Fasa Split Test Draf transkrip automatik penuh. Pembetulan istilah berdasarkan sumber direkodkan secara berasingan; tanda semakan menunjukkan perkataan yang perlu diperiksa. [00:00:01–00:00:05] Asas Winning Ads. Nak buat iklan ni guys. Tadi kita dah belajar tentang magic-magic number. [semak: uncertain words] [00:00:06–00:00:08] Semua ni kita dah belajar. Yang ni, yang ni. Semua dah belajar. [00:00:08–00:00:12] So, jom kita terus pergi kepada asas untuk Winning Ads. [00:00:13–00:00:14] Macam mana nak buat Winning Ads? [00:00:14–00:00:19] Sebab tadi saya dah kata ke awak, awak kena buat 5 lah, 20 lah Winning Ads. [semak: uncertain words, number or amount] [00:00:19–00:00:21] So, jom kita go through dalam video kali ni. [00:00:21–00:00:23] Dan, first kali boleh tengok dekat bawah ni. [00:00:23–00:00:25] Saya cuba buat video ni seringkas mungkin. [00:00:26–00:00:27] Apakah Split Test? [semak: uncertain words] [00:00:27–00:00:30] So ini adalah keyword pertama yang awak kena tahu [semak: uncertain words] [00:00:30–00:00:31] Nombor 1 [semak: uncertain words, number or amount] [00:00:31–00:00:32] Split [00:00:33–00:00:34] Test [semak: uncertain words] [00:00:34–00:00:36] Split test ini adalah [semak: uncertain words] [00:00:36–00:00:39] Fasa mencari iklan yang perform [00:00:39–00:00:40] Iklan yang perform lama [00:00:40–00:00:42] Ada setengah iklan dia tak perform [00:00:42–00:00:43] Itu lagi teruk lah [semak: uncertain words] [00:00:43–00:00:46] Tapi katakanlah awak jumpa iklan yang perform sekalipun [00:00:46–00:00:47] Dia mungkin perform tak lama [00:00:47–00:00:50] Mungkin sehari, dua hari, tiga hari dah mati [00:00:50–00:00:52] Sebab tu iklan ni kita nak cari yang perform lama [00:00:52–00:00:54] Kebiasaannya performance dia berapa lama [00:00:54–00:00:56] Standard iklan dalam sekitar [semak: uncertain words] [00:00:56–00:00:57] 2 minggu [semak: uncertain words, number or amount] [00:00:58–00:01:00] ke 2 bulan [semak: number or amount] [00:01:00–00:01:01] awak tak payahlah nak berimpian [semak: uncertain words] [00:01:01–00:01:03] iklan tahan setahun [00:01:03–00:01:03] mana ada [00:01:03–00:01:04] awak kena expect [00:01:04–00:01:05] iklan memang tahan [00:01:05–00:01:07] 2 minggu tu pun dah kira power dah sebenarnya [semak: number or amount] [00:01:07–00:01:08] ke 2 bulan [semak: number or amount] [00:01:08–00:01:09] ni standard [00:01:09–00:01:11] kenapa iklan saya dah tak ok sekarang ni [00:01:11–00:01:13] bila last run iklan ni [00:01:13–00:01:14] 2 bulan lepas [semak: number or amount] [00:01:14–00:01:15] oh boy [00:01:15–00:01:16] ingat senang-senang je iklan [00:01:16–00:01:17] selama-lamanya [00:01:17–00:01:19] orang ingat macam ni tau masalahnya [00:01:19–00:01:21] kalau dah jumpa satu iklan yang power [semak: uncertain words] [00:01:21–00:01:22] dia biar je lah [00:01:22–00:01:22] takde [00:01:22–00:01:24] iklan dia akan fatigue [00:01:24–00:01:25] dia akan penat [00:01:25–00:01:26] dia panggil sebagai [00:01:27–00:01:28] at fatigue [semak: uncertain words] [00:01:29–00:01:30] iklan akan [semak: uncertain words] [00:01:30–00:01:32] penat, dia macam penat tau [00:01:32–00:01:34] so that's why, awak kena split test [00:01:34–00:01:36] mencari