3 Tugas Utama Iklan Draf transkrip automatik penuh. Pembetulan istilah berdasarkan sumber direkodkan secara berasingan; tanda semakan menunjukkan perkataan yang perlu diperiksa. [00:00:00–00:00:22] Chapter 3 Formula Winning Ads. 3 Tugas Utama Iklan guys. Yang ni awak kena faham. Iklan ni dia ada beberapa benda yang ada dalam dia. Antara benda je saya nak kena buka satu slide lah untuk tunjuk kat awak. Tapi dia ada media, primary text, headline, description dan juga button. Jom saya tunjuk kat awak. [semak: uncertain words, number or amount] [00:00:23–00:00:26] Apakah asas-asas dalam iklan [00:00:27–00:00:28] Ini iklan meta [semak: uncertain words] [00:00:28–00:00:29] Iklan kat Facebook [00:00:29–00:00:31] 5-5 elemen [semak: uncertain words, number or amount] [00:00:31–00:00:31] Boleh tengok kat sini [semak: uncertain words] [00:00:33–00:00:34] Inilah 5 benda dia [semak: number or amount] [00:00:34–00:00:37] Gambar, copywriting, headline [00:00:37–00:00:38] Tak payah hafam tak apa [00:00:38–00:00:38] Tengok je dulu [00:00:38–00:00:39] Faham kan [00:00:39–00:00:41] Poin dia ada iklan yang ada 5-5 [semak: uncertain words, number or amount] [00:00:41–00:00:43] Ada iklan pula yang kita run [semak: uncertain words] [00:00:43–00:00:44] Mungkin 3 je elemen [semak: number or amount] [00:00:44–00:00:45] Ada juga macam ni [00:00:46–00:00:47] Kalau kat TikTok [00:00:47–00:00:48] TikTok kita tak ajar lah [semak: uncertain words] [00:00:48–00:00:49] Itu modul akan datang [00:00:49–00:00:50] Kalau kita publish [00:00:50–00:00:52] Tapi pun ada elemen-elemen dia juga [semak: uncertain words] [00:00:52–00:00:53] Ni kalau TikTok [semak: uncertain words] [00:00:53–00:00:55] So nak kata dalam tutorial ni [semak: uncertain words] [00:00:55–00:00:56] Facebook dan Instagram [00:00:56–00:00:58] Dia ada 5 elemen-elemen ni [semak: uncertain words, number or amount] [00:00:58–00:01:00] Ini adalah panggilan teknikal dia [00:01:00–00:01:01] Copywriting [00:01:02–00:01:03] Copywriting pula [00:01:03–00:01:03] Kenapa nama copywriting [00:01:03–00:01:05] Salah tu bukan copywriting eh [semak: uncertain words] [00:01:05–00:01:05] Primary text [00:01:05–00:01:07] Ni nama sebenar dia [00:01:07–00:01:09] Ni primary text [00:01:09–00:01:10] Senang cerita macam ni lah [00:01:10–00:01:11] Kalau saya lukis [00:01:14–00:01:16] Tulisan yang atas sekali ni [00:01:16–00:01:17] Sini kan gambar [00:01:17–00:01:18] Katalah sini video [00:01:19–00:01:20] Tulisan yang ni [00:01:20–00:01:21] Sebelum tekan see more ni [semak: uncertain words] [00:01:21–00:01:23] Tulisan atas ni [00:01:23–00:01:25] Sini adalah primary text [semak: uncertain words] [00:01:25–00:01:29] Ini bahasa teknikal dia [semak: uncertain words] [00:01:29–00:01:30] Bahasa yang Facebook gunakan [00:01:30–00:01:32] Meta gunakan [00:01:32–00:01:33] Lepas tu [00:01:34–00:01:37] Yang ni pula dipanggil sebagai media [00:01:38–00:01:40] Lepas tu dekat sini [00:01:40–00:01:42] Dia ada tulisan yang besar kat sini [00:01:42–00:01:44] Yang ni dipanggil sebagai headline [semak: uncertain words] [00:01:46–00:01:49] Tulisan yang kecil bawah ni [00:01:49–00:01:51] Yang ni pula dipanggil sebagai [00:01:52–00:01:53] Description [00:01:53–00:01:57] Lepas tu ada satu button kat sini [00:01:57–00:01:59] Yang ni katalah learn more [00:02:02–00:02:03] Ataupun order down [00:02:03–00:02:04] Ni CTA lah [00:02:04–00:02:04] Call to action [semak: uncertain words] [00:02:04–00:02:05] Button [00:02:08–00:02:10] So tugas utama iklan ada tiga [00:02:12–00:02:13] Nombor satu [00:02:13–00:02:15] Buat orang stop [00:02:16–00:02:17] Nombor dua [00:02:17–00:02:18] Buat orang click [semak: uncertain words] [00:02:19–00:02:20] Nombor tiga [00:02:20–00:02:22] Buat orang teracun [00:02:22–00:02:24] Ni kalau saya guna bahasa TikTok [00:02:24–00:02:26] Dia teracun [semak: uncertain words] [00:02:26–00:02:27] Dia lain eh [00:02:27–00:02:28] Ada orang stop dan click [semak: uncertain words] [00:02:28–00:02:29] Tapi tak teracun pun [00:02:29–00:02:30] Dia just sekadar [00:02:30–00:02:31] Sekodeng-sekodeng je [00:02:33–00:02:34] Sekadar nak survey-sebut [semak: uncertain words] [00:02:34–00:02:34] Windows shopping [semak: uncertain words] [00:02:34–00:02:35] Ni kedai apa eh [semak: uncertain words] [00:02:35–00:02:36] Masuk [00:02:36–00:02:37] Eh saya nak tengok-tengok je [semak: uncertain words] [00:02:38–00:02:39] Oh jual ni [00:02:39–00:02:40] Beza pula kan [semak: uncertain words] [00:02:40–00:02:42] Ui saya dah lama nak cari benda ni [semak: uncertain words] [00:02:42–00:02:43] Haa dia lain eh [00:02:43–00:02:44] Teracun [00:02:44–00:02:45] Teracun sebab tu [00:02:45–00:02:46] Rasa nak beli [00:02:46–00:02:47] Saya tulis kat bawah ni [semak: uncertain words] [00:02:47–00:02:48] Rasa nak beli [00:02:48–00:02:49] So itu adalah tugas utama iklan [semak: uncertain words] [00:02:49–00:02:50] Sebab tu [00:02:50–00:02:51] Bila kita faham [00:02:52–00:02:53] Setiap satu ni guys [00:02:53–00:02:55] Dia ada data-data dia [00:02:55–00:02:56] Kalau nak buat orang stop [00:02:56–00:02:57] Data dalam Facebook [semak: uncertain words] [00:02:57–00:02:58] Dipanggil sebagai [00:02:58–00:02:59] CTR All [semak: uncertain words] [00:02:59–00:03:01] Nanti kita akan belajar lagi lah [00:03:01–00:03:01] Ini satu dia je dulu [semak: uncertain words] [00:03:02–00:03:03] CTR Link [00:03:03–00:03:05] Yang ni adalah [00:03:05–00:03:06] Kita punya SPP lah [00:03:06–00:03:08] Berapa murah SPP kita [00:03:08–00:03:08] Sebab tu lah [semak: uncertain words] [00:03:08–00:03:10] Kadang-kadang CTR All kita [00:03:10–00:03:11] Rendah [00:03:11–00:03:11] Link rendah [00:03:11–00:03:13] Tapi iklan padu gila [00:03:13–00:03:14] Walaupun boring [00:03:14–00:03:15] Orang masuk beli terus [00:03:15–00:03:17] Memang ada iklan macam tu [00:03:17–00:03:17] Dia iklan yang boring [00:03:17–00:03:18] Tapi convert [00:03:18–00:03:20] So CTR All ni adalah [00:03:20–00:03:21] Peratusan orang yang [00:03:21–00:03:22] Stop scroll [semak: uncertain words] [00:03:22–00:03:23] Yang klik apa-apa [00:03:23–00:03:26] Sebab tu CTR ni adalah percentage [00:03:26–00:03:27] Senang cerita [00:03:28–00:03:29] Percentage [00:03:29–00:03:31] Kalau bahasa dia sebenarnya adalah [00:03:31–00:03:31] Click [00:03:33–00:03:34] Through [semak: uncertain words] [00:03:34–00:03:37] Ini je through [semak: uncertain words] [00:03:38–00:03:39] Rate [semak: uncertain words] [00:03:40–00:03:41] CTR [00:03:41–00:03:42] Click through rate [00:03:42–00:03:43] Haa [semak: uncertain words] [00:03:43–00:03:44] Click through rate [semak: uncertain words] [00:03:45–00:03:46] Rate apa? [00:03:46–00:03:47] Kalau all [00:03:47–00:03:49] All ni maksudnya apa? [00:03:49–00:03:50] Click apa-apa pada iklan [00:03:50–00:03:52] Kalau dia click [00:03:52–00:03:53] Kat atas ni kan ada [00:03:53–00:03:54] Macam kita punya [00:03:54–00:03:56] DP kan [00:03:56–00:03:58] Dia ada macam orang tu punya DP kan [semak: uncertain words] [00:03:58–00:03:59] ni nama dia kan [semak: uncertain words] [00:04:00–00:04:01] nama page lah [00:04:01–00:04:02] nama apa-apa [00:04:02–00:04:04] so dia klik mana-mana pun [00:04:04–00:04:05] dia klik sini pun kira [00:04:05–00:04:05] all [00:04:05–00:04:07] dia klik sini pun kira [00:04:07–00:04:09] dia klik simo pun kira [semak: uncertain words] [00:04:09–00:04:10] dia klik sini pun kira [00:04:10–00:04:11] sebab tu CTR all ni [00:04:11–00:04:13] klik apa-apa pada iklan [00:04:13–00:04:14] dan kita [00:04:14–00:04:14] ni sayalah [00:04:14–00:04:15] menfatuakan [00:04:16–00:04:17] mengeluarkan satu hukum [00:04:17–00:04:18] mengatakan [00:04:18–00:04:19] kalau orang tu klik [00:04:19–00:04:20] itu maksudnya dia stop [00:04:21–00:04:21] haa [00:04:21–00:04:22] macam tu eh [00:04:22–00:04:23] dia klik maksudnya dia stop [00:04:25–00:04:26] tapi ini [00:04:26–00:04:27] tugas pertama [00:04:27–00:04:28] Kalau dia stop [00:04:28–00:04:29] Dia play video [semak: uncertain words] [00:04:29–00:04:30] Dia tengok [00:04:30–00:04:31] Dia tekan C-more [semak: uncertain words] [00:04:31–00:04:32] Dia baca lagi detail [00:04:32–00:04:33] Tekan C-more ni maksudnya [semak: uncertain words] [00:04:33–00:04:35] Dia expand lah [00:04:35–00:04:36] Contoh macam ni [00:04:37–00:04:38] Nampak ada button C-more kat situ [00:04:38–00:04:40] Dia tekan C-more [00:04:40–00:04:42] Jadi besar jadi benda tu [00:04:42–00:04:44] So bila tekan button C-more ni [00:04:44–00:04:45] Memanglah dia akan ter-expand [00:04:46–00:04:47] Macam ni lah [00:04:48–00:04:50] Tapi adakah dia membeli [00:04:50–00:04:51] Adakah dia tekan button [00:04:53–00:04:55] So kadang-kadang dia tak tekan button pun [semak: uncertain words] [00:04:56–00:04:56] Jadi [00:04:56–00:04:58] Tak tercapailah tujuan kedua [semak: uncertain words] [00:04:59–00:05:00] Alhamdulillah [00:05:00–00:05:00] Buat orang klik [semak: uncertain words] [00:05:00–00:05:02] Kita nak buat orang klik [00:05:03–00:05:05] Maka nak buat orang klik ni [00:05:05–00:05:05] Dia panggil [semak: uncertain words] [00:05:05–00:05:07] CTR link [00:05:07–00:05:07] Maksudnya [00:05:07–00:05:09] Hanya yang klik dekat sini je [00:05:12–00:05:13] Yang button ni je [semak: uncertain words] [00:05:13–00:05:14] Dipanggil sebagai [00:05:14–00:05:15] Link klik [semak: uncertain words] [00:05:15–00:05:17] Sebab dalam button ni ada link [semak: uncertain words] [00:05:17–00:05:18] Dan juga dalam SIMO [semak: uncertain words] [00:05:18–00:05:20] Dalam cooperating SIMO ni [semak: uncertain words] [00:05:20–00:05:22] Bila kita buka iklan [00:05:22–00:05:23] Kan biasa kita baca [00:05:23–00:05:24] Cooperating-operating tu kan [00:05:24–00:05:25] Iklan-iklan yang ni [00:05:26–00:05:28] Kalau kita buka iklan ni [00:05:28–00:05:28] Macam ni [00:05:28–00:05:29] Simo ni [semak: uncertain words] [00:05:29–00:05:30] Kita baca ni kan ada copywriting lagi dalam ni [semak: uncertain words] [00:05:30–00:05:32] Dalam ni ada link juga biasanya [00:05:32–00:05:34] So link itu pun dikira juga [00:05:34–00:05:35] Macam ni [00:05:35–00:05:35] Nampak ni [00:05:36–00:05:37] Kulit kering [00:05:37–00:05:39] Ini slide lama saya lah eh [00:05:39–00:05:41] Boleh abaikan penerangan ni [00:05:41–00:05:43] Tapi ni nampak ada link kat sini [00:05:44–00:05:46] So ni link ni pun dikira juga [00:05:47–00:05:48] Sebagai link [semak: uncertain words] [00:05:48–00:05:50] Sebab tu lah ini pula menunjukkan orang tu [00:05:50–00:05:51] Klik link [00:05:51–00:05:53] Kita capailah objektif kedua [semak: uncertain words] [00:05:53–00:05:55] Nak tengok dia teracun ke tak teracun [00:05:55–00:05:57] Adalah, dia beli tak lah sekali [00:05:57–00:05:58] CPP, cost per purchase [semak: uncertain words] [00:06:00–00:06:00] Cost [00:06:01–00:06:02] Per [00:06:04–00:06:04] Purchase [00:06:04–00:06:06] Dia beli ke tak beli, ke tak beli [00:06:06–00:06:09] So, kalau dia beli, maka tercapai [00:06:09–00:06:11] Alhamdulillah, dan iklan ni [00:06:11–00:06:13] Guys, ada dua tau, ada iklan [semak: uncertain words] [00:06:13–00:06:15] Yang jenis emosi, ada pula [00:06:15–00:06:17] Iklan yang jenis promosi, sebab tu kita [00:06:17–00:06:19] Kena check betul-betul, contoh [00:06:19–00:06:21] Iklan yang jenis promosi [00:06:21–00:06:23] Ni saya tunjuk sikit, macam ni [semak: uncertain words] [00:06:24–00:06:24] Iklan belakangan [00:06:24–00:06:28] kan? Alhamdulillah terus lebat panjang dan hitam pekat rambut. [semak: uncertain words] [00:06:29–00:06:32] Dengan gambar dah mula lebat, dah panjang. Nampaklah rambut [00:06:32–00:06:37] anak dia. Visual pun beremosi. Walaupun ada gambar produk [00:06:37–00:06:41] kat sini tapi dia punya title dia kat sini. Dengan copywriting [00:06:41–00:06:44] dia pun cepat betul rambut anak dah panjang lebat. Ha ni [semak: uncertain words] [00:06:44–00:06:47] ada ke dia promote? Promosi satu botol lima puluh ringgit [semak: uncertain words] [00:06:47–00:06:51] ada ke? Tak ada. So ini adalah iklan emosi. Yang ni pula [semak: uncertain words] [00:06:51–00:06:52] Penapis air [00:06:52–00:06:52] Haa [semak: uncertain words] [00:06:52–00:06:54] Ni agent-agent ni suka [semak: uncertain words] [00:06:54–00:06:55] Insurance lah [00:06:55–00:06:55] Apalah [00:06:55–00:06:57] Mur-mur-mur-mur [00:06:57–00:06:59] Dia beli-dia-dia beli [semak: uncertain words] [00:06:59–00:07:00] Murah-murah-murah-murah [00:07:00–00:07:01] Semua benda dia campak sini [semak: uncertain words] [00:07:01–00:07:02] So ini adalah [00:07:02–00:07:03] Iklan promosi [00:07:03–00:07:04] Iklan macam ni [00:07:04–00:07:04] Kita tak nak buat eh [semak: uncertain words] [00:07:05–00:07:06] Iklan ni [00:07:06–00:07:06] Iklan yang anggap [00:07:06–00:07:07] Iklan ini magic [00:07:07–00:07:09] Tak nak macam ni [00:07:09–00:07:10] So that's why [00:07:10–00:07:12] Sweet spot [00:07:12–00:07:15] Sweet spot level emosi ni guys [semak: uncertain words] [00:07:15–00:07:15] Sebenarnya [00:07:15–00:07:17] Dia tak boleh over sangat tau [00:07:17–00:07:18] Katalah [00:07:18–00:07:18] Kita buat satu [00:07:19–00:07:20] Maximum per 10 [semak: number or amount] [00:07:21–00:07:22] Sini adalah 5 [semak: number or amount] [00:07:22–00:07:23] Sini kosong [semak: uncertain words] [00:07:23–00:07:24] Sini 