Chapter 2 Simulation Ads Part 1 Draf transkrip automatik penuh. Pembetulan istilah berdasarkan sumber direkodkan secara berasingan; tanda semakan menunjukkan perkataan yang perlu diperiksa. [00:00:00–00:00:05] Simulation Ads. Tadi Simulation Marker tak jadi pula. Dia macam tu betulnya. [semak: uncertain words] [00:00:07–00:00:15] So Simulation Ads sekarang ni, saya nak buat apakah Simulation. Macam mana nak capai sale 100 ribu dan sale 1 juta. [semak: uncertain words, number or amount] [00:00:15–00:00:21] Jom kita pergi dekat whiteboard sebelah. Nak capai sale, kita start dulu dengan RM100,000. [semak: uncertain words, number or amount] [00:00:23–00:00:30] Bayangkan, saya punya target sale RM100K [semak: number or amount] [00:00:30–00:00:33] Bukan setahun eh, per month [semak: uncertain words] [00:00:33–00:00:35] Sebulan, saya nak capai ni, RM100K [semak: number or amount] [00:00:37–00:00:38] So, macam mana magic number dia? [00:00:39–00:00:41] Kita start dulu dengan budget iklan yang kecil [semak: uncertain words] [00:00:41–00:00:42] Sebab tu, bila orang tanya saya [00:00:42–00:00:44] Berapa model iklan awak kena ada [00:00:44–00:00:48] Saya percaya yang dengan RM500 je [semak: number or amount] [00:00:48–00:00:50] Awak dah boleh scale jadi RM100,000 [semak: uncertain words, number or amount] [00:00:50–00:00:52] Sebab kita bila tak ada duit [00:00:52–00:00:54] Auto jadi bijak, kreatif [semak: uncertain words] [00:00:54–00:00:55] Guna apa yang ada je kat tangan [00:00:55–00:00:58] Tapi bila banyak sangat duit, nah perfect [semak: uncertain words] [00:00:58–00:01:00] Perfection is the enemy of progress [00:01:00–00:01:02] Bila awak ada banyak duit [00:01:02–00:01:04] Awak cenderung untuk nak habiskan duit [00:01:04–00:01:06] Sebab tu bila ada duit, auto jadi bodoh [00:01:06–00:01:08] Ini saya cakap dengan diri saya sendiri [00:01:08–00:01:09] Sebab tu kita kena [00:01:10–00:01:11] Always act broke [semak: uncertain words] [00:01:11–00:01:13] Sentiasa anggap awak ni bukan berumah iya [semak: uncertain words] [00:01:14–00:01:15] Broke, tak ada duit [semak: uncertain words] [00:01:15–00:01:18] So, bayangkan sekarang ni saya tak ada duit [semak: uncertain words] [00:01:18–00:01:21] Saya nak hanya bermodankan RM500 sahaja [semak: number or amount] [00:01:21–00:01:23] Kalau saya tekan RM500 ni [semak: uncertain words, number or amount] [00:01:23–00:01:24] Jadi adds [semak: uncertain words] [00:01:25–00:01:27] Berapakah duit yang saya akan dapat [00:01:27–00:01:29] So kita akan belajar nanti benchmark-benchmark dia [semak: uncertain words] [00:01:29–00:01:31] Saya buat formula simple [00:01:31–00:01:32] Dan formula detail [semak: uncertain words] [00:01:32–00:01:35] Formula simple je sebenarnya kembali kepada [00:01:35–00:01:36] Roas yang kita dah belajar tadi [semak: uncertain words] [00:01:36–00:01:39] Berapakah ROAS [00:01:39–00:01:41] Roas yang awak boleh dapatkan [00:01:41–00:01:43] Secara konsisten ataupun [semak: uncertain words] [00:01:43–00:01:44] ROI [00:01:44–00:01:45] Saya buat dua-dua lah [00:01:46–00:01:48] Katakanlah awak condifend [semak: uncertain words] [00:01:48–00:01:50] awak boleh dapatkan dengan confident [semak: uncertain words] [00:01:50–00:01:52] 3 kali ganda [semak: number or amount] [00:01:52–00:01:53] ruas awak [00:01:53–00:01:55] so daripada RM500 [semak: uncertain words, number or amount] [00:01:55–00:02:00] dia akan