iklan-iklan yang lebih perform [00:01:36–00:01:38] ok, so teknik kita nak [semak: uncertain words] [00:01:38–00:01:40] split test ni guys, dinambakan sebagai [00:01:40–00:01:42] teknik traffic light, tak ok, tak ok [00:01:42–00:01:44] tak ok, awak terus off [semak: uncertain words] [00:01:46–00:01:46] apa [00:01:46–00:01:48] maksud tak ok, maksudnya [semak: uncertain words] [00:01:48–00:01:50] ruas awak ni drop, tadi kita dah [semak: uncertain words] [00:01:50–00:01:52] belajar, ruas adalah [00:01:52–00:01:53] return [00:01:54–00:01:55] on [00:01:55–00:01:57] Add spend [semak: uncertain words] [00:01:57–00:01:59] Senang cerita [00:01:59–00:02:00] Tak profit lah [semak: uncertain words] [00:02:01–00:02:02] Itulah senang cerita dia [00:02:03–00:02:05] Katalah ROAS awak awak dapat [00:02:05–00:02:07] Patutnya ROAS awak target [00:02:07–00:02:08] 5 [semak: number or amount] [00:02:08–00:02:10] Sekali awak dapat ROAS eh [semak: uncertain words] [00:02:10–00:02:11] Dapat 2 je lah tuan [semak: number or amount] [00:02:11–00:02:13] Lagi teruk dapat 1 [semak: number or amount] [00:02:13–00:02:14] Apa maksud dapat 1? [semak: number or amount] [00:02:14–00:02:16] Awak spend RM100 [semak: number or amount] [00:02:16–00:02:18] Awak dapat balik sale [00:02:18–00:02:19] Ini sale [00:02:19–00:02:21] Eh sorry ini sale pula [00:02:21–00:02:22] Ini add spend [00:02:22–00:02:26] Awak dapat balik RM100 [semak: number or amount] [00:02:29–00:02:29] sale [semak: uncertain words] [00:02:29–00:02:31] so untung ke rugi? rugilah [00:02:31–00:02:33] sebab ni dapat balik sale [00:02:33–00:02:35] awak nak kena shipping barang lagi, barang tu cost berapa [semak: uncertain words] [00:02:35–00:02:37] so awak mungkin negatif [00:02:38–00:02:39] RM50 kat sini, sebab cost [semak: number or amount] [00:02:39–00:02:40] barang awak mungkin RM50 [semak: number or amount] [00:02:40–00:02:43] so ROAS yang biasanya ok, atas berada 1 [semak: uncertain words, number or amount] [00:02:43–00:02:45] at least mungkin 2, mungkin 5 [semak: uncertain words, number or amount] [00:02:45–00:02:48] macam tu, so bila awak dah faham [00:02:48–00:02:49] oh, glare tak dalam ni [semak: uncertain words] [00:02:49–00:02:51] tak, nampak ok kan [semak: uncertain words] [00:02:52–00:02:54] so, bila ROAS [00:02:54–00:02:55] awak tak ok, awak kena kira senilah ROAS ni [semak: uncertain words] [00:02:55–00:02:57] Berapa ruas yang okey [semak: uncertain words] [00:02:57–00:02:58] Based on margin profit awak [semak: uncertain words] [00:02:58–00:03:00] Katalah ruas awak tak okey [00:03:00–00:03:01] Adalah bawah daripada 2 [semak: number or amount] [00:03:01–00:03:03] So kalau yang ni dapat daripada bawah 2 [semak: uncertain words, number or amount] [00:03:03–00:03:04] Tak okey [semak: uncertain words] [00:03:04–00:03:05] Bawah 2 tak okey [semak: number or amount] [00:03:05–00:03:06] Bawah 2 tak okey [semak: number or amount] [00:03:06–00:03:08] Tapi ada pula iklan yang [00:03:08–00:03:10] Oh Alhamdulillah tuan [00:03:10–00:03:11] Hari pertama dia okey [00:03:11–00:03:12] Maksudnya apa [00:03:12–00:03:14] Mungkin ruas dia atas 2 [semak: number or amount] [00:03:15–00:03:15] Lepas tu [00:03:15–00:03:16] Eh [00:03:17–00:03:18] Tak okey lah tuan [00:03:18–00:03:19] Alam bawah 2 [semak: number or amount] [00:03:20–00:03:21] Okey pula dah [00:03:21–00:03:22] Atas 2 [semak: number or amount] [00:03:23–00:03:23] Dan [00:03:23–00:03:25] Tak okey [00:03:26–00:03:27] Tak ok [00:03:27–00:03:28] Eh [00:03:29–00:03:30] Dan tak ok lagi [00:03:30–00:03:31] Bawah dua [semak: uncertain words] [00:03:31–00:03:32] Maka [00:03:32–00:03:33] Apabila [00:03:33–00:03:35] Tiga kali berturut-turut [00:03:35–00:03:36] Tak ok [00:03:36–00:03:36] Macam ni [00:03:36–00:03:38] Kita nampak macam sekuen macam ni [semak: uncertain words] [00:03:38–00:03:39] Tiga [00:03:39–00:03:40] Tiga hari [00:03:40–00:03:41] Berturut-turut [00:03:41–00:03:42] In a row eh [semak: uncertain words] [00:03:42–00:03:43] In [00:03:43–00:03:43] A [00:03:43–00:03:44] Row [semak: uncertain words] [00:03:44–00:03:45] Berturut-turut [00:03:45–00:03:47] Maka pada hari yang seterusnya [00:03:47–00:03:48] Awak dah boleh off lah [00:03:48–00:03:50] Sama macam ni nampak [00:03:50–00:03:51] Berturut-turut [00:03:51–00:03:52] Awak boleh off [00:03:52–00:03:54] Tak kisahlah macam mana macam mana pun [00:03:54–00:03:59] Ok, tak ok, ok, tak ok, ok, tak ok, tak ok, tak ok, off [semak: uncertain words] [00:04:00–00:04:02] Macam main apa? Yang bulat-bulat pangkah tu [00:04:02–00:04:04] Tak ok, tak ok [semak: uncertain words] [00:04:04–00:04:06] Kita dah rasa main out ni, eh ok pula dah [semak: uncertain words] [00:04:07–00:04:12] Tak ok, tak ok, ok, ok, ok, tak ok, tak ok, tak ok, tak ok [semak: uncertain words] [00:04:12–00:04:13] Samp, dah, off [semak: uncertain words] [00:04:13–00:04:14] Macam tu lah jawapan dia [00:04:14–00:04:15] So inilah pasal testing [00:04:15–00:04:19] So kita bakar duit bukannya banyak sangat, sikit-sikit je [00:04:19–00:04:22] Dan testing budget kita berapa? [semak: uncertain words] [00:04:22–00:04:25] Haa, tadi dia sama je testing budget dia [00:04:25–00:04:29] Kalau video, kita akan spend RM60 [semak: uncertain words, number or amount] [00:04:30–00:04:32] Kalau iklan gambar [00:04:33–00:04:36] Kita akan spend RM20 [semak: number or amount] [00:04:36–00:04:38] Cuma kena hati-hati [00:04:38–00:04:43] Ini adalah untuk iklan website [00:04:43–00:04:46] Haa, dalam slide tu tak ada tulis [00:04:46–00:04:48] Tapi ini adalah untuk iklan website [semak: uncertain words] [00:04:48–00:04:51] Kalau iklan whatsapp [semak: uncertain words] [00:04:51–00:04:53] Yang tarik ke whatsapp [semak: uncertain words] [00:04:53–00:04:56] Kita akan test dengan bajet yang lagi rendah daripada ni [semak: uncertain words] [00:04:56–00:04:59] Kang masuk whatsapp sekali 30 [semak: number or amount] [00:04:59–00:05:00] Meninggal lah waktu dia nak reply [semak: uncertain words] [00:05:00–00:05:02] So kita akan letak [00:05:02–00:05:04] Biasanya video [semak: uncertain words] [00:05:04–00:05:06] Ataupun gambar [00:05:06–00:05:08] Dua-dua sama bajet [00:05:08–00:05:10] Adalah RM [00:05:10–00:05:13] RM20 sahaja sehari [semak: uncertain words, number or amount] [00:05:13–00:05:14] Pedih [00:05:14–00:05:16] Ni pun sama lah [00:05:16–00:05:17] Pedih-pedih [00:05:17–00:05:19] So macam tu [00:05:19–00:05:19] Kena ingat eh [semak: uncertain