13.040] Inilah rahsia content yang convert

[00:13:13.040 – 00:13:15.340] Bukannya content tu joget-joget tak

[00:13:15.340 – 00:13:17.100] Content tu punya outro

[00:13:17.100 – 00:13:18.680] Jelas apa offer

[00:13:18.680 – 00:13:21.340] Jelas apa positioning USP

[00:13:21.340 – 00:13:22.920] Bukan kata kami murah

[00:13:22.920 – 00:13:23.780] Quality cepat

[00:13:23.780 – 00:13:24.420] Mampus

[00:13:24.420 – 00:13:26.860] Tak boleh nak deliver

[00:13:26.860 – 00:13:28.180] Awak kena define

[00:13:28.180 – 00:13:29.240] Kalau quality fokus je

[00:13:29.240 – 00:13:30.040] Kami pusat tuition

[00:13:30.040 – 00:13:30.980] Paling berkualiti

[00:13:30.980 – 00:13:32.060] Cikgu menjadikan

[00:13:32.060 – 00:13:32.640] Pembelajaran

[00:13:32.640 – 00:13:33.820] One on one

[00:13:33.820 – 00:13:34.640] First USP

[00:13:34.640 – 00:13:35.340] USP kedua

[00:13:35.340 – 00:13:35.700] Equality

[00:13:35.700 – 00:13:36.960] USP tak boleh

[00:13:36.960 – 00:13:37.620] Combine-combine eh

[00:13:37.620 – 00:13:38.060] Mana boleh

[00:13:38.060 – 00:13:39.000] USP quality

[00:13:39.000 – 00:13:40.000] Combine dengan chip

[00:13:40.000 – 00:13:40.640] Combine dengan speed

[00:13:40.640 – 00:13:40.960] Tak boleh

[00:13:40.960 – 00:13:42.100] Pilih satu

[00:13:42.100 – 00:13:43.100] Kalau tak percaya

[00:13:43.100 – 00:13:43.880] Tengok video sebelum ni

[00:13:43.880 – 00:13:44.440] Saya dah payah tahu

[00:13:44.440 – 00:13:45.980] Kita nak menang satu

[00:13:45.980 – 00:13:47.360] Sengaja kalah semua

[00:13:47.360 – 00:13:48.020] Sengaja

[00:13:48.020 – 00:13:49.200] Kita akan menang juga

[00:13:49.200 – 00:13:49.880] Semua eventually

[00:13:49.880 – 00:13:50.780] Tapi bukan sekarang

[00:13:50.780 – 00:13:51.740] Sebab kita punya

[00:13:51.740 – 00:13:52.600] Capital

[00:13:52.600 – 00:13:54.300] Dan masa kita limited

[00:13:54.300 – 00:13:55.440] Time and capital

[00:13:56.240 – 00:13:57.360] So ini adalah

[00:13:57.360 – 00:13:58.460] Penerangan tentang USP

[00:13:58.460 – 00:13:59.160] Jadi

[00:13:59.160 – 00:14:01.020] Jadi, tolong buka spreadsheet.

[00:14:01.360 – 00:14:03.580] Kalau awak buka pada spreadsheet, tengok eh.

[00:14:04.520 – 00:14:05.600] Katalah awak dah pilih.

[00:14:06.060 – 00:14:09.180] Okey, awak dah isi dah chip awak berapa, quality awak berapa.

[00:14:09.280 – 00:14:10.840] Ini pembelajaran kelas yang sebelum ni.

[00:14:10.980 – 00:14:12.360] Video sebelum ni, tolong tengok.

[00:14:12.640 – 00:14:14.680] Sekarang ni katakanlah awak dah define.

[00:14:15.200 – 00:14:17.420] Awak punya kelebihan adalah pada quality.

[00:14:17.620 – 00:14:18.840] Okay, quality awak letak 9.

[00:14:19.300 – 00:14:20.360] So, letaklah kat sini.

[00:14:21.000 – 00:14:23.240] Apa USP quality awak yang sekarang?

[00:14:23.380 – 00:14:23.820] Masukkan.

