Jangan Lawan Ego Customer Source: https://coachadib.com/module/6ac033f2c9df5ee2bec8f961 Automatic full-length draft. Uncertain wording and figures require review. [00:00:00.000 – 00:00:20.120] Jangan Lawan Ego Customer. Kalau awak nak jawab masalah yang saya listkan tadi, tengok ni, ada 12 jenis masalah. Cara nak jawab semua ni adalah bermuda dengan jangan lawan ego customer. Jawab yes je dulu dan barulah tambah dengan elemen closing. Apa contohnya? Ini jawapan ni. Tengok yang ni. [00:00:21.080 – 00:00:21.800] Price [00:00:21.800 – 00:00:23.060] How to counter [00:00:23.060 – 00:00:23.960] Kita dah tengok kat situ [00:00:23.960 – 00:00:24.500] Yes [00:00:24.500 – 00:00:25.940] Plus quantify value [00:00:25.940 – 00:00:26.640] Plus profit [00:00:26.640 – 00:00:27.320] Need [00:00:27.320 – 00:00:28.160] Yes [00:00:28.160 – 00:00:29.200] Educate customer [00:00:29.200 – 00:00:30.140] Maximize campaign [00:00:30.140 – 00:00:31.000] Time [00:00:31.000 – 00:00:31.800] Yes [00:00:31.800 – 00:00:32.460] Urgency [00:00:32.460 – 00:00:33.420] Emotional urgency [00:00:33.420 – 00:00:34.580] Quantify product value [00:00:34.580 – 00:00:35.340] Ini semualah [00:00:35.340 – 00:00:35.920] Betul-betul-betul [00:00:35.920 – 00:00:36.860] Poin dia [00:00:36.860 – 00:00:37.940] Bila kita nak jawab [00:00:37.940 – 00:00:38.920] Jawapan dia ni [00:00:38.920 – 00:00:40.840] Kena ada unsur-unsur [00:00:40.840 – 00:00:41.340] Yes [00:00:41.340 – 00:00:42.060] Contohnya [00:00:42.060 – 00:00:43.660] Kalau kita tengok dekat price tu [00:00:43.660 – 00:00:44.860] Mahal lah produk ni [00:00:44.860 – 00:00:45.620] Ya [00:00:45.620 – 00:00:46.280] Ya dulu [00:00:46.280 – 00:00:46.920] Betul puan [00:00:46.920 – 00:00:48.160] Memang mahal sikit sebenarnya [00:00:48.880 – 00:00:50.100] Sebab produk ni [00:00:50.100 – 00:00:51.940] dia madu asli. Kalau tengok ni, dia [00:00:51.940 – 00:00:54.020] betul-betul pure. Dia kepekatan dia [00:00:54.020 – 00:00:56.200] 99.9. Sebab [00:00:56.200 – 00:00:58.180] itulah kalau tengok result kami [00:00:58.180 – 00:01:00.040] ni, kanak-kanak yang minum madu [00:01:00.040 – 00:01:02.020] sebelum ni pun, bila minum je madu yang kami ni [00:01:02.020 – 00:01:03.920] memang beza. Sebab tak perlu minum [00:01:03.920 – 00:01:05.760] banyak dan nampak kesan. Nampak? [00:01:06.100 – 00:01:08.100] Kita yeakan aje. Layan je customer. [00:01:08.240 – 00:01:10.240] Kata mahal, kita mahalkan je. Sebab [00:01:10.240 – 00:01:12.080] kalau kita lawan ego customer, kita [00:01:12.080 – 00:01:13.920] cuba kata, eh tak mahal lah [00:01:13.920 – 00:01:15.140] puan je yang tak mampu. [00:01:15.920 – 00:01:17.140] Kita sebenarnya sedang [00:01:18.420 – 00:01:20.000] melawan arus customer [00:01:20.000 – 00:01:22.000] ni tau. Sebab customer ni dia ada satu ego. Dia ada [00:01:22.000 – 00:01:23.860] pride. Kalau dia kata mahal, dia nak mahal lah. [00:01:24.020 – 00:01:25.940] Bagi dia mahal lah. Dia cakap je lah. Mahal. Eh [00:01:25.940 – 00:01:27.940] mahal lah BMW ni. Betul tuan. BMW [00:01:27.940 – 00:01:30.040] ni paling mahal. Sebenarnya yang ni [00:01:30.040 – 00:01:31.940] jarang lah customer beli. Tapi kalau [00:01:31.940 – 00:01:33.800] yang beli yang ni memang puas hati. Sebab yang [00:01:33.800 – 00:01:35.820] ni spot punya [00:01:35.820 – 00:01:37.920] spek dan dia 1 in [00:01:37.920 – 00:01:38.980] 20 dalam Malaysia. [00:01:40.600 – 00:01:41.860] Senang tak nak counter macam tu. [00:01:42.260 – 00:01:43.980] So kita bagi je value. [00:01:44.260 – 00:01:45.820] Quantify value ni. Maksudnya kita cuba [00:01:45.820 – 00:01:47.880] kuantitikan value tu dan naikkan result. [00:01:48.360 – 00:01:49.760] So ada lagi. Naik net. [00:01:49.760 – 00:01:51.180] Kita kata, ya [00:01:52.160 – 00:01:53.480] Saya tak perlukan lah produk ni [00:01:53.480 – 00:01:55.080] Betul, memang tak perlu pun sebenarnya [00:01:56.340 – 00:01:57.540] Sebab sebenarnya penapis air ni [00:01:57.540 – 00:01:59.280] Tak payah pakai pun, dekat Jepun [00:01:59.280 – 00:02:01.660] Tak ada penapis air pun tuan, orang minum dekat pipe tu je [00:02:01.660 – 00:02:03.240] Tapi sebab Malaysia ni [00:02:03.240 – 00:02:05.060] Pipe tu kadang-kadang daripada zaman Jepun lagi [00:02:05.540 – 00:02:07.120] Dan benda ni lah kadang-kadang puncur [00:02:08.080 – 00:02:09.640] Dan puncur budak-budak pun [00:02:09.640 – 00:02:11.740] 6 tahun, 7 tahun pun kadang-kadang dah ada sakit buah pinggang [00:02:11.740 – 00:02:13.720] Sebab air tu kadang-kadang kalau dah setiap hari [00:02:13.720 – 00:02:15.360] Minum air karat, kita pun tak perasan [00:02:15.360 – 00:02:17.560] Budak-budak pun pagi, bukan tahu beza pun [00:02:17.560 – 00:02:19.580] nak itih dengan air karat, maximize pain-pain [00:02:19.580 – 00:02:21.460] pula. Time, dia kata, time. Dia kata [00:02:21.460 – 00:02:23.500] oh saya busy lah, tak apa tuan. Memang [00:02:23.500 – 00:02:25.660] saya tahu. Saya pun tak nak kacau masa tuan [00:02:25.660 – 00:02:27.380] sebab memang banyak kasut kami ni tak ada masa [00:02:27.380 – 00:02:28.720] sebab tu lah [00:02:29.560 – 00:02:31.280] masalah ni kalau dia biarkan melarat [00:02:31.280 – 00:02:33.180] tengok urgency, termasuk pada emosi [00:02:33.180 – 00:02:35.360] dia biarkan melarat takut anak ni [00:02:35.360 – 00:02:37.420] kadang-kadang dia lagi kritikal. Elok-elok [00:02:37.420 – 00:02:39.380] mungkin lah kata speech delay dia tu baru [00:02:39.380 – 00:02:41.660] level 1, level 2. Baru delay 2-3 [00:02:41.660 – 00:02:43.700] bulan, dah jadi delay setahun-dua tahun [00:02:43.700 – 00:02:45.560] takut cost nak [00:02:45.560 – 00:02:47.600] merawat terjadi tinggi. Seksual [00:02:47.600 – 00:02:49.620] dekat sini, kami memang fokus untuk parent [00:02:49.620 – 00:02:51.660] yang busy, yang betul-betul just [00:02:51.660 – 00:02:53.620] nak drop anak, kita settlekan. InsyaAllah [00:02:53.620 – 00:02:55.660] untuk treatment yang ke-6, dah nampak [00:02:55.660 – 00:02:57.200] kesan dah. Itu sepantas [00:02:57.200 – 00:02:59.340] 2 bulan sahaja. Contohnya [00:02:59.340 – 00:03:01.220] Trust. Nampak anda? Dah faham kan? [00:03:01.400 – 00:03:03.500] So, awak boleh baca macam-macam tu. Trust. [00:03:03.700 – 