words] [00:05:19–00:05:21] Iklan whatsapp kita takkan run besar RM60 [semak: number or amount] [00:05:21–00:05:22] Sebab apa [00:05:22–00:05:24] Bila awak run iklan RM60 ni [semak: number or amount] [00:05:24–00:05:26] Kita panggil sebagai CPL [00:05:26–00:05:27] CPL ni apa [00:05:27–00:05:29] CPL adalah [00:05:29–00:05:30] Cost [00:05:30–00:05:31] Per [00:05:32–00:05:33] Leads [00:05:33–00:05:35] Untuk satu orang whatsapp [00:05:35–00:05:37] Berapa cost untuk satu leads [00:05:37–00:05:37] Ataupun orang [00:05:37–00:05:39] Potential customer whatsapp [00:05:39–00:05:41] Biasanya CPL standard [00:05:41–00:05:42] Adalah RM5 [semak: number or amount] [00:05:43–00:05:45] Ini pun kira standard yang tak perform [00:05:45–00:05:46] Tapi standard yang perform adalah [00:05:46–00:05:47] RM 2 ringgit [semak: uncertain words, number or amount] [00:05:48–00:05:49] Kalau lagi perform [semak: uncertain words] [00:05:49–00:05:50] Bawah RM 1 ringgit [semak: uncertain words, number or amount] [00:05:50–00:05:51] So saya ambil RM 2 ringgit lah [semak: number or amount] [00:05:51–00:05:53] Kalau awak spend RM 20 ringgit [semak: number or amount] [00:05:53–00:05:54] Makanya awak akan dapat berapa? [semak: uncertain words] [00:05:55–00:05:56] Sehari spend RM 20 ringgit [semak: number or amount] [00:05:57–00:05:59] Bahagi dengan CPL [00:05:59–00:06:00] Maksudnya RM 2 ringgit [semak: number or amount] [00:06:00–00:06:01] Untuk satu customer whatsapp [semak: uncertain words] [00:06:01–00:06:03] Awak akan dapat 10 orang whatsapp [semak: number or amount] [00:06:04–00:06:05] Awak dah ready ke? [00:06:07–00:06:09] Kalau awak run RM 60 ringgit pula [semak: number or amount] [00:06:09–00:06:10] Awak mungkin akan dapat [00:06:10–00:06:12] Silap silap 30 orang whatsapp [semak: uncertain words, number or amount] [00:06:12–00:06:12] Sebab tu [00:06:12–00:06:14] Kita tak nak over spend sangat [00:06:14–00:06:14] Untuk whatsapp [00:06:14–00:06:16] Biasanya untuk whatsapp ni [00:06:16–00:06:17] Kita karan sikit-sikit [semak: uncertain words] [00:06:17–00:06:18] Biarlah warm up dulu [00:06:18–00:06:20] Belajarlah reply 10 orang [semak: number or amount] [00:06:20–00:06:21] Baru belajar reply 20 orang [semak: number or amount] [00:06:21–00:06:23] Baru belajar 30 orang [semak: number or amount] [00:06:23–00:06:24] Baru 60 orang [semak: number or amount] [00:06:24–00:06:25] 100 orang macam tu [semak: number or amount] [00:06:25–00:06:26] Ini hari pertama [00:06:26–00:06:28] Dah lah ni satu iklan [semak: uncertain words] [00:06:28–00:06:29] Pergi buat 3 iklan bila tu [semak: uncertain words, number or amount] [00:06:31–00:06:32] Satu iklan [00:06:32–00:06:33] Tantah perform [00:06:33–00:06:33] Boleh dapat [00:06:33–00:06:35] 30 orang whatsapp [semak: number or amount] [00:06:36–00:06:37] Sekali buat 3 iklan [semak: number or amount] [00:06:37–00:06:38] 90 orang whatsapp [semak: number or amount] [00:06:38–00:06:39] Brum [semak: uncertain words] [00:06:40–00:06:40] Meninggalkan [00:06:41–00:06:42] Meninggalkan dunia ni [00:06:42–00:06:44] Okay testing bajet eh [semak: uncertain words] [00:06:44–00:06:46] So sebenarnya bajet iklan [00:06:46–00:06:51] awak test tak mahal sangat