beranak menjadi RM1500 [semak: number or amount] [00:02:00–00:02:02] berapa lama nak dapat balik ni? [00:02:02–00:02:02] ruas [00:02:02–00:02:03] katakanlah [00:02:03–00:02:06] the whole process ni ambil masa dalam sekitar [00:02:06–00:02:07] 1 minggu [semak: number or amount] [00:02:07–00:02:10] 1 minggu awak spend sikit-sikit-sikit [semak: number or amount] [00:02:10–00:02:12] sehari bayangkan dalam RM60 ke kan [semak: number or amount] [00:02:12–00:02:15] sikit-sikit-sikit habis minggu [00:02:15–00:02:16] dapat RM1,500 [semak: number or amount] [00:02:16–00:02:18] maka next step [00:02:18–00:02:19] awak kena duplikasi je lah [semak: uncertain words] [00:02:19–00:02:22] ambil seribu setengah yang awak dah dapat ni [00:02:22–00:02:24] tekan balik at snowball effect [00:02:24–00:02:26] seribu setengah menjadi RM [00:02:26–00:02:27] darab dengan 3 [semak: number or amount] [00:02:27–00:02:29] 4,500 [semak: uncertain words, number or amount] [00:02:29–00:02:32] 4,500 duplikasi lagi [semak: number or amount] [00:02:32–00:02:33] dapat RM [00:02:34–00:02:35] kena darab lah kereta ni [00:02:35–00:02:37] jom kita buat sama-sama [00:02:39–00:02:39] so [00:02:39–00:02:41] 4,500 [semak: number or amount] [00:02:41–00:02:43] darab dengan 3 [semak: number or amount] [00:02:44–00:02:45] 13,500 [semak: uncertain words, number or amount] [00:02:45–00:02:48] So, 13,500 ni [semak: uncertain words, number or amount] [00:02:48–00:02:50] Saya anggap kita maintain [00:02:50–00:02:52] Sama, 3 kali ganda [semak: number or amount] [00:02:52–00:02:53] 3 kali ganda [semak: number or amount] [00:02:53–00:02:56] Berapakah kebemberanakan dia pula [00:02:56–00:02:57] Dah harap lagi dengan 3 guys [semak: uncertain words, number or amount] [00:02:57–00:02:59] 40,000 [semak: number or amount] [00:02:59–00:03:02] Dapatlah RM, kalaulah dunia semudah ini [00:03:02–00:03:04] Tak apa, awak kena positif dulu [semak: uncertain words] [00:03:04–00:03:06] Relax dulu, bila saya explain ni, dengar dulu [00:03:06–00:03:08] Jangan fikir, eh tak semudah tu tuan [semak: uncertain words] [00:03:08–00:03:10] Betul, tapi kita kena [00:03:10–00:03:12] Anggap dia mudah, baru [00:03:12–00:03:14] eventually dia mudah. Kalau kita tanggap susah [semak: uncertain words] [00:03:14–00:03:16] mindset pernah salah. Macam mana? Ni darab [semak: uncertain words] [00:03:16–00:03:18] lagi tiga. Ni simple formula [00:03:18–00:03:20] Boom! Jadi 121 [semak: uncertain words, number or amount] [00:03:20–00:03:22] Konsep dia sebenarnya [00:03:22–00:03:24] kita hanya rotatekan [00:03:24–00:03:26] balik duit itu sahaja [00:03:26–00:03:28] dan yang paling penting [semak: uncertain words] [00:03:28–00:03:30] dalam situasi ni rowas sebenarnya [semak: uncertain words] [00:03:30–00:03:32] Nampak tak? Rowas [00:03:32–00:03:34] Ini kalau awak mau rotate semua [semak: uncertain words] [00:03:34–00:03:35] Katakanlah awak [semak: uncertain words] [00:03:35–00:03:38] rowas awak kena, for example [00:03:38–00:03:40] saya buat 4. Kenapa rowas [semak: number or amount] [00:03:40–00:03:41] 4? Sebab [semak: number or amount] [00:03:41–00:03:43] Bucky tu nak cover cost product [semak: uncertain words] [00:03:43–00:03:44] Contohnya [00:03:44–00:03:46] Lebih realistic lah eh [semak: uncertain words] [00:03:46–00:03:46] Saya buat [semak: uncertain words] [00:03:46–00:03:47] Saya betulkan balik [semak: uncertain words] [00:03:47–00:03:48] ROAS 