[00:14:24.580 – 00:14:25.160] Contohnya

[00:14:26.640 – 00:14:27.220] Baju

[00:14:28.100 – 00:14:28.680] Jahitan

[00:14:29.560 – 00:14:30.140] Kolar

[00:14:30.140 – 00:14:31.160] Kemas

[00:14:31.160 – 00:14:32.460] Contohnya masukkan lah

[00:14:32.460 – 00:14:33.920] Ini yang sekarang

[00:14:33.920 – 00:14:35.420] Boleh masukkan pula nanti

[00:14:35.420 – 00:14:36.420] Yang akan datang awak target apa

[00:14:36.420 – 00:14:37.800] Oh kita nak ada

[00:14:38.720 – 00:14:39.300] Warranty

[00:14:39.300 – 00:14:40.640] Apa quality kita

[00:14:40.640 – 00:14:41.640] Maksudnya kita ada warranty

[00:14:42.420 – 00:14:43.000] Ganti

[00:14:44.080 – 00:14:44.660] Blablabla

[00:14:44.660 – 00:14:45.880] Apa tau awak ada apa lagi

[00:14:45.880 – 00:14:46.520] Contohnya

[00:14:46.520 – 00:14:48.740] 5 free tester

[00:14:48.740 – 00:14:49.260] Buat

[00:14:49.260 – 00:14:50.620] Tapi jangan panjang sangat

[00:14:50.620 – 00:14:52.020] Sebab tu saya bagi ruang

[00:14:52.020 – 00:14:52.520] Dia tidak banyak

[00:14:52.520 – 00:14:53.960] Awak kena buat ayat dia

[00:14:53.960 – 00:14:55.000] Kalau boleh pendek-pendek je

[00:14:55.000 – 00:14:56.980] Dalam lima patah perkataan

[00:14:56.980 – 00:14:58.640] Tujuh patah perkataan

[00:14:58.640 – 00:15:00.460] Cukup pendek untuk awak hafal

[00:15:00.460 – 00:15:01.740] Sampai jadi zikir

[00:15:01.740 – 00:15:02.340] Tau zikir

[00:15:02.340 – 00:15:03.500] Zikir ni maksud awak boleh sebut

[00:15:03.500 – 00:15:04.640] Sebut hari-hari

[00:15:04.640 – 00:15:07.000] Eh kita punya kelebihan tiga je

[00:15:07.000 – 00:15:07.920] Kenapa kasus boleh pilih

[00:15:07.920 – 00:15:09.340] Kita bagi free tester

[00:15:09.340 – 00:15:10.960] Designer kita memang buat padu

[00:15:10.960 – 00:15:11.760] Yang paling best

[00:15:13.460 – 00:15:14.800] Tiga kali free division

[00:15:14.800 – 00:15:16.560] Jom dapatkan service printing

[00:15:16.560 – 00:15:17.620] Dengan adip printing

[00:15:17.620 – 00:15:19.100] Kita bagi awak

[00:15:19.100 – 00:15:20.460] Designer yang berpengalaman

[00:15:20.460 – 00:15:21.620] Design lawa-lawan macam ni

[00:15:21.620 – 00:15:22.600] Dan dapat free

[00:15:22.600 – 00:15:23.640] 3 kali revision

[00:15:23.640 – 00:15:24.360] Tak tukar

[00:15:24.360 – 00:15:24.700] Boleh

[00:15:24.700 – 00:15:26.100] Tak puas hati dengan design

[00:15:26.100 – 00:15:27.140] Boleh tukar secara percuma

[00:15:27.140 – 00:15:28.260] Dan yang lagi best

[00:15:28.260 – 00:15:30.260] Kita bagi 5 helai t-shirt tester

[00:15:30.260 – 00:15:31.640] Tiada lagi masalah

[00:15:31.640 – 00:15:32.620] Baju terbesar

[00:15:32.620 – 00:15:33.460] Baju terkecik

[00:15:33.460 – 00:15:34.360] Dapatkan dengan

[00:15:34.360 – 00:15:35.500] Adip Megah Printing

[00:15:35.500 – 00:15:36.120] Sekarang

[00:15:36.120 – 00:15:37.020] Klik link di bio

[00:15:37.020 – 00:15:37.760] Nampak?