pun. Kalau awak fikir masak-masak, sebenarnya awak burn [semak: uncertain words] [00:06:51–00:06:56] berapa dekat sini? Sini awak akan burn, katalah ambillah video lah awak test. Awak [semak: uncertain words] [00:06:56–00:07:02] akan burn RM180 je. Ada tak RM180 tu orang ni klan? Ada. Ha boleh lah. Kalau video [semak: uncertain words, number or amount] [00:07:02–00:07:07] lagi rendah, video RM60 je. Lepas tu awak off dia. So kalau yang ni, ni tak ada [semak: uncertain words, number or amount] [00:07:07–00:07:11] masalah. Sebab walaupun ni rugi, tapi ni untung. Dia dah cover balik. Ni rugi, ni [00:07:11–00:07:15] untung. Ni untung, rugi, untung, rugi. So break even lah kat sini. Betul tak? So [00:07:15–00:07:17] awak boleh kata macam tak adalah rugi sangat [semak: uncertain words] [00:07:17–00:07:17] black even [semak: uncertain words] [00:07:18–00:07:20] dan cara kita nak test ni guys [semak: uncertain words] [00:07:20–00:07:21] mana ada 3 tempat kita test [semak: uncertain words, number or amount] [00:07:21–00:07:23] 3 perkara lah yang kita akan test [semak: number or amount] [00:07:23–00:07:25] dalam iklan nanti [00:07:25–00:07:27] ni kita akan belajar dalam topik seterusnya [00:07:27–00:07:29] pertama sekali adalah kita akan test media [00:07:30–00:07:32] gambar dan video yang kita guna tu betul ke tak [00:07:35–00:07:36] sebab tu kalau awak tukar je gambar [00:07:36–00:07:38] tukar je video terus lain pergi dia [00:07:38–00:07:40] satu lagi adalah kita punya copywriting [00:07:41–00:07:42] ayat penulisan kita [00:07:43–00:07:45] ini pun kita nak guna testing juga [semak: uncertain words] [00:07:45–00:07:46] Tantah gambar betul [00:07:46–00:07:47] Corporate yang salah [semak: uncertain words] [00:07:47–00:07:48] Nombor tiga audience [semak: uncertain words] [00:07:48–00:07:50] Audience ni kita akan belajar lebih detail [semak: uncertain words] [00:07:50–00:07:51] Maksudnya [00:07:51–00:07:52] Target audience awak [00:07:52–00:07:54] Awak tujukan kepada [00:07:54–00:07:55] Orang umur 30-an [semak: uncertain words, number or amount] [00:07:55–00:07:57] Sedangkan produk awak ni [00:07:57–00:07:57] Produk orang tua [00:07:58–00:08:00] Awak pula tujukan kepada remaja [00:08:00–00:08:01] Eh padahal [00:08:01–00:08:01] Buying power pada [00:08:01–00:08:03] Orang yang berusia [00:08:03–00:08:03] Nampak tak je [semak: uncertain words] [00:08:03–00:08:05] So angle iklan tu [00:08:05–00:08:06] Katalah awak buat angle [00:08:06–00:08:07] Untuk budak-budak [00:08:07–00:08:09] Dia pergi ke yang muda-muda mudi ni [semak: uncertain words] [00:08:09–00:08:11] Awak tukar pula iklan [00:08:11–00:08:11] Penyakit [00:08:11–00:08:13] Bacaan gula tinggi [00:08:13–00:08:14] Pergi ke orang tua terus [00:08:14–00:08:15] sebab sekarang ni [00:08:15–00:08:15] dia dah [00:08:15–00:08:17] kita panggil macam [00:08:17–00:08:18] auto audience tau [semak: uncertain words] [00:08:18–00:08:19] ni ayat dia [00:08:19–00:08:21] auto audience [00:08:21–00:08:22] apa maksud auto audience [00:08:22–00:08:23] maksudnya [00:08:23–00:08:25] awak tak payah set dah audience [semak: uncertain words] [00:08:25–00:08:26] audience [00:08:26–00:08:27] follow [00:08:27–00:08:28] kreatif [00:08:28–00:08:30] dia