4 [semak: number or amount] [00:03:48–00:03:50] ROI 4 lah [semak: number or amount] [00:03:50–00:03:52] So katalah awak dapat [00:03:53–00:03:53] RM1,500 [semak: uncertain words, number or amount] [00:03:54–00:03:55] Mungkin kat sini [00:03:55–00:03:56] RM1,500 [semak: number or amount] [00:03:56–00:03:58] Cover cost product [semak: uncertain words] [00:03:59–00:04:00] Nak deliver pada customer [00:04:00–00:04:02] Lagi [00:04:03–00:04:04] Lagi [00:04:04–00:04:06] Awak dapat berapa tadi [00:04:06–00:04:07] RM4,500 kan [semak: number or amount] [00:04:07–00:04:09] RM4,000 dapat RM6,000 [semak: number or amount] [00:04:09–00:04:10] So maksudnya RM4,500 [semak: number or amount] [00:04:10–00:04:12] Ini je yang kita tekan jadi X [semak: uncertain words] [00:04:13–00:04:14] Faham tak? Maksudnya [00:04:14–00:04:16] Satu ke sana, tiga ke sini [semak: uncertain words] [00:04:16–00:04:18] So dapat lagi duit banyak ni [00:04:18–00:04:20] Satu ke sana, tiga ke sini [00:04:20–00:04:21] Satu ke sana, tiga ke sini [00:04:22–00:04:23] Salah pula, dia kata ni kat bawah ni [semak: uncertain words] [00:04:24–00:04:25] Duit RM4,500 ni [semak: number or amount] [00:04:27–00:04:28] Satu, awak pergi kepada [00:04:29–00:04:30] Awak pergi, oh dapat [semak: uncertain words] [00:04:30–00:04:32] Empat, betul lah [semak: uncertain words] [00:04:33–00:04:33] RM6,000 [semak: number or amount] [00:04:34–00:04:36] RM6,000 darab empat [semak: number or amount] [00:04:36–00:04:38] Tapi RM6,000 awak tak pakai semua [semak: number or amount] [00:04:38–00:04:39] RM4,500, betul lah tadi [semak: number or amount] [00:04:40–00:04:42] Sebab awak tak nak pakai semua guys [00:04:42–00:04:43] Awak ada RM6,000 [semak: uncertain words, number or amount] [00:04:43–00:04:45] Tapi awak boleh pakai RM4,500 je [semak: number or amount] [00:04:45–00:04:47] So RM4,500 tadi dapat berapa? [semak: number or amount] [00:04:47–00:04:48] RM12,000 [semak: number or amount] [00:04:50–00:04:51] RM13,500 [semak: number or amount] [00:04:53–00:04:54] So macam itulah [00:04:54–00:04:56] Maksudnya konsep dia macam tu [00:04:56–00:04:57] Saya nak explain benda ni simple [semak: uncertain words] [00:04:57–00:04:59] So that awak nampak yang sebenarnya [00:04:59–00:05:01] Kita pusing-pusingkan je balik duit tu [00:05:02–00:05:03] RM4,500 [semak: number or amount] [00:05:03–00:05:04] Yang ni pergi pada produk [00:05:04–00:05:06] Yang ni pergi pada ads [00:05:07–00:05:09] Okay, jom kita buat formula yang detail pula [semak: uncertain words] [00:05:10–00:05:11] Maksudnya konsep saya kat sini [00:05:11–00:05:12] Saya nak awak fikir [semak: uncertain words] [00:05:12–00:05:16] Duit tu sentiasa diberanak-beranak-beranak-beranak-beranak [00:05:16–00:05:21] Daripada RM500, RM1,500, RM4,500, RM4,500, RM4,500, RM3,000, RM40,000, RM40,000, RM1,000, RM1,000 [semak: uncertain words, number or amount] [00:05:22–00:05:24] Mungkin awak kena naikkan ROAS je lah [00:05:24–00:05:26] Oh ROAS 4 tak cover lah tuan [semak: uncertain words, number or amount] [00:05:26–00:05:27] Ada yang tukar ROAS 5 ke [semak: number or amount] [00:05:27–00:05:30] Maksudnya tak adalah semua duit yang awak dapat tu awak tekan iklan [semak: uncertain words] [00:05:30–00:05:33] Ada duit yang awak posing balik untuk cover cost [semak: uncertain words] [00:05:33–00:05:35] So ROAS ni adalah key dia [00:05:36–00:05:37] Next [00:05:37–00:05:39] Kita