10 [semak: number or amount] [00:07:24–00:07:26] Sweet spot emosi ni [00:07:26–00:07:27] Adalah dekat sini [00:07:29–00:07:30] 7 per 10 [semak: uncertain words, number or amount] [00:07:30–00:07:31] Jangan over sangat [00:07:32–00:07:34] Hitamnya kulit [00:07:34–00:07:36] Sampai malu nak jumpa orang-orang kampung [00:07:37–00:07:39] Dihina dan dikeji oleh semua orang [semak: uncertain words] [00:07:39–00:07:39] Oh boy kau [00:07:39–00:07:40] Emosi sangat tu [00:07:41–00:07:43] Sentap sangat sampai terus ban account kita [semak: uncertain words] [00:07:43–00:07:45] Sebab tu Facebook tak bagi eh [semak: uncertain words] [00:07:45–00:07:46] Over hard [semak: uncertain words] [00:07:47–00:07:48] Over key sangat [00:07:48–00:07:49] Tak boleh [semak: uncertain words] [00:07:49–00:07:50] Dia jangan over-over sangat [00:07:50–00:07:51] Sikit-sikit cukup lah [00:07:51–00:07:52] Sebab tu emosi ni [semak: uncertain words] [00:07:52–00:07:53] Bila kita kata iklan [00:07:53–00:07:54] Baik emosi [semak: uncertain words] [00:07:54–00:07:55] Dia pergi 10.10 [semak: uncertain words, number or amount] [00:07:55–00:07:56] Sampai malu nak [00:07:56–00:07:58] Sampai malu nak balik rumah [00:07:58–00:07:59] Sebab mak ayah kata [00:07:59–00:08:00] Anak tak guna [00:08:01–00:08:03] Selama ni tak terfikir [00:08:03–00:08:04] Pula nak hadiahkan sejadah ni [semak: uncertain words] [00:08:05–00:08:06] Sampailah satu hari [00:08:06–00:08:08] Mak panggil aku anak dahaka [00:08:08–00:08:08] Amboi [semak: uncertain words] [00:08:08–00:08:10] Agak-agak lah bro [00:08:10–00:08:12] Itu customer pun nyampah [semak: uncertain words] [00:08:12–00:08:13] Lagi sakit hati yang kita ada lah [semak: uncertain words] [00:08:13–00:08:14] Sebab tu lah [00:08:14–00:08:16] Benda-benda bad marketing lah [00:08:16–00:08:17] Bergi kutuk-kutuk [semak: uncertain words] [00:08:17–00:08:18] Kerja-kerja ni tak boleh [semak: uncertain words] [00:08:18–00:08:20] So kita kena tahu [00:08:20–00:08:21] Polisi FB sendiri [00:08:21–00:08:22] That's why [00:08:22–00:08:23] The sweet spot dia [semak: uncertain words] [00:08:23–00:08:23] 7, 6 [semak: number or amount] [00:08:23–00:08:24] Dia macam itulah [00:08:24–00:08:25] Dia macam [00:08:25–00:08:26] Segan juga eh [00:08:26–00:08:28] Kalau ada yang teguh [00:08:28–00:08:29] Segan juga [00:08:29–00:08:30] Kalau ada yang teguh [00:08:30–00:08:31] Dia macam tu lah [00:08:31–00:08:31] Dia macam [semak: uncertain words] [00:08:31–00:08:33] Cuba nak bagi light-light sikit [semak: uncertain words] [00:08:35–00:08:36] Terasa balik kampung hari tu [00:08:37–00:08:38] Ada yang [00:08:38–00:08:40] Mula sindir [00:08:40–00:08:41] Kononnya [00:08:41–00:08:42] Anak aku tak boleh membaca [00:08:42–00:08:43] Nampak [00:08:43–00:08:44] Dia macam [semak: uncertain words] [00:08:44–00:08:44] Light-light sikit [00:08:44–00:08:45] Kononnya [00:08:45–00:08:46] Macam itulah [semak: uncertain words] [00:08:46–00:08:47] Terasa hati [00:08:48–00:08:49] Point dia [semak: uncertain words] [00:08:49–00:08:52] Dia macam sindiran yang [semak: uncertain words] [00:08:52–00:08:53] Berlapis [00:08:53–00:08:54] Berlapis sikit [00:08:54–00:08:55] Dia tak over sangat [00:08:56–00:08:58] Ok next pula adalah [semak: uncertain words] [00:08:59–00:09:00] Bila kita dah faham benda ni [00:09:00–00:09:03] Nak tengok iklan library ni [00:09:03–00:09:05] Kita boleh tengok dekat meta ads library [semak: uncertain words] [00:09:05–00:09:06] Apa nama dia? Facebook library eh [semak: uncertain words] [00:09:06–00:09:08] Nama dia masih sama [semak: uncertain words] [00:09:08–00:09:09] Ads library eh [semak: uncertain words] [00:09:09–00:09:11] Ads library [00:09:11–00:09:13] Boleh type dekat search ads library [semak: uncertain words] [00:09:13–00:09:14] Macam ni [00:09:14–00:09:14] Ads library [semak: uncertain words] [00:09:14–00:09:16] Nama dia meta [00:09:16–00:09:17] Tapi url masih facebook [00:09:18–00:09:21] Okay, meta ads library boleh tekan macam ni [semak: uncertain words] [00:09:22–00:09:24] Inilah tempat perpustakaan iklan [00:09:24–00:09:26] Malaysia, pilih all ads [00:09:26–00:09:27] Lepas tu kita type lah [00:09:29–00:09:30] Penapis air [semak: uncertain words] [00:09:30–00:09:32] Pastikan pilih all ads eh, pilih Malaysia [semak: uncertain words] [00:09:32–00:09:33] Tekan je enter [00:09:33–00:09:36] Dia akan, kita boleh search by page juga [00:09:36–00:09:38] Tapi biasa senang kita boleh search by general je [00:09:38–00:09:39] Tekan enter dulu [00:09:40–00:09:43] Lepas tu awak akan nampak segala iklan penapis air [00:09:43–00:09:44] Yang wujud dekat Malaysia ni [semak: uncertain words] [00:09:44–00:09:46] Ada 840 semua sekali [semak: uncertain words, number or amount] [00:09:46–00:09:46] Inilah semua iklan [00:09:46–00:09:48] So nak tahu detail [00:09:48–00:09:49] Awak boleh tekan dekat [semak: uncertain words] [00:09:49–00:09:50] See as detail [semak: uncertain words] [00:09:51–00:09:52] See as detail [00:09:52–00:09:54] In fact awak boleh play video ni [00:09:56–00:09:56] Haa [00:09:56–00:09:58] Dan awak boleh tekan copy rating ni [semak: uncertain words] [00:09:58–00:09:59] Boleh copy [00:09:59–00:10:00] La ilah ilallah [semak: uncertain words] [00:10:00–00:10:01] Serius ha [00:10:01–00:10:02] Eh je [semak: uncertain words] [00:10:02–00:10:04] Sebenarnya awak boleh je [00:10:04–00:10:04] Skodeng dia ni [00:10:05–00:10:06] Skodeng dia betul-betul [00:10:06–00:10:08] So ini adalah cara halal [00:10:08–00:10:09] Yang dibenarkan oleh Facebook [semak: uncertain words] [00:10:09–00:10:10] Cuma [00:10:10–00:10:11] Tak semua iklan ni [semak: uncertain words] [00:10:11–00:10:12] Iklan yang bagus [00:10:12–00:10:14] Ada iklan sampah kat sini [00:10:14–00:10:15] Ada iklan yang berkualiti [00:10:15–00:10:16] So kena pandai bezakan [00:10:16–00:10:18] iklan yang beremosi [00:10:18–00:10:18] biasanya bagus [00:10:18–00:10:19] awak tak lah kat sini [semak: uncertain words] [00:10:20–00:10:21] ke [00:10:23–00:10:25] darah tinggi contohnya [00:10:25–00:10:26] ada tak [semak: uncertain words] [00:10:26–00:10:27] darah tinggi [00:10:27–00:10:31] darah tinggi [00:10:32–00:10:33] ada [00:10:33–00:10:34] ada macam [semak: uncertain words] [00:10:38–00:10:39] waduh [00:10:39–00:10:40] banyak gila kan [00:10:40–00:10:41] tengok [00:10:41–00:10:41] 3,000 [semak: uncertain words, number or amount] [00:10:42–00:10:43] kompetitif betul [00:10:43–00:10:45] darah tinggi [semak: uncertain words] [00:10:45–00:10:46] so ni [semak: uncertain words] [00:10:46–00:10:47] korang tahu tak [00:10:47–00:10:48] kopi modinga ni [semak: uncertain words] [00:10:48–00:10:49] bagus untuk masalah [00:10:49–00:10:50] tinggi terangkan [semak: uncertain words] [00:10:50–00:10:51] kalau beli 3 [semak: number or amount] [00:10:51–00:10:51] nampak [00:10:51–00:10:53] Korang tahu tak [00:10:53–00:10:53] Padahal ni target [00:10:53–00:10:54] Market on tour [semak: uncertain words] [00:10:56–00:10:57] So salah lah kat situ [00:10:59–00:11:00] Korang tahu tak [00:11:00–00:11:01] Coffee Moringa ni [semak: uncertain words] [00:11:01–00:11:02] Bagus untuk masalah [00:11:02–00:11:03] Tentangnya janganlah [semak: uncertain words] [00:11:03–00:11:03] Kumpul korang [semak: uncertain words] [00:11:04–00:11:05] Kenapa [semak: uncertain words] [00:11:07–00:11:07] Gunalah [semak: uncertain words] [00:11:07–00:11:08] Mak Yah tahu tak [semak: uncertain words] [00:11:08–00:11:08] Ataupun [00:11:08–00:11:10] Anda tahu tak [00:11:10–00:11:11] Dia mungkin gelap sikit [semak: uncertain words] [00:11:12–00:11:13] Tapi ok je lah [semak: uncertain words] [00:11:13–00:11:14] Yang lain semua ok [00:11:14–00:11:15] Cuma point dia [00:11:15–00:11:16] Kita boleh tengok iklan kat sini [00:11:16–00:11:18] Ni awak boleh skodeng eh [semak: uncertain words] [00:11:18–00:11:18] Semua [00:11:18–00:11:19] Dan awak boleh [00:11:20–00:11:20] Play [00:11:23–00:11:24] Timur ni [semak: uncertain words] [00:11:24–00:11:25] Ok [semak: uncertain words] [00:11:25–00:11:26] Kita boleh search kat sini [semak: uncertain words] [00:11:26–00:11:27] Satu lagi adalah TikTok [00:11:27–00:11:28] TikTok dia pun bagus juga [semak: uncertain words] [00:11:28–00:11:31] TikTok ads library [semak: uncertain words] [00:11:31–00:11:32] Kita try je lah [semak: uncertain words] [00:11:32–00:11:33] Search tengok keluar tak [00:11:35–00:11:36] Haa ni [semak: uncertain words] [00:11:37–00:11:38] Macam ni [00:11:38–00:11:39] Sekejap saya tak ingat lah [00:11:39–00:11:39] Nama ni [semak: uncertain words] [00:11:39–00:11:40] Macam ni [00:11:40–00:11:40] Haa betul lah [00:11:42–00:11:43] Top up is upgrading [00:11:43–00:11:43] Ok [00:11:43–00:11:44] Pilih yang ni [00:11:44–00:11:45] Awak search je lah kat sini [00:11:45–00:11:46] Type je lah [00:11:48–00:11:49] Penapis