follow bahan [00:08:30–00:08:31] kreatif ni adalah [00:08:31–00:08:32] bahan [00:08:32–00:08:33] bahan media awak [00:08:33–00:08:34] kita panggil kreatif [00:08:34–00:08:35] kreatif ads [00:08:35–00:08:36] apa maksudnya [00:08:36–00:08:37] iklan lah [00:08:37–00:08:37] iklan apa [00:08:37–00:08:38] video ke gambar [00:08:38–00:08:38] koperating [00:08:38–00:08:40] katalah koperating awak [00:08:40–00:08:41] menyasarkan kepada orang tua [00:08:41–00:08:43] media awak pun [00:08:43–00:08:44] memang nampak gambar [00:08:44–00:08:45] orang tua. Dia pergi kat orang tua lah. [00:08:46–00:08:47] Dulu, zaman-zaman Facebook [00:08:47–00:08:49] dulu lain, kita boleh setting. Walaupun [00:08:49–00:08:51] iklan tu, direction orang tua, kita boleh tujukan [00:08:51–00:08:54] pada orang muda. Kita boleh manually select [00:08:54–00:08:56] audience. Sekarang tak boleh dah. Dan semula lagi [semak: uncertain words] [00:08:56–00:08:57] bagus macam ni. Dia macam sekarang [00:08:57–00:08:59] kalau dekat TikTok, dia panggil GMV Max. [00:08:59–00:09:01] Kalau tak perasan. GMV Max mana? [semak: uncertain words] [00:09:01–00:09:03] Dia setting audience. Pada-pada lah. Dia pergi audience sendiri. [00:09:04–00:09:06] Samalah macam Facebook. Facebook dah lama [00:09:06–00:09:06] nak cuba buat, gagal. [00:09:09–00:09:09] Maksudnya Algo dia [00:09:09–00:09:11] bodoh sikit kadang-kadang. Tapi [00:09:12–00:09:13] setting media [semak: uncertain words] [00:09:13–00:09:14] Yang compare rating dengan audience ni [semak: uncertain words] [00:09:14–00:09:16] Yang kita akan split test [00:09:16–00:09:16] Ini yang kita test [semak: uncertain words] [00:09:18–00:09:18] Dan [semak: uncertain words] [00:09:18–00:09:20] Mazahab ada banyak tau [00:09:20–00:09:21] Ada orang [00:09:21–00:09:22] Dia pergi test [semak: uncertain words] [00:09:22–00:09:22] Setting [semak: uncertain words] [00:09:22–00:09:23] Dia kata [00:09:23–00:09:24] Iklan aku tak jadi [00:09:24–00:09:26] Sebab setting lah ni [00:09:26–00:09:28] Dia salahkan setting pula dah [semak: uncertain words] [00:09:28–00:09:29] Ni Mazahab-Mazahab [00:09:29–00:09:32] Dia kata setting lah punca sebenarnya [semak: uncertain words] [00:09:32–00:09:33] Setting pun saya tak setuju salah [semak: uncertain words] [00:09:33–00:09:35] Setting contribution dia sikit [00:09:35–00:09:37] Kalau setting awak dah betul [00:09:37–00:09:38] Iklan tak betul [00:09:38–00:09:39] Tak guna juga [00:09:39–00:09:40] Nombor dua dia kata [semak: uncertain words] [00:09:40–00:09:41] Dia salahkan apa pula [00:09:41–00:09:42] Dia salahkan audience [00:09:42–00:09:44] Haa yang ni ok sikit lah [semak: uncertain words] [00:09:44–00:09:46] Haa yang ni saya setuju [00:09:46–00:09:47] Mungkin target audience salah [00:09:47–00:09:48] Nombor tiga dia kata [00:09:48–00:09:50] Dia salahkan pula [00:09:50–00:09:50] Salespace [semak: uncertain words] [00:09:50–00:09:51] Dia kata [00:09:51–00:09:53] Website aku ni issue [semak: uncertain words] [00:09:53–00:09:54] Betul [00:09:54–00:09:55] Tapi dia minimal [00:09:55–00:09:57] Dia sama macam setting tadi tu [00:09:57–00:09:57] Minimal [00:09:57–00:09:59] Nombor empat pula [00:09:59–00:10:00] Dia salahkan produk [semak: uncertain words] [00:10:00–00:10:02] Haa produk aku tak ada demand lah bro [semak: uncertain words] [00:10:02–00:10:03] Tak masalahnya [00:10:03–00:10:04] Ada tak orang boleh jual produk tu [00:10:04–00:10:05] Ada [semak: uncertain words] [00:10:05–00:10:06] Eh mana kata tadi demand [semak: uncertain words] [00:10:06–00:10:08] Lain lah kalau produk baru [00:10:08–00:10:09] Produk baru [00:10:09–00:10:10] Yang tak pernah test lain lah [00:10:10–00:10:11] Tapi produk tu dah proven [00:10:11–00:10:13] ada agent lain boleh jual [semak: uncertain words] [00:10:13–00:10:13] tiba-tiba kita kata [semak: uncertain words] [00:10:13–00:10:14] tak ada demand [semak: uncertain words] [00:10:14–00:10:14] macam mana [00:10:14–00:10:15] so yang ni pun [semak: uncertain words] [00:10:15–00:10:16] saya tak apa-apa nak setujulah [00:10:16–00:10:17] dia macam tak apa-apa [00:10:17–00:10:17] salahkan produk [00:10:17–00:10:18] tak apa-apa salahkan produk [00:10:18–00:10:20] apa yang produk yang senang jual [00:10:20–00:10:21] dia macam mencari produk magic [00:10:22–00:10:23] nombor 5 [semak: number or amount] [00:10:23–00:10:25] yang ni yang paling utama [00:10:25–00:10:27] ini adalah ahli sunnah wajib ma'ah [00:10:27–00:10:28] kreatif [00:10:28–00:10:30] saya bersetuju dengan kreatif [00:10:30–00:10:31] sebagai antara [00:10:31–00:10:32] yang main [00:10:32–00:10:33] dan next juga [00:10:33–00:10:34] saya bersetuju dengan audience [00:10:35–00:10:36] tak dinafikan [00:10:36–00:10:37] audience keadaan salah [semak: uncertain words] [00:10:37–00:10:38] angle iklan salah [00:10:38–00:10:39] pergi audience salah [semak: uncertain words] [00:10:39–00:10:39] salah juga [00:10:40–00:10:41] jadi [00:10:41–00:10:44] kita akan launch new creative schedule [semak: uncertain words] [00:10:44–00:10:44] dah tengok kat sini [00:10:44–00:10:45] saya tulis eh [00:10:45–00:10:46] new creative schedule ni [00:10:46–00:10:48] kita akan launch every week [00:10:48–00:10:49] kita akan hantar 3 video [semak: number or amount] [00:10:51–00:10:52] ataupun 3 gambar [semak: number or amount] [00:10:52–00:10:54] so yang ni awak set lah sendiri [00:10:54–00:10:56] contoh week 1 [semak: number or amount] [00:10:56–00:10:58] awak nak publish 3 video [semak: number or amount] [00:10:58–00:11:01] plus 3 foto [semak: number or amount] [00:11:02–00:11:03] dapatlah 6 [semak: number or amount] [00:11:04–00:11:06] tapi boleh tak jangan malas [00:11:06–00:11:08] sebab tu kita panggil jadual [00:11:08–00:11:09] kenapa nak buat jadual [00:11:09–00:11:11] sebab kebanyakan orang [00:11:11–00:11:12] bila iklan dah jadi [00:11:12–00:11:14] dia auto jadi malas [00:11:14–00:11:15] tak nak airline iklan baru [semak: uncertain words] [00:11:15–00:11:16] benda ni tak boleh guys [00:11:16–00:11:18] benda ni kena jadikan jadual [00:11:18–00:11:18] contoh [00:11:18–00:11:19] awak nak target sale lagi tinggi [semak: uncertain words] [00:11:19–00:11:22] makanya awak kena buat simple je lah [00:11:22–00:11:23] buatlah 10 video [semak: number or amount] [00:11:23–00:11:24] plus 10 [semak: number or amount] [00:11:24–00:11:25] gambar [00:11:25–00:11:25] foto [00:11:26–00:11:27] dapatlah 20 [semak: number or