[00:15:37.900 – 00:15:38.640] Macam tu eh

[00:15:38.640 – 00:15:39.840] Sebab tu penting USP ni

[00:15:39.840 – 00:15:41.320] Gagal dekat USP

[00:15:41.320 – 00:15:42.780] Awak akan gagal dekat

[00:15:42.780 – 00:15:43.380] Branding

[00:15:43.380 – 00:15:44.060] Marketing

[00:15:44.060 – 00:15:44.800] Dan eventually

[00:15:44.800 – 00:15:45.740] Awak akan gagal dekat safe

[00:15:45.740 – 00:15:46.240] That's why

[00:15:46.980 – 00:15:48.120] Positioning ni adalah

[00:15:48.120 – 00:15:49.160] DNA business

[00:15:49.160 – 00:15:50.300] Kalau awak salah

[00:15:50.900 – 00:15:52.560] Kalau lah customer dah terhafal

[00:15:52.560 – 00:15:53.820] Sampai tak awak kena tukar brand

[00:15:53.820 – 00:15:56.380] Punyalah besar impact positioning ni

[00:15:56.380 – 00:15:57.180] Okay

[00:15:57.180 – 00:15:58.200] So itu sahaja

[00:15:58.200 – 00:16:00.200] Tolong buka tutorial

[00:16:01.020 – 00:16:02.080] Action plan ni

[00:16:02.080 – 00:16:03.220] Buat terus

[00:16:03.220 – 00:16:04.740] So kita dah selesai untuk

[00:16:05.480 – 00:16:06.540] Brand positioning

[00:16:07.280 – 00:16:09.580] Jadi sebelum saya pergi pada video yang seterusnya

[00:16:09.580 – 00:16:11.320] Jom kita recap balik apa yang kita dah belajar

[00:16:11.320 – 00:16:13.160] So dalam chapter yang pertama

[00:16:13.160 – 00:16:14.340] Okay chapter yang pertama

[00:16:14.340 – 00:16:15.500] Kita dah cover brand positioning

[00:16:15.500 – 00:16:16.740] Ada 2 benda

[00:16:16.740 – 00:16:17.920] 4 positioning kuadran

[00:16:17.920 – 00:16:19.760] Dan 3 brand positioning ni saya dah cover

[00:16:19.760 – 00:16:21.200] Jadi awak dah faham

[00:16:21.200 – 00:16:22.400] Tentang brand positioning

[00:16:22.400 – 00:16:23.220] Sangat penting

[00:16:23.220 – 00:16:24.500] Untuk menerangkan

[00:16:24.500 – 00:16:26.140] Dekat mana kita nak menang

[00:16:26.140 – 00:16:26.940] Menang satu

[00:16:26.940 – 00:16:27.480] Kalah semua

[00:16:27.480 – 00:16:28.060] Sengaja

[00:16:28.660 – 00:16:29.260] Itulah

[00:16:29.980 – 00:16:30.580] Distinctive

[00:16:30.580 – 00:16:31.640] Brand positioning

[00:16:31.640 – 00:16:32.520] Distinctive

[00:16:32.520 – 00:16:33.520] Dia memang sangat unik

[00:16:33.520 – 00:16:34.000] Sebab itulah

[00:16:34.000 – 00:16:34.460] Dia unik

[00:16:34.460 – 00:16:35.500] Brand tu unik

[00:16:35.500 – 00:16:36.260] Sebab kita nak pilih

[00:16:36.260 – 00:16:37.560] Aku nak menang kat speed

[00:16:37.560 – 00:16:38.440] Atau nak quality

[00:16:38.440 – 00:16:39.260] Ataupun dekat cheap

[00:16:39.260 – 00:16:39.720] Okay

[00:16:39.720 – 00:16:40.280] Lepas tu

[00:16:40.280 – 00:16:41.080] Pergi pelak kepada

[00:16:41.080 – 00:16:41.560] Yang kedua

[00:16:41.560 – 00:16:42.160] Positioning

[00:16:42.160 – 00:16:43.180] Even though

[00:16:43.180 – 00:16:44.180] Kita dengan persaing

[00:16:44.180 – 00:16:44.780] Dua-dua sama

[00:16:44.780 – 00:16:45.820] Dua-dua nak menang

[00:16:45.820 – 00:16:46.760] Dekat quality

[00:16:46.760 – 00:16:47.380] Tapi

[00:16:47.380 – 00:16:49.440] Isi kandungan quality

[00:16:49.440 – 00:16:51.460] Apa definition quality tak sama

[00:16:51.460 – 00:16:52.780] Awak yang define

[00:16:52.780 – 00:16:54.200] Bagi awak quality adalah

[00:16:54.200 – 00:16:55.780] Color cantik

[00:16:55.780 – 00:16:57.020] Bagi dia pula quality

[00:16:57.020 – 00:16:57.880] Kain sejuk

[00:16:57.880 – 00:16:58.440] Eh tak sama

[00:16:58.440 – 00:16:58.920] Nampak

[00:16:58.920 – 00:17:00.340] So kita kena define

[00:17:00.340 – 00:17:01.300] Apa itu quality

[00:17:01.300 – 00:17:02.280] Kalau pilih pada quality

[00:17:02.280 – 00:17:03.540] Apa itu chip

[00:17:03.540 – 00:17:04.680] Kalau kita nak menang pada chip

[00:17:04.680 – 00:17:05.720] Apa itu distribution

[00:17:05.720 – 00:17:06.760] Dan apa itu speed

[00:17:06.760 – 00:17:07.660] Kalau nak menang pada speed

[00:17:07.660 – 00:17:09.160] So lepas dah clear benda ni

[00:17:09.160 – 00:17:10.740] Barulah kita pergi kepada

[00:17:11.500 – 00:17:13.000] Video yang seterusnya

[00:17:13.000 – 00:17:13.840] Jumpa dalam video ke datang

[00:17:13.840 – 00:17:15.720] Pastikan awak siapkan homework

[00:17:16.380 – 00:17:16.900] Zas