Average Closing Rate
Source: https://coachadib.com/module/6ac033f2c9df5ee2bec8f8c7
Automatic full-length draft. Uncertain wording and figures require review.

[00:00:00.000 – 00:00:28.820] Average Closing Rate. Apa Average Closing Rate ni? Pernah tak kita tengok seorang tim sale, seorang dia WhatsApp, seorang close. Itu maksudnya keberkesanan dia. Ada pula yang WhatsApp 10 orang, seorang close. Okey, cuba tengok gambar ni. Kalau katakanlah barang harga RM100, biasanya Average Closing Rate ataupun keberkesanan closing kita biasanya dalam sekitar 20% to 40%. Maksudnya macam ni, kalau 100 orang WhatsApp, 20 close. Itu kira okey lah.

[00:00:28.820 – 00:00:30.200] tapi saya letak range

[00:00:30.200 – 00:00:31.800] antara 20 ke 40

[00:00:31.800 – 00:00:32.980] maksud 40 kat sini

[00:00:32.980 – 00:00:35.600] kalau 40% closing rate

[00:00:35.600 – 00:00:36.720] untuk barang harga 100

[00:00:36.720 – 00:00:37.200] wow

[00:00:37.200 – 00:00:38.140] ni power gila

[00:00:38.140 – 00:00:38.900] sebab apa

[00:00:38.900 – 00:00:39.420] bayangkan

[00:00:39.420 – 00:00:40.540] barang harga murah

[00:00:40.540 – 00:00:41.660] 100-200 ni

[00:00:41.660 – 00:00:43.120] kalau 100 orang whatsapp

[00:00:43.120 – 00:00:44.040] 40 orang boleh close

[00:00:44.040 – 00:00:44.560] memang power

[00:00:44.560 – 00:00:46.480] tapi kalau barang harga mahal sikit

[00:00:46.480 – 00:00:47.800] contohnya barang tu dah start

[00:00:47.800 – 00:00:49.200] harga dia RM2,000

[00:00:49.200 – 00:00:51.560] closing rate dah mula mencabar

[00:00:51.560 – 00:00:52.060] sebab apa

[00:00:52.060 – 00:00:53.200] risiko tinggi

[00:00:53.200 – 00:00:55.300] so risk pun tinggi

[00:00:55.300 – 00:00:57.000] that's why customer susah nak buat keputusan

[00:00:57.000 – 00:00:58.340] so biasa kita letak dalam sekitar

[00:00:58.340 – 00:01:00.820] 5 ke 10% ni kira dah tune lah

[00:01:00.820 – 00:01:03.980] So 5% contohnya 100 orang WhatsApp

[00:01:03.980 – 00:01:05.460] 5 yang close

[00:01:05.460 – 00:01:07.720] Itu yang korang consider sebagai bagus

[00:01:07.720 – 00:01:10.060] Tapi kalau yang sangat-sangat bagus berapa?

[00:01:10.260 – 00:01:11.040] 10%

[00:01:11.040 – 00:01:12.400] Maksudnya produk harga RM2,000

[00:01:12.400 – 00:01:14.320] Produk harga RM5,000, RM10,000 ni

[00:01:14.320 – 00:01:16.700] Kita dapat 10 orang WhatsApp, 1 close

[00:01:16.700 – 00:01:17.680] Yang ni memang power lah

[00:01:17.680 – 00:01:19.620] Dan kita pergi pula harga yang lagi mahal

[00:01:19.620 – 00:01:20.740] Tengok harga ni pula

[00:01:20.740 – 00:01:22.700] Belas-belas ataupun ratus ribu

[00:01:22.700 – 00:01:25.320] Sebenarnya bila barang dah main ratus ribu

[00:01:25.320 – 00:01:27.320] Ataupun puluh ribu, lima puluh ribu ni

[00:01:27.320 – 00:01:28.980] Kalau dapat closing rate

[00:01:28.980 – 00:01:30.880] 1% ni pun dah bersyukur gila dah

[00:01:30.880 – 00:01:31.420] Sebab apa?

[00:01:31.660 – 00:01:32.260] Bayangkan

[00:01:32.260 – 00:01:34.100] Kalau ada 100 orang whatsapp

[00:01:34.100 – 00:01:35.460] 100 orang whatsapp tau

[00:01:35.460 – 00:01:36.420] Ini whatsapp je

[00:01:36.420 – 00:01:38.260] Seorang close pun dah sebenarnya ok

[00:01:38.260 – 00:01:41.020] Tapi kalau dapat dalam sekitar 2%, 3%

[00:01:41.020 – 00:01:43.040] Itu dah kira sangat-sangat bagus

[00:01:43.040 – 00:01:44.460] Sebab ini barang mahat

[00:01:44.460 – 00:01:45.880] So, bila kita faham

[00:01:45.880 – 00:01:47.980] Average closing rate

[00:01:47.980 – 00:01:50.020] Ataupun bahasa mudah kita panggil CR

[00:01:50.020 – 00:01:51.440] Closing rate whatsapp kita berapa

[00:01:51.440 – 00:01:53.620] Kita dah tak rasa lebih realistik

[00:01:53.620 – 00:01:55.180] Sebab nak close customer ni

[00:01:55.180 – 00:01:56.140] Is a game of numbers

[00:01:56.140 – 00:01:58.520] Kalau awak hanya ada 10 customer WhatsApp

[00:01:58.520 – 00:02:00.300] Takkan awak expect awak ada 10 sale

[00:02:00.300 – 00:02:00.720] Tak logik

[00:02:00.720 – 00:02:01.220] That's why

[00:02:01.220 – 00:02:02.820] Kadang-kadang team sale cepat koyak

[00:02:02.820 – 00:02:04.420] Bila dia tak faham benda basic ni

[00:02:04.420 – 00:02:05.880] Berapa ramai sale

[00:02:05.880 – 00:02:08.260] Berapa ramai customer yang saya nak kena dapat

[00:02:08.260 – 00:02:09.820] Untuk dapat sale yang saya nak

[00:02:09.820 – 00:02:12.360] So kalau awak tengok harga yang awak tengok dekat sini

[00:02:12.360 – 00:02:14.040] Awak boleh relate dengan produk awak sekarang

[00:02:14.040 – 00:02:15.360] Harga produk awak berapa

[00:02:15.360 – 00:02:16.220] Tengok harga ni

[00:02:16.220 – 00:02:16.940] Ini average ya

[00:02:16.940 – 00:02:18.040] Barang murah

[00:02:18.040 – 00:02:19.320] Senang nak close

[00:02:19.320 – 00:02:20.500] So closing rate tinggi

[00:02:20.500 – 00:02:21.660] Barang sederhana

[00:02:21.660 – 00:02:22.460] Susah sikit

[00:02:22.460 – 00:02:24.120] So kita akan letak target yang realistik

[00:02:24.120 – 00:02:25.000] 5 ke 10%

[00:02:25.000 – 00:02:28.040] Tapi kalau barang yang lagi mahal, be realistic lah.

[00:02:28.280 – 00:02:31.100] 100 orang WhatsApp, mungkin baru seorang close.

[00:02:31.480 – 00:02:33.120] So, jumpa dalam video seterusnya.