00:03:05.500] Yes. Proof result. Kita [00:03:05.500 – 00:03:07.520] kata ya, kita buktikan result [00:03:07.520 – 00:03:09.140] dan kita kuantitikan nilai dia. [00:03:09.460 – 00:03:11.320] Dia nak banding-bandingkan [00:03:11.320 – 00:03:13.480] dia cakap dia, ya betul tak apa. Puan compare [00:03:13.480 – 00:03:15.380] je dulu. Tak ada masalah. Sebab produk [00:03:15.380 – 00:03:17.340] kami ni, kelebihan dia paling utama [00:03:17.340 – 00:03:19.300] adalah USP 1, 2, 3 dan [00:03:19.300 – 00:03:21.500] campak bukti pula. Lepas tu kata dia kata [00:03:21.500 – 00:03:23.260] oh sebelum ni tak pakai tak jadi. Betul [00:03:23.260 – 00:03:25.480] banyak gila customer kami yang sebelum ni tak jadi [00:03:25.480 – 00:03:27.300] datang balik kat sini. Nampak? [00:03:27.420 – 00:03:29.360] Kita twist balik ayat dia. Ya kan aje [00:03:29.880 – 00:03:31.260] datang balik kat sini dan bila [00:03:31.260 – 00:03:32.940] try, tengok ni. Educate customer [00:03:32.940 – 00:03:35.380] result-result ni memang datang sebab customer [00:03:35.380 – 00:03:37.160] sebelum ni pakai produk yang sebenarnya [00:03:37.160 – 00:03:38.580] kandungan dia ni ada mercury [00:03:38.580 – 00:03:41.100] produk kami ni pula [00:03:41.100 – 00:03:43.280] betul-betul organik dan dia menggunakan [00:03:43.280 – 00:03:44.080] Gel [00:03:44.900 – 00:03:45.500] Bunga [00:03:45.500 – 00:03:46.200] Kantan [00:03:46.200 – 00:03:47.260] Tasik Selatan [00:03:47.260 – 00:03:48.260] Adalah benda-benda tu kan [00:03:48.260 – 00:03:49.240] Kita masukkan lah [00:03:49.240 – 00:03:49.960] Okay [00:03:49.960 – 00:03:51.120] Information overloaded [00:03:51.120 – 00:03:52.320] Saya rasa macam [00:03:52.320 – 00:03:53.700] Tak faham lah benda ni [00:03:53.700 – 00:03:54.620] Betul puan [00:03:54.620 – 00:03:55.960] Benda ni kadang-kadang [00:03:55.960 – 00:03:56.620] Memang pening [00:03:56.620 – 00:03:57.660] Sebab tu lah [00:03:57.660 – 00:03:58.740] Nak belajar Al-Quran [00:03:58.740 – 00:03:59.140] Yang kadang-kadang [00:03:59.140 – 00:04:00.060] Memang pening [00:04:00.060 – 00:04:00.700] Tapi [00:04:00.700 – 00:04:02.220] Senang cerita macam ni lah [00:04:02.220 – 00:04:03.780] Ada orang belajar Al-Quran [00:04:03.780 – 00:04:05.740] Dia ikut jalan yang macam ni [00:04:05.740 – 00:04:07.180] Teknik yang kami guna ni [00:04:07.180 – 00:04:08.160] Dia ibadatnya macam ni lah [00:04:08.160 – 00:04:09.120] Kalau kita [00:04:09.120 – 00:04:10.360] Mendaki bukit [00:04:10.360 – 00:04:12.060] Kita daki bukit [00:04:12.060 – 00:04:14.100] Ikut kawasan yang landai [00:04:14.100 – 00:04:14.720] Siapa landai? [00:04:14.860 – 00:04:16.500] Sebab kita belajar daripada sini dulu sini [00:04:16.500 – 00:04:17.740] Tapi kalau yang curam tu [00:04:17.740 – 00:04:18.420] Dia memang cepat [00:04:18.420 – 00:04:19.280] Memang boleh dia kata [00:04:19.280 – 00:04:20.560] Al-Quran sepantas 2 bulan [00:04:20.560 – 00:04:21.900] Tapi ya Allah [00:04:21.900 – 00:04:22.340] Pening [00:04:22.340 – 00:04:22.800] Sebab [00:04:22.800 – 00:04:24.520] Kita boleh bagi analogy [00:04:24.520 – 00:04:26.100] Cuba bagi simple