air [00:11:50–00:11:52] Sebab kita nak tengok iklan-iklan yang padu-padu [00:11:52–00:11:53] Dekat TikTok ni pun bagus [00:11:53–00:11:54] Sumber inspirasi yang bagus [00:11:54–00:11:55] Yang ni [semak: uncertain words] [00:11:55–00:11:56] Cuma TikTok ni [00:11:56–00:11:57] Lagi detail lah [00:11:58–00:11:59] Contohnya kita tengok yang ni [00:12:00–00:12:01] Kita boleh tekan [00:12:01–00:12:02] Yang ni [00:12:02–00:12:03] Kita tengok yang ni [00:12:03–00:12:04] Tekan seed analytic [semak: uncertain words] [00:12:06–00:12:07] Lepas tu kita boleh tengok detail je [semak: uncertain words] [00:12:07–00:12:08] TikTok punya bagi [00:12:08–00:12:10] Londih dia memang londih betul lah [semak: uncertain words] [00:12:10–00:12:11] Spender pun nampak [00:12:11–00:12:14] Dia memang belanja betul lah [semak: uncertain words] [00:12:14–00:12:15] Like dia beritahu [00:12:15–00:12:16] Comment berbanyak [semak: uncertain words] [00:12:16–00:12:17] Facebook takde eh [00:12:17–00:12:18] Tak tahu [00:12:18–00:12:18] Tak tahu comment berapa [semak: uncertain words] [00:12:18–00:12:20] Share beritahu CTR [00:12:20–00:12:21] Ush ni top 94 [semak: uncertain words, number or amount] [00:12:21–00:12:22] Budget high [semak: uncertain words] [00:12:22–00:12:24] Lepas tu siap ada lagi tu [00:12:24–00:12:24] Graph [00:12:24–00:12:25] Eh tak ada [semak: uncertain words] [00:12:26–00:12:27] Graph eh [semak: uncertain words] [00:12:27–00:12:27] Biasa ada [00:12:28–00:12:29] Tak tahulah kenapa tak keluar [00:12:29–00:12:30] Tapi haa macam ni [semak: uncertain words] [00:12:30–00:12:31] Siap ada lagi tunjuk [semak: uncertain words] [00:12:32–00:12:33] Performance graph [00:12:33–00:12:34] Boleh play [00:12:42–00:12:43] Maksudnya [00:12:43–00:12:44] Boleh je buat iklan macam ni [00:12:45–00:12:46] Kecil macam ni [00:12:46–00:12:46] Macam-macam macam ni [semak: uncertain words] [00:12:46–00:12:47] Buat petang-petang rapung [semak: uncertain words] [00:12:47–00:12:48] Nampak [00:12:49–00:12:50] Dapatlah inspirasi [semak: uncertain words] [00:12:50–00:12:52] Tak perlu nak terus PG [semak: uncertain words] [00:12:52–00:12:53] Tapi inspirasi tu penting kan [00:12:53–00:12:55] Kalau tidak kita ni jam juga [semak: uncertain words] [00:12:55–00:12:55] Eh [00:12:55–00:12:56] Aku nak buat macam mana [00:12:56–00:12:57] So banyak lagi [semak: uncertain words] [00:12:57–00:12:59] Iklan-iklan kat sini [00:12:59–00:13:00] Boleh tekan [00:13:00–00:13:00] View more [semak: uncertain words] [00:13:02–00:13:04] Kena login pula [00:13:04–00:13:05] Saya tak login pula kat sini [00:13:05–00:13:06] Banyak lah kat sini [semak: uncertain words] [00:13:07–00:13:08] So ini adalah tempat [00:13:08–00:13:09] Untuk awak explore juga [00:13:09–00:13:10] Nak cari inspirasi [00:13:10–00:13:12] Video, angle dan sebagainya [00:13:12–00:13:13] Kena login lah [00:13:13–00:13:14] Untuk tengok yang lagi banyak [00:13:14–00:13:16] So itu adalah [00:13:16–00:13:17] Meta as library [00:13:17–00:13:18] TikTok as library [00:13:18–00:13:18] Dan [00:13:18–00:13:21] Masalah orang bila run iklan ni [semak: uncertain words] [00:13:21–00:13:23] Formula iklan yang padu [00:13:23–00:13:24] Ni saya nak share kat awak [00:13:24–00:13:24] Adalah [00:13:24–00:13:25] Tiga benda [00:13:25–00:13:26] Saya nampak [00:13:26–00:13:28] Memang orang struggle betul lah [00:13:28–00:13:29] Nombor satu adalah [00:13:29–00:13:31] Dia struggle dekat target audience [00:13:32–00:13:34] Kau nak attack siapa ni? [00:13:34–00:13:34] Mak ayah ke? [00:13:35–00:13:35] Siapa ke? [00:13:36–00:13:37] Orang yang bujang ke? [00:13:37–00:13:37] Bekerja ke? [00:13:37–00:13:38] Nombor satu [00:13:38–00:13:39] Nombor dua [00:13:39–00:13:40] Apakah masalah utama? [00:13:41–00:13:42] Fokus satu je [00:13:42–00:13:44] Iklan ni awak tak boleh buat [00:13:44–00:13:45] Ada kecil manis [00:13:45–00:13:46] Darah tinggi [00:13:46–00:13:47] Sakit pinggang [00:13:47–00:13:47] Sakit lutut [00:13:47–00:13:49] Dapatkan satu produk ajaib [00:13:49–00:13:50] All in one [00:13:50–00:13:51] Tak boleh [00:13:51–00:13:52] Kena fokus satu masalah [00:13:52–00:13:53] Nanti [00:13:54–00:13:55] Facebook dia tak tahu nak [00:13:55–00:13:56] fokus kat mana [00:13:56–00:13:58] audience dia pening [semak: uncertain words] [00:13:58–00:13:59] so dia kena [00:13:59–00:14:01] fokus satu masalah utama [00:14:01–00:14:02] dan [00:14:02–00:14:02] bagilah [00:14:02–00:14:04] killer USP [00:14:05–00:14:07] killer USP [00:14:07–00:14:08] killer USP ni maksudnya [00:14:08–00:14:10] unique selling point [00:14:13–00:14:15] contohnya [00:14:15–00:14:16] awak punya produk ni [00:14:16–00:14:17] memang boleh solve [00:14:17–00:14:18] banyak masalah [00:14:18–00:14:19] tapi awak tengah nak buat [00:14:19–00:14:20] satu iklan tentang [00:14:20–00:14:21] darah tinggi [00:14:21–00:14:22] ok [00:14:22–00:14:24] iklan darah tinggi [00:14:24–00:14:25] sedangkan produk awak ni [00:14:25–00:14:27] 5 penyakit boleh selesaikan [semak: number or amount] [00:14:27–00:14:27] contohnya [00:14:27–00:14:29] fokus darah tinggi [00:14:29–00:14:31] target dia adalah wanita [00:14:31–00:14:33] contohnya, yang menopause [00:14:35–00:14:35] contohlah eh [semak: uncertain words] [00:14:35–00:14:36] menopause [00:14:36–00:14:39] yang ada masalah darah tinggi [semak: uncertain words] [00:14:39–00:14:42] dan USP dia ambil satu bahan je [00:14:42–00:14:43] bahan dia adalah [00:14:44–00:14:46] cendawan harimau contohnya [00:14:47–00:14:48] cendawan naga [00:14:49–00:14:50] explain macam [00:14:50–00:14:52] wanaga ni, lepas tu dah [00:14:52–00:14:54] hujung video tu, tetapi dalam ni [00:14:54–00:14:55] ada lagi tujuh kebahagian tambahan [semak: uncertain words] [00:14:55–00:14:57] tapi dalam produk ni [00:14:57–00:14:58] Ada lagi tujuh [semak: uncertain words] [00:14:58–00:15:00] Bahan tambahan [00:15:00–00:15:01] Yang boleh juga bantu [00:15:01–00:15:01] Untuk kurangkan [00:15:01–00:15:02] Kencing manis [semak: uncertain words] [00:15:02–00:15:03] Ni ni ni ni ni ni ni ni [semak: uncertain words] [00:15:03–00:15:05] Haa tu campar kat hujung [semak: uncertain words] [00:15:05–00:15:06] Hujung-hujung sikit je [00:15:06–00:15:07] Sebab [00:15:07–00:15:08] Video tu kena [00:15:08–00:15:09] Eighty persen [semak: uncertain words] [00:15:09–00:15:10] Based on benda ni [00:15:10–00:15:12] Yang twenty persen ni [00:15:12–00:15:13] Barulah [00:15:13–00:15:13] Ades [00:15:13–00:15:15] Kita masukkan sikit lah [00:15:15–00:15:16] Tentang produk-produk lain [00:15:16–00:15:17] Haa [00:15:17–00:15:18] Tentang kebaikan lain [00:15:18–00:15:18] Tambahan [00:15:18–00:15:19] So [00:15:19–00:15:20] That's why [00:15:20–00:15:21] Tiga benda ni banyak [00:15:21–00:15:22] Saya tengok orang silap [00:15:23–00:15:24] Contohnya dia jual [semak: uncertain words] [00:15:25–00:15:26] Security door [semak: uncertain words] [00:15:26–00:15:27] Untuk pintu [00:15:27–00:15:28] Nak target siapa [00:15:28–00:15:29] Orang bujang ke [semak: uncertain words] [00:15:29–00:15:31] Parent family ke [00:15:31–00:15:34] Family yang jarang balik rumah ke [00:15:34–00:15:36] Ataupun orang yang pemilik rumah [00:15:36–00:15:38] Yang rumah ada 10 [semak: number or amount] [00:15:38–00:15:39] Rumah ada 5 [semak: number or amount] [00:15:39–00:15:40] Dia lain [00:15:40–00:15:41] So oh saya nak target orang [00:15:41–00:15:43] Yang banyak buat rumah sewa [00:15:43–00:15:43] Okay [semak: uncertain words] [00:15:43–00:15:44] Masalah dia apa [00:15:44–00:15:46] Masalah dia adalah [00:15:49–00:15:50] Dia [00:15:51–00:15:52] Bukan rumah kena pecah [00:15:52–00:15:54] Tak ada siapa nak jaga rumah dia [00:15:54–00:15:56] Rumah dia terbiar lama sangat [00:15:56–00:15:58] So apa killer USP [semak: uncertain words] [00:15:59–00:16:01] Dekat kita punya pintu tu [00:16:01–00:16:03] Ada kamera yang boleh monitor [00:16:04–00:16:06] Secara jarak jauh [00:16:06–00:16:07] Kan dah fokus atas tu [semak: uncertain words] [00:16:07–00:16:09] Jadi jelas [00:16:09–00:16:11] Kalau awak kata killer USP [00:16:11–00:16:13] Awak boleh multi entry [semak: uncertain words] [00:16:13–00:16:15] Boleh ada 10 visitor [semak: number or amount] [00:16:15–00:16:16] 10 user [semak: number or amount] [00:16:16–00:16:17] Dia tak thrill lah untuk orang tu [semak: uncertain words] [00:16:17–00:16:18] Sebab masalah orang tu tadi [00:16:18–00:16:19] Rumah tertinggal [00:16:19–00:16:20] Dia malah hapsang CCTV [semak: uncertain words] [00:16:20–00:16:22] So dia dapat penyesaian [00:16:22–00:16:24] Pintu tu sendiri dah ada CCTV [00:16:24–00:16:24] Kan bagus [00:16:24–00:16:26] Contohnya macam tu [00:16:26–00:16:27] Dan [semak: uncertain words] [00:16:27–00:16:30] Isu overlapping audience [00:16:30–00:16:31] Ini satu benda besar juga [00:16:31–00:16:33] Kadang-kadang isu