nak pergi pula pada formula detail [semak: uncertain words] [00:05:39–00:05:41] Macam mana betul-betul [00:05:41–00:05:42] Betul-betul punya kiraan [00:05:42–00:05:45] RM500 ni boleh jadi [semak: uncertain words, number or amount] [00:05:45–00:05:46] RM100,000 [semak: number or amount] [00:05:46–00:05:48] So kita ambil [00:05:48–00:05:50] RM500 ni sebenarnya [semak: number or amount] [00:05:50–00:05:52] Duit ni akan spend dekat mana [00:05:52–00:05:54] Dia akan spend kepada [00:05:54–00:05:56] CPM dulu [00:05:56–00:05:58] CPM ni adalah [00:05:58–00:06:00] Cost per [semak: uncertain words] [00:06:00–00:06:01] Mile [semak: uncertain words] [00:06:01–00:06:03] Ataupun cost untuk [00:06:03–00:06:05] RM1000 view [semak: uncertain words, number or amount] [00:06:06–00:06:07] ataupun impression [00:06:07–00:06:08] berapa RM [00:06:08–00:06:11] kat sini duit awak akan habis dulu [00:06:11–00:06:12] dan standard iklan [00:06:12–00:06:15] Facebook ke TikTok ke [00:06:15–00:06:16] standard iklan eh [semak: uncertain words] [00:06:16–00:06:18] CPM dalam sekitar RM10 [semak: number or amount] [00:06:19–00:06:21] CPM RM10 [semak: number or amount] [00:06:21–00:06:21] maksudnya [00:06:21–00:06:24] 1000 view ni nak dapat dia [semak: number or amount] [00:06:24–00:06:26] adalah equal RM10 [semak: number or amount] [00:06:28–00:06:29] ni view [00:06:29–00:06:31] ataupun ada orang sebut impression [00:06:31–00:06:33] kalau Facebook dia sebut impression [00:06:33–00:06:35] berapa kali iklan awak terpapar [semak: uncertain words] [00:06:35–00:06:36] RM10 [semak: number or amount] [00:06:36–00:06:37] maksudnya [00:06:37–00:06:38] kalau awak spend [00:06:38–00:06:39] semua sekali [00:06:39–00:06:39] RM500 [semak: number or amount] [00:06:39–00:06:41] berapa view awak dapat [00:06:41–00:06:43] katalah RM10 seribu [semak: number or amount] [00:06:43–00:06:44] so saya bahagi [00:06:44–00:06:45] RM500 [semak: number or amount] [00:06:45–00:06:46] bahagi dengan [00:06:46–00:06:46] RM10 [semak: number or amount] [00:06:46–00:06:47] saya dapat [00:06:47–00:06:48] RM50 gandaan [semak: number or amount] [00:06:48–00:06:49] RM50 gandaan [semak: number or amount] [00:06:49–00:06:50] darab dengan [00:06:50–00:06:50] RM1000 [semak: number or amount] [00:06:50–00:06:51] maksudnya [00:06:51–00:06:52] saya dapat [00:06:52–00:06:53] RM50,000 view [semak: number or amount] [00:06:53–00:06:53] so dengan [00:06:53–00:06:54] membayar [00:06:54–00:06:56] RM500 [semak: number or amount] [00:06:56–00:06:57] awak sedang [00:06:57–00:06:58] membeli [00:06:58–00:06:59] sebanyak [00:06:59–00:07:00] RM50,000 [semak: number or amount] [00:07:00–00:07:01] mata memandang [00:07:03–00:07:04] Nampak tak? Ini logik dia [00:07:04–00:07:06] 50,000 view [semak: uncertain words, number or amount] [00:07:06–00:07:07] Ataupun impression [00:07:08–00:07:09] Masalah je guys [00:07:09–00:07:12] Ini orang tahu dah tengok belum beli lagi [semak: uncertain words] [00:07:12–00:07:14] Maka yang seterusnya awak kena tahu adalah [semak: uncertain words] [00:07:14–00:07:15] Daripada sini [00:07:15–00:07:18] Berapa ramai pula yang klik pada iklan [00:07:19–00:07:20] Kita panggil [00:07:20–00:07:22] Yang ter-stop scroll [semak: uncertain words] [00:07:23–00:07:24] Untuk stop scroll ni [00:07:24–00:07:26] Satu data yang awak kena hafal [00:07:26–00:07:27] Nama dia adalah [00:07:29–00:07:30] CTR [semak: uncertain