analogy [00:04:26.100 – 00:04:27.340] Simple analogy ni [00:04:27.340 – 00:04:28.520] Mungkin contoh saya tak bagus [00:04:28.520 – 00:04:29.120] Tapi [00:04:29.120 – 00:04:30.720] Analogy ni adalah example [00:04:30.720 – 00:04:31.600] Bagi story [00:04:31.600 – 00:04:33.060] So kita boleh relate [00:04:33.060 – 00:04:33.480] Budget [00:04:33.480 – 00:04:34.640] Budget saya tak banyak lah [00:04:34.640 – 00:04:35.580] Ya betul [00:04:35.580 – 00:04:36.860] Memang budget ni kadang-kadang [00:04:36.860 – 00:04:37.700] Over budget juga [00:04:37.700 – 00:04:38.600] Sebab produk ni mahal [00:04:38.600 – 00:04:39.320] Tapi [00:04:39.320 – 00:04:40.940] Kau titikkan value dan sebagainya [00:04:40.940 – 00:04:42.380] Lepas tu urgency [00:04:42.380 – 00:04:43.380] Dia kata nantilah [00:04:43.380 – 00:04:43.980] Kita kata [00:04:43.980 – 00:04:44.760] Takpe [00:04:44.760 – 00:04:45.780] Okay je [00:04:45.780 – 00:04:46.620] Kalau nak fikir [00:04:46.620 – 00:04:47.300] Tapi [00:04:47.860 – 00:04:48.820] Bawa cakap tapi [00:04:48.820 – 00:04:50.080] Tapi benda ni [00:04:50.080 – 00:04:50.660] Yang saya risau [00:04:50.660 – 00:04:51.380] Takut kadang-kadang [00:04:51.380 – 00:04:51.920] Budak tu [00:04:51.920 – 00:04:52.900] Blah-blah-blah-blah [00:04:52.900 – 00:04:53.380] Special delay [00:04:53.380 – 00:04:53.900] Makin teruk [00:04:53.900 – 00:04:55.400] Oh saya takde nak commit lah [00:04:55.400 – 00:04:56.020] Takpe [00:04:56.020 – 00:04:56.720] Memang benda ni pun [00:04:56.720 – 00:04:57.440] Susah nak commit [00:04:57.440 – 00:04:58.320] Kadang-kadang parent [00:04:58.320 – 00:04:59.320] Tak sempat-sempat nak hantar [00:04:59.320 – 00:05:00.700] Lepas tu kita jawab lah [00:05:00.700 – 00:05:01.500] Ketua tengok [00:05:01.500 – 00:05:03.100] Emotion urgency balik [00:05:03.100 – 00:05:04.620] Cuma takut risau [00:05:04.620 – 00:05:05.500] Benda ni mungkin sekarang [00:05:05.500 – 00:05:06.060] Tak nampak [00:05:06.060 – 00:05:06.640] Tapi nanti [00:05:06.640 – 00:05:07.720] Blah-blah-blah-blah [00:05:07.720 – 00:05:08.820] Dia meleret dah [00:05:08.820 – 00:05:09.940] Pada hospital pula dah [00:05:09.940 – 00:05:11.880] Ataupun oh produk ni [00:05:11.880 – 00:05:13.980] Kak rasa macam features dia tak best lah [00:05:14.720 – 00:05:15.540] Betul tu kan [00:05:15.540 – 00:05:17.480] Sebab tu produk kami ni memang features dia tak banyak [00:05:17.480 – 00:05:19.760] Tapi kenapa produk ni ramai orang [00:05:19.760 – 00:05:21.660] Seperti kuantiti kan value dia [00:05:21.660 – 00:05:22.420] Blah blah blah blah [00:05:22.420 – 00:05:24.840] Features yang 3 ni sebenarnya dia sangat-sangat efektif [00:05:24.840 – 00:05:27.700] Benda ni je lah yang dah boleh buat solve masalah dah [00:05:27.700 – 00:05:29.680] Padahal kalau ikut ingredient produk lain ada 12 [00:05:29.680 – 00:05:31.400] Tapi kami punya ingredient ni [00:05:31.400 – 00:05:34.120] Walaupun 5 sahaja tapi dia betul-betul asli [00:05:34.120 – 00:05:35.300] Dia bukannya 12 [00:05:35.300 – 00:05:37.220] Tapi 0.1% [00:05:37.220 – 00:05:39.040] 0.2 yang kita ni [00:05:39.040 – 