kita [00:16:33–00:16:35] Kita start dekat audience yang sama [00:16:35–00:16:37] Contohnya [00:16:37–00:16:38] Awak bayangkan [semak: uncertain words] [00:16:38–00:16:39] Setiap satu masalah [00:16:39–00:16:42] Akan generate satu audience [00:16:42–00:16:44] Bayangkan awak ada banyak audience [00:16:44–00:16:45] Ada audience [00:16:45–00:16:47] Ibu [00:16:48–00:16:48] Ayah [00:16:49–00:16:50] Atuk [00:16:50–00:16:52] Nenek [00:16:54–00:16:55] Ada bujang [00:16:56–00:16:58] Adalah audience lagi [00:16:58–00:16:59] So [00:16:59–00:17:00] Ada pula audience yang [00:17:00–00:17:01] Mungkin ibu [semak: uncertain words] [00:17:01–00:17:02] Tapi [00:17:02–00:17:03] Ini ibu lain [00:17:04–00:17:05] Ibu tunggal [00:17:06–00:17:07] Ni [semak: uncertain words] [00:17:07–00:17:08] Duda pula [00:17:08–00:17:09] Lain [00:17:09–00:17:10] Dia punya steam dia tu [00:17:10–00:17:11] So [00:17:11–00:17:13] Bila awak buat iklan [00:17:14–00:17:15] Kalau dah iklan tu [00:17:15–00:17:17] Buat benda yang sama je [semak: uncertain words] [00:17:17–00:17:17] Dia pusing sini [00:17:17–00:17:18] Dia pusing sini [00:17:18–00:17:19] Dia pusing sini [00:17:20–00:17:22] Awak kena start realise yang [semak: uncertain words] [00:17:22–00:17:23] What if awak tukar angle [00:17:23–00:17:24] Terus pergi sini [00:17:24–00:17:25] Sebab tu [00:17:25–00:17:27] Pergi sini [00:17:27–00:17:27] Pergi sini [00:17:27–00:17:28] Pergi sini [00:17:28–00:17:28] Sebab tu sebenarnya [00:17:28–00:17:29] Banyak je iklan tu [semak: uncertain words] [00:17:29–00:17:31] Dia mana satu yang akan expired [00:17:33–00:17:34] Gaya penyampaian [00:17:35–00:17:36] Eh 3 eh [semak: uncertain words, number or amount] [00:17:36–00:17:38] Bila kita kata pasal fatigue [00:17:40–00:17:42] Fatigue ni maksudnya dah penat [semak: uncertain words] [00:17:42–00:17:43] Dia dah [00:17:44–00:17:45] Overuse [00:17:45–00:17:46] Boleh jadi [00:17:47–00:17:48] Gaya [00:17:48–00:17:49] Penyampaian [00:17:52–00:17:54] Boleh jadi [00:17:56–00:17:57] Penyampaian [00:17:59–00:18:00] Isi kandungan [00:18:04–00:18:05] Boleh jadi [00:18:06–00:18:07] Target audience [00:18:12–00:18:13] Okay, bayangkan [semak: uncertain words] [00:18:13–00:18:14] Awak ada 3 benda kat sini [semak: uncertain words, number or amount] [00:18:15–00:18:16] Gaya penyampaian [00:18:16–00:18:18] Tak habis-habis bila buat video [semak: uncertain words] [00:18:18–00:18:20] Nampak muka awak terus berdepan [00:18:20–00:18:22] Korang yang ada masalah [00:18:22–00:18:24] Maksudnya gaya penyampaian ni dah bosan [semak: uncertain words] [00:18:25–00:18:26] Biasanya isi kandungan [00:18:26–00:18:27] Dia jarang fatigue [00:18:27–00:18:28] Dia lambat sikit nak fatigue [00:18:28–00:18:30] Yang paling cepat fatigue [00:18:30–00:18:32] Biasanya adalah gaya penyampaian [00:18:32–00:18:34] Lepas tu mungkin target audience [00:18:38–00:18:40] Sorry, yang ni paling cepat fatigue lah [00:18:40–00:18:41] Yang ni mungkin dua [00:18:41–00:18:42] Yang ni satu [semak: uncertain words] [00:18:42–00:18:44] Maksud isi kandungan fatigue juga [semak: uncertain words] [00:18:44–00:18:45] Tapi lambat sikit [00:18:45–00:18:47] Sebab isi kandungan ni adalah [00:18:47–00:18:48] Content benda tu [00:18:48–00:18:49] Content benda tu [00:18:49–00:18:50] Awak tukar target audience [00:18:50–00:18:51] Terus pergi dekat mak ayah [00:18:51–00:18:52] Tukar sikit je [00:18:52–00:18:53] Tukar pula content audience [00:18:53–00:18:54] Pergi dekat [00:18:54–00:18:55] Atok, nenek [00:18:55–00:18:56] Tapi gaya penyampaian ni [00:18:56–00:18:57] Yang saya perasan [00:18:57–00:18:59] Kalau awak dah sebab video bercakap [00:18:59–00:19:01] Mungkin voice over pula [semak: uncertain words] [00:19:01–00:19:02] Mungkin buat terbalik pula [00:19:02–00:19:03] Mungkin POV pula [00:19:03–00:19:04] Mungkin ni pula [00:19:04–00:19:05] Gaya penyampaian ni [00:19:05–00:19:05] Yang kita boleh [00:19:05–00:19:06] Split test [semak: uncertain words] [00:19:06–00:19:08] Kita boleh repackaging [00:19:08–00:19:09] Balik iklan lama [00:19:09–00:19:10] Jadi iklan baru [00:19:10–00:19:13] So start same audience ni adalah isu besar [semak: uncertain words] [00:19:13–00:19:15] Jadi awak kena tukar angle [00:19:15–00:19:19] Change angle automatically awak akan change audience [semak: uncertain words] [00:19:19–00:19:22] So itu sahaja jumpa dalam video yang seterusnya [semak: uncertain words]