words] [00:07:30–00:07:33] all. CTR [semak: uncertain words] [00:07:33–00:07:35] all. CTR all ni [00:07:35–00:07:36] adalah click through rate all. [semak: uncertain words] [00:07:39–00:07:41] Sekejap lagi kalau abang grab sampai, awak ambil ya. [semak: uncertain words] [00:07:41–00:07:42] Ambil lah. Abang grab sampai bawah. [semak: uncertain words] [00:07:42–00:07:45] Ni ambil phone saya. Sekejap guys eh. Abang grab [semak: uncertain words] [00:07:45–00:07:47] je. Kita udah grab [semak: uncertain words] [00:07:47–00:07:49] lapar pula kan. Sambil buat video ni. [00:07:49–00:07:49] Macam mana? [00:07:52–00:07:53] Selambar. [semak: uncertain words] [00:07:54–00:07:54] CTR all. [00:07:55–00:07:57] Okay. CTR all ni, apa maksud dia? [semak: uncertain words] [00:07:57–00:07:59] Click through rate all. [00:08:00–00:08:01] Klik [00:08:02–00:08:02] True [semak: uncertain words] [00:08:04–00:08:04] True [semak: uncertain words] [00:08:04–00:08:05] Macam ni aje [00:08:05–00:08:05] True rate [00:08:07–00:08:07] All [00:08:08–00:08:09] Maksudnya [00:08:09–00:08:09] Macam ni [00:08:10–00:08:10] Bayangkan iklan awak [00:08:10–00:08:11] Bentuk dia macam ni [00:08:11–00:08:12] Ha ni iklan awak [semak: uncertain words] [00:08:13–00:08:13] Okay [semak: uncertain words] [00:08:13–00:08:14] Iklan awak ni [00:08:14–00:08:16] Ini iklan Facebook kan saya buat [semak: uncertain words] [00:08:16–00:08:17] Dia ada gambar [00:08:17–00:08:18] Lepas tu dia ada [00:08:18–00:08:19] Awak punya profile kan [00:08:19–00:08:20] Kat sini kan [semak: uncertain words] [00:08:20–00:08:21] Lepas tu dia ada tulisan [00:08:21–00:08:22] Copywriting [semak: uncertain words] [00:08:22–00:08:23] Lepas tu dia ada [00:08:23–00:08:24] See more [semak: uncertain words] [00:08:26–00:08:27] Kalau TikTok pula [00:08:27–00:08:27] Dia menegak [00:08:28–00:08:30] Dia ada awak punya profile kat sini [00:08:30–00:08:31] Button share [semak: uncertain words] [00:08:31–00:08:31] Button share [semak: uncertain words] [00:08:31–00:08:32] Tak apa benda [semak: uncertain words] [00:08:32–00:08:33] Ada kooperating sini [semak: uncertain words] [00:08:33–00:08:34] Awak tu sini [semak: uncertain words] [00:08:34–00:08:35] Awak punya video awak lah [semak: uncertain words] [00:08:35–00:08:36] Kat tengah ni [00:08:36–00:08:36] Okay [semak: uncertain words] [00:08:37–00:08:38] CTR all ni [semak: uncertain words] [00:08:39–00:08:40] Sebenarnya adalah satu data [00:08:40–00:08:41] Kita nak tahu [00:08:41–00:08:42] Berapa ramai yang [00:08:42–00:08:44] Klik apa-apa pada iklan [00:08:44–00:08:45] Dia panggil orang yang [00:08:45–00:08:47] Klik through rate all [00:08:47–00:08:48] Dia tekan apa-apa pada iklan [00:08:48–00:08:50] Dia tekan button play ke [00:08:50–00:08:51] Dia tekan awak punya profile ke [semak: uncertain words] [00:08:51–00:08:52] Dia tekan see more ke [00:08:52–00:08:53] Dan ini adalah indikator [00:08:53–00:08:55] Berapa ramai yang stop scroll [00:08:55–00:08:56] Dan target kita [00:08:56–00:08:57] Adalah [00:08:57–00:08:58] Sebanyak [00:08:58–00:09:00] 4% [semak: number or amount] [00:09:00–00:09:01] Ke atas [semak: uncertain words] [00:09:01–00:09:03] Kita nak pastikan [00:09:03–00:09:05] Lebih daripada 4% orang [semak: uncertain words, number or amount] [00:09:05–00:09:06] Yang tengok iklan ni [semak: uncertain words] [00:09:06–00:09:08] Dia berminat nak stop [00:09:09–00:09:10] So berapa kita dapat