00:05:41.520] Tiga ni yang tiga yang kita panggil sebagai superfood [00:05:41.520 – 00:05:43.140] Contoh lah, pandai lah kita pusing kan [00:05:43.140 – 00:05:45.400] Tak boleh buat keputusan lah, tak apa tuan [00:05:45.400 – 00:05:47.020] Kalau tak boleh buat keputusan pun tak ada masalah [00:05:48.100 – 00:05:49.580] Anggaran, nampak set due date pula [00:05:50.120 – 00:05:51.620] Anggaran kalau katakanlah [00:05:51.620 – 00:05:53.000] Mungkin bulan depan [00:05:53.660 – 00:05:55.400] Sempat tak? Itu kalau produk mahal [00:05:55.400 – 00:05:57.540] Gila. Tapi biasanya bila kita set due date [00:05:57.540 – 00:05:59.700] Dengan customer ni, lagi mahal harga [00:05:59.700 – 00:06:01.720] Lagi lama masa kita bagi [00:06:01.720 – 00:06:03.520] Lagi murah, lagi cepat. Contohnya [00:06:03.520 – 00:06:05.260] Kalau barang ni, biasa kita set dalam [00:06:05.260 – 00:06:07.160] Kada tiga hari lah saya cadangkan [00:06:07.160 – 00:06:08.140] Contoh dia kata [00:06:08.140 – 00:06:09.820] Oh saya tak sempat nak fikir lagi lah [00:06:09.820 – 00:06:10.800] Sekarang agak busy [00:06:10.800 – 00:06:11.580] Tak apa tuan [00:06:11.580 – 00:06:12.740] Fikir dulu tak ada masalah [00:06:12.740 – 00:06:14.780] Anggaran kalau hari Rabu [00:06:14.780 – 00:06:15.360] Ketulah hari ni [00:06:15.860 – 00:06:17.080] Anggaran kalau hari Rabu [00:06:17.080 – 00:06:18.920] Saya contact balik [00:06:18.920 – 00:06:19.600] Bukan follow up ya [00:06:19.600 – 00:06:20.480] Bukan follow up ya [00:06:20.480 – 00:06:21.720] Follow up tu macam ayat sale [00:06:21.720 – 00:06:23.340] Anggaran kalau hari Rabu [00:06:23.340 – 00:06:24.660] Saya contact balik [00:06:24.660 – 00:06:25.040] Okey tak [00:06:26.180 – 00:06:28.240] Sempat tak discuss dengan husband [00:06:28.240 – 00:06:28.980] Nampak [00:06:28.980 – 00:06:29.640] So [00:06:29.640 – 00:06:30.860] Oh boleh boleh insyaAllah [00:06:30.860 – 00:06:32.900] So dia dah bagi permission untuk kita [00:06:33.560 – 00:06:34.820] So bila kita whatsapp balik [00:06:34.820 – 00:06:35.240] Jangan rasa bersalah [00:06:35.240 – 00:06:35.940] Salam tuan [00:06:35.940 – 00:06:37.040] Dah discuss dengan husband ke [00:06:37.500 – 00:06:39.860] Ada apa-apa yang mungkin husband risau [00:06:39.860 – 00:06:41.480] Concern tak? Tanya je macam tu [00:06:41.480 – 00:06:43.880] Sebab tak ada isu dah, sebab dia dah memberi permission [00:06:43.880 – 00:06:45.560] Daripada kita, so yes [00:06:45.560 – 00:06:47.040] Set due date dan create agency [00:06:47.040 – 00:06:48.780] So kita campak lagi kat hujung tu [00:06:48.780 – 00:06:51.420] Sebab puan takut berini makin lama makin melarat [00:06:51.420 – 00:06:52.880] Blablabla, so ini adalah [00:06:52.880 – 00:06:55.220] Cara nak counter dia [00:06:55.220 – 00:06:57.440] Okay, so video ni saya explain satu persatu [00:06:57.440 – 00:06:59.280] Tapi dalam video seterusnya, saya nak bagi [00:06:59.280 – 00:07:01.220] Simple example ni pula, example ni [00:07:01.220 – 00:07:03.120] Bertulis, so awak kena tengok video [00:07:03.120 – 00:07:03.920] Yang seterusnya [00:07:03.920 – 00:07:04.640] Cezas.