Cold Vs Warm Vs Hot Source: https://coachadib.com/module/6ac033f2c9df5ee2bec8f8c8 Automatic full-length draft. Uncertain wording and figures require review. [00:00:00.000 – 00:00:29.060] Cold leads vs Warm leads vs Hot leads. Ha, cerita dia macam ni. Kadang-kadang kita tengok, uish, power aku ni. 10 orang aku whatsapp, 5 close. Nampak ada hal yang tu kawan kita sendiri. So, sebenarnya wujud situasi yang mana kita ada leads ataupun prospek yang sejuk. Yang ni kalau tengok daripada gambar ni, dia Cold leads ni datang daripada Facebook Ad, TikTok Ads. Dia biasanya datang daripada stranger lah daripada orang yang memang tak kenal langsung badan kita. Ada pula situasi kita panggil Warm. Dia lebih suam. [00:00:29.060 – 00:00:30.680] Ni biasanya memang follower [00:00:30.680 – 00:00:31.600] Orang yang dah kenal [00:00:31.600 – 00:00:32.600] Orang yang memang dah tahu [00:00:32.600 – 00:00:33.340] Pasal brand kita [00:00:33.340 – 00:00:33.600] So [00:00:33.600 – 00:00:34.860] Nak closing dia orang ni [00:00:34.860 – 00:00:35.500] Mungkin tinggi sikit [00:00:35.500 – 00:00:36.320] Kalau tengok dekat sini [00:00:36.320 – 00:00:36.820] Saya tulis [00:00:36.820 – 00:00:38.820] Untuk barang harga RM200 [00:00:38.820 – 00:00:40.060] Closing rate [00:00:40.060 – 00:00:41.440] Kebiasaannya dalam sekitar [00:00:41.440 – 00:00:43.280] 10% untuk cold [00:00:43.280 – 00:00:44.460] Maksudnya yang betul-betul stranger [00:00:44.460 – 00:00:46.080] Tapi kalau warm leads [00:00:46.080 – 00:00:47.080] Maksudnya orang yang dah follow [00:00:47.080 – 00:00:48.060] Orang yang dah pernah tengok kita [00:00:48.060 – 00:00:48.920] 3, 4, 5 kali [00:00:48.920 – 00:00:50.020] Tapi bukan fan eh [00:00:50.020 – 00:00:51.360] Dia semacam warm sahaja [00:00:51.360 – 00:00:52.720] Mungkin closing rate lagi tinggi [00:00:52.720 – 00:00:54.240] Sebab dia dah nampak dan trust [00:00:54.240 – 00:00:55.800] Tapi kalau hot leads [00:00:55.800 – 00:00:56.940] Hot leads ni mula pula apa? [00:00:58.780 – 00:00:59.920] Hot leads ni pula apa? [00:01:00.180 – 00:01:01.280] Kawan-kawan [00:01:01.280 – 00:01:02.720] Kita punya referral [00:01:02.720 – 00:01:04.320] Mungkin customer yang nak repeat [00:01:04.320 – 00:01:05.340] So yang ni biasa lah [00:01:05.340 – 00:01:06.280] Closing rate dia tinggi [00:01:06.280 – 00:01:08.360] Dalam situasi barang harga RM200 ni [00:01:08.360 – 00:01:10.240] Closing rate boleh pergi up to berapa? [00:01:10.420 – 00:01:11.600] 30%? 40%? [00:01:11.800 – 00:01:13.160] So nak beritahu kat sini [00:01:15.580 – 00:01:17.380] Tahap quality leads ni memang real [00:01:17.380 – 00:01:18.040] Dan memang wujud [00:01:18.040 – 00:01:19.540] So jangan koyak cepat sangat [00:01:19.540 – 00:01:20.820] Kalau kita run iklan [00:01:20.820 – 00:01:21.980] Itu akan membuka [00:01:21.980 – 00:01:23.060] Aib sebenar orang sale [00:01:23.060 – 00:01:24.320] Orang sale yang power [00:01:24.320 – 00:01:25.200] Closing [00:01:25.200 – 00:01:26.800] Daripada stranger pun dia boleh close [00:01:26.800 – 00:01:27.500] Itu kalau power [00:01:27.500 – 00:01:30.940] Tapi kadang-kadang kita macam, oh saya tak boleh lah daripada iklan. [00:01:31.100 – 00:01:32.160] Saya kalau kawan-kawan senang. [00:01:32.320 – 00:01:32.760] Nampak? [00:01:32.860 – 00:01:36.000] Maksudnya awak ni hanya power pada hot leads sahaja. [00:01:36.180 – 00:01:38.100] Bila pergi dekat cold leads, awak tak proven. [00:01:38.220 – 00:01:42.020] That's why kita kena belajar the real assessment boleh close cold leads [00:01:42.020 – 00:01:43.800] macam mana dia close hot leads. [00:01:44.000 – 00:01:44.700] So, ini real. [00:01:44.900 – 00:01:46.840] Yang ni akan buat awak koyak kalau awak tak faham. [00:01:47.060 – 00:01:48.300] Jumpa dalam video seterusnya. [00:01:48.660 – 00:01:48.880] Zaz.