guys [00:09:10–00:09:11] Daripada sini [00:09:11–00:09:12] Kita akan dapat [00:09:13–00:09:14] Pinjam balik [semak: uncertain words] [00:09:14–00:09:16] Nak ambil calculator ni [semak: uncertain words] [00:09:18–00:09:19] Kita akan dapat [00:09:19–00:09:20] Tengok eh [00:09:20–00:09:20] 50,000 [semak: number or amount] [00:09:20–00:09:22] Darap dengan 4% [semak: uncertain words, number or amount] [00:09:22–00:09:24] 2,000 orang [semak: number or amount] [00:09:24–00:09:25] Yang berminat [semak: uncertain words] [00:09:25–00:09:25] Nampak [00:09:25–00:09:26] Gila tak gila [00:09:26–00:09:28] 2,000 orang je [semak: number or amount] [00:09:28–00:09:30] daripada RM50,000, yang semuanya terstop. Yang lain [semak: uncertain words, number or amount] [00:09:30–00:09:32] semua tengok je. Awak punya [00:09:32–00:09:34] tadi tu. RM2,000. [semak: number or amount] [00:09:34–00:09:35] Kan? RM2,000 orang guys. [semak: number or amount] [00:09:36–00:09:37] So, kita dah dapat dah data seterusnya. [00:09:38–00:09:40] Ini sign disebalik menghasilkan rowas tadi tu. [semak: uncertain words] [00:09:41–00:09:42] RM2,000 [semak: number or amount] [00:09:42–00:09:44] orang je yang stop [00:09:44–00:09:46] scroll. Daripada [00:09:46–00:09:47] RM2,000 orang ni pula, [semak: number or amount] [00:09:48–00:09:49] berapa banyak yang klik link? [00:09:50–00:09:52] Dan dalam case ni, [semak: uncertain words] [00:09:52–00:09:54] saya buat example, klik [00:09:54–00:09:55] link WhatsApp. [00:09:56–00:09:58] klik link apa? klik link whatsapp [semak: uncertain words] [00:09:58–00:09:59] sebab iklan ada banyak guys [semak: uncertain words] [00:09:59–00:10:02] ada iklan yang tarik ke website [00:10:02–00:10:04] nanti kita buat logik dia [00:10:04–00:10:06] saya ambil simulation untuk iklan ke whatsapp dulu [00:10:06–00:10:08] so 2000 orang [semak: uncertain words, number or amount] [00:10:08–00:10:10] yang stop scroll [00:10:10–00:10:11] belum pergi [semak: uncertain words] [00:10:11–00:10:13] stop scroll sahaja [semak: uncertain words] [00:10:14–00:10:16] berapa ramai yang klik link? [00:10:16–00:10:17] biasanya dalam sekitar [00:10:17–00:10:18] 2 [semak: number or amount] [00:10:18–00:10:22] 1% dah sangat bagus [semak: uncertain words, number or amount] [00:10:22–00:10:24] yang klik link whatsapp [00:10:24–00:10:28] So, bayangkan dia nak kena click link [semak: uncertain words] [00:10:28–00:10:29] Ini adalah action yang seterusnya [semak: uncertain words] [00:10:29–00:10:33] Dan data yang kita akan tengok adalah CTR link [semak: uncertain words] [00:10:34–00:10:35] CTR link [00:10:35–00:10:39] CTR link ni adalah berapa peratus orang yang click link [00:10:39–00:10:44] Dia sama juga click through rate [semak: uncertain words] [00:10:44–00:10:46] Tapi click through rate untuk link [00:10:46–00:10:50] Dan benchmark kita adalah 2% dan ke atas [semak: number or amount] [00:10:50–00:10:52] So, 2% daripada mana? Daripada RM50,000 [semak: number or amount] [00:10:52–00:10:54] Maksudnya kita nak half lah [00:10:54–00:10:56] So half daripada yang stop [semak: uncertain words] [00:10:56–00:10:58] Dia terklik link [00:10:58–00:10:59] So kita dah dapat [00:11:00–00:11:01] Seribu orang [00:11:03–00:11:04] Yang klik [00:11:05–00:11:06] Link [00:11:07–00:11:07] Whatsapp [00:11:09–00:11:11] Daripada yang klik link Whatsapp ni pula [00:11:11–00:11:13] Berapa ramai yang masuk Whatsapp [00:11:13–00:11:15] Tak semua orang yang masuk Whatsapp [00:11:15–00:11:17] Kita ada satu benda yang dipanggil sebagai [00:11:17–00:11:18] Bounce rate [00:11:19–00:11:22] Bounce rate ni orang tu dia melantun keluar balik [00:11:22–00:11:23] Nampak ni [00:11:24–00:11:26] Bounce rate [00:11:26–00:11:29] Bounce rate ni kita target tak lebih daripada 50% [semak: number or amount] [00:11:29–00:11:31] Kalau lebih daripada 50% [semak: number or amount] [00:11:31–00:11:33] Maksudnya iklan awak ada problem lah [00:11:33–00:11:34] Orang masuk tapi keluar balik [00:11:34–00:11:36] So daripada 1000 orang [semak: uncertain words, number or amount] [00:11:36–00:11:38] Berapa ramai yang betul-betul whatsapp [00:11:38–00:11:39] Biasanya lah 500 sahaja [semak: uncertain words, number or amount] [00:11:39–00:11:42] So katalah 500 orang [semak: number or amount] [00:11:42–00:11:43] Yang whatsapp awak [00:11:44–00:11:46] Yang whatsapp betul-betul masuk [00:11:46–00:11:47] Sampai tekan button send [00:11:47–00:11:49] Berminat susu kurma contohnya [00:11:49–00:11:51] Berapa ramai pula yang close [semak: uncertain words] [00:11:51–00:11:54] closing rate, katakanlah saya ambil ni contoh [semak: uncertain words] [00:11:54–00:11:56] produk RM200 [semak: number or amount] [00:11:56–00:11:58] apa-apa produk lah eh, bawah RM200 [semak: uncertain words, number or amount] [00:11:58–00:12:00] target untuk closing rate [00:12:00–00:12:02] produk kita panggil CR [00:12:03–00:12:04] itulah step yang [00:12:04–00:12:06] selanjutnya pula, step yang selanjutnya nak tahu [00:12:06–00:12:08] berapa pula awak punya CR [00:12:08–00:12:09] ataupun awak punya [00:12:09–00:12:12] closing rate team sale awak [semak: uncertain words] [00:12:12–00:12:14] katakanlah closing rate [00:12:14–00:12:16] team sale awak adalah sekitar [00:12:17–00:12:18] standard CR kita [00:12:18–00:12:20] adalah 20 ke [semak: number or amount] [00:12:20–00:12:22] 40%, 40% [semak: uncertain words, number or amount] [00:12:22–00:12:24] perform, 20% ni kira bagus [semak: number or amount] [00:12:24–00:12:26] tapi tak adalah power sangat, 10% tu [semak: uncertain words, number or amount] [00:12:26–00:12:28] kira teruk lah, so saya nak target [semak: uncertain words] [00:12:28–00:12:29] at least 20% [semak: number or amount] [00:12:30–00:12:32] 20% CR [semak: number or amount] [00:12:32–00:12:34] closing rate, saya dapat berapa [00:12:34–00:12:36] guys, saya dapat 100 [semak: number or amount] [00:12:36–00:12:37] orang [00:12:37–00:12:39] yang saya berjaya close [00:12:41–00:12:42] maksudnya, darab lah [00:12:42–00:12:43] dengan harga produk kita 200 [semak: number or amount] [00:12:43–00:12:46] kan, so darab dengan 200 [semak: number or amount] [00:12:46–00:12:48] ringgit, berapa saya dapat [00:12:48–00:12:50] kat sini, saya dapat balik [00:12:51–00:12:53] RM2,000 [semak: uncertain words, number or amount] [00:12:53–00:12:54] sale [semak: uncertain words] [00:12:54–00:12:56] so nampak tak [semak: uncertain words] [00:12:56–00:12:58] logik akal dia [00:12:58–00:12:59] kita spend berapa kat sini [00:12:59–00:13:01] spend RM500 [semak: number or amount] [00:13:01–00:13:03] add spend [00:13:04–00:13:06] dan kita dapat balik [00:13:08–00:13:09] RM2,000 [semak: number or amount] [00:13:09–00:13:11] sale [00:13:11–00:13:13] haa bawah ni [00:13:13–00:13:13] jom kita recap balik [00:13:13–00:13:15] kita buat cara kita dapat [00:13:15–00:13:18] RM500 ni kos iklan RM10 [semak: number or amount] [00:13:18–00:13:20] Harga dia RM1,000 [semak: uncertain words, number or amount] [00:13:20–00:13:22] Eh, RM1,000 impression [semak: number or amount] [00:13:22–00:13:22] Harga dia RM10 [semak: number or amount] [00:13:22–00:13:24] So, kalau spend RM500 [semak: uncertain words, number or amount] [00:13:24–00:13:26] Kita dapatlah RM50,000 orang view [semak: number or amount] [00:13:26–00:13:27] Daripada RM50,000 orang view [semak: number or amount] [00:13:27–00:13:28] Tak semua yang stop [00:13:28–00:13:29] Tengok iklan [00:13:29–00:13:30] Kita nak pastikan CTRL kita [00:13:30–00:13:32] Data CTRL ni [00:13:32–00:13:33] Lebih daripada 4% [semak: number or amount] [00:13:33–00:13:36] Bila CTRL kita dah cantik [00:13:36–00:13:37] Lebih daripada 4% [semak: number or amount] [00:13:37–00:13:39] Berlakulah 2 orang yang terstop [semak: number or amount] [00:13:39–00:13:41] Ni kita akan tengok data dia nanti [00:13:41–00:13:42] Data ni semua keluar dekat [00:13:42–00:13:43] Ads manager [semak: uncertain words] [00:13:43–00:13:44] Ads manager nanti ada [00:13:44–00:13:45] Semua data-data ni [00:13:46–00:13:47] Lepas tu [00:13:47–00:13:48] Kita nak pastikan [00:13:48–00:13:50] CTR link kita pula 2% [semak: uncertain words, number or amount] [00:13:50–00:13:52] Maksudnya separuh daripada atas [00:13:52–00:13:53] RM1,000 [semak: uncertain words, number or amount] [00:13:53–00:13:55] RM1,000 pula tak semua masuk [semak: number or amount] [00:13:55–00:13:56] Yang betul-betul serius je [semak: uncertain words] [00:13:56–00:13:58] Biasanya bounce rate dia ni [00:13:58–00:13:59] Dalam sekitar 50% [semak: number or amount] [00:13:59–00:14:01] Lepas tu yang kita berjaya close [00:14:01–00:14:02] 20% daripada tu [semak: number or amount] [00:14:02–00:14:03] 100 orang [semak: number or amount] [00:14:03–00:14:05] Dan kita dapat RM2,000 [semak: number or amount] [00:14:06–00:14:07] Maksudnya ni ruas berapa? [00:14:08–00:14:10] Ni ruas ni adalah ruas 4 lah [semak: uncertain words, number or amount] [00:14:10–00:14:12] Ruas ataupun ROI [00:14:12–00:14:13] So cukup tak cukup? [00:14:13–00:14:15] Tepuk dada tanyalah target masing-masing [00:14:15–00:14:16] Kalau tak cukup [00:14:16–00:14:17] Kenalah performkan lagi kat sini [00:14:17–00:14:19] sini mungkin 4.5, sini mungkin [semak: uncertain words, number or amount] [00:14:19–00:14:21] 2.2, 2.3, sini [semak: number or amount] [00:14:21–00:14:23] klub bounce rate, kenalah kurangkan lagi, kenalah [semak: uncertain words] [00:14:23–00:14:26] naikkan lagi closing rate, 23% [semak: number or amount] [00:14:26–00:14:27] ke, 25% ke, tiba-tiba [semak: number or amount] [00:14:27–00:14:29] benda ni akan bertukar, daripada 4 jadi [semak: number or amount] [00:14:29–00:14:31] 5 kali ganda, 6 kali ganda, setiap [semak: number or amount] [00:14:31–00:14:33] benda kecil ni akan main peranan [00:14:34–00:14:35] nampak, gila tak gila guys [00:14:35–00:14:37] so ini adalah [00:14:37–00:14:39] sign disebalik hasilkan iklan [00:14:39–00:14:41] kita dah tengok ruas, semua orang nak masuk [semak: uncertain words] [00:14:41–00:14:43] syurga, tapi apa amalan nak masuk syurga [00:14:44–00:14:45] nak tahu lebih detail [00:14:45–00:14:47] kita sambung dalam video yang selanjutnya, sebab [semak: uncertain words] [00:14:47–00:14:49] Yang ni simulation sahaja [semak: uncertain words]