amount] [00:11:28–00:11:29] ada seorang kawan saya ni [00:11:29–00:11:31] dalam masa bulan ketiga [00:11:31–00:11:32] sale dia 1 juta sebulan [semak: number or amount] [00:11:32–00:11:33] dia jual produk [00:11:33–00:11:34] saya borak dengan dia [00:11:34–00:11:35] saya call [00:11:35–00:11:36] satu je saya tanya [00:11:36–00:11:36] bro [00:11:37–00:11:39] kau setting ads ke [00:11:39–00:11:40] kau buat kreatif ke [semak: uncertain words] [00:11:40–00:11:40] macam [semak: uncertain words] [00:11:40–00:11:40] sorry [semak: uncertain words] [00:11:40–00:11:41] saya tanya macam ni [00:11:41–00:11:42] bro [semak: uncertain words] [00:11:42–00:11:44] kau dapat 1 juta sebulan ni [semak: uncertain words, number or amount] [00:11:44–00:11:46] berapa kreatif ads kau buat [00:11:47–00:11:47] 100 [semak: uncertain words, number or amount] [00:11:49–00:11:51] 100 cosplay test [semak: uncertain words, number or amount] [00:11:51–00:11:51] yes [00:11:51–00:11:52] kita orang run [00:11:52–00:11:53] 100 iklan [semak: number or amount] [00:11:53–00:11:54] dah checkmate [00:11:54–00:11:55] itu je saya nak tahu [00:11:55–00:11:56] saya tak nak tahu [00:11:56–00:11:56] setting apa [00:11:56–00:11:58] video apa dia guna [00:11:58–00:11:59] saya nak tahu [00:11:59–00:12:00] strategi apa yang dia guna [00:12:00–00:12:01] adakah ada satu [00:12:01–00:12:02] setting magic baru [00:12:02–00:12:03] ataupun sebenarnya [00:12:03–00:12:04] just same old [00:12:04–00:12:05] boring strategy [semak: uncertain words] [00:12:05–00:12:06] yang dah proven [00:12:06–00:12:07] tapi orang tak nak buat [00:12:07–00:12:08] iaitu kreatif [00:12:08–00:12:09] so bila dia kata saya deep [00:12:09–00:12:10] haa bukan sorry [semak: uncertain words] [00:12:10–00:12:11] saya ingat balik [semak: uncertain words] [00:12:11–00:12:13] 200 iklan dia buat [semak: uncertain words, number or amount] [00:12:13–00:12:15] so kalau 200 iklan dia buat [semak: number or amount] [00:12:15–00:12:17] ni iklan yang perform tau [00:12:17–00:12:17] iklan yang jadi [00:12:17–00:12:18] 200 iklan [semak: number or amount] [00:12:18–00:12:20] 1 iklan run 100 [semak: number or amount] [00:12:20–00:12:20] 100 ringgit [semak: uncertain words, number or amount] [00:12:20–00:12:22] 200 dah run 20 ribu [semak: number or amount] [00:12:23–00:12:24] 20 ribu ringgit [semak: number or amount] [00:12:24–00:12:24] ibaratnya [00:12:24–00:12:25] sehari [00:12:26–00:12:26] katakanlah [00:12:26–00:12:28] dia tak run bajet besar 100 ringgit [semak: number or amount] [00:12:28–00:12:29] dia run 50 ringgit lah [semak: number or amount] [00:12:29–00:12:30] so dengan 200 iklan [semak: number or amount] [00:12:30–00:12:32] mungkin dia tengah run 10 ribu sehari [semak: number or amount] [00:12:32–00:12:33] 10 ribu daripada 30 hari [semak: uncertain words, number or amount] [00:12:33–00:12:34] dia spend X [00:12:34–00:12:36] dekat 300 ribu [semak: number or amount] [00:12:36–00:12:36] 200 ribu [semak: number or amount] [00:12:36–00:12:37] dia dapat 1 juta [semak: uncertain words, number or amount] [00:12:37–00:12:38] logik lah [00:12:38–00:12:39] ruas dalam 3.3 [semak: number or amount] [00:12:39–00:12:41] dalam 4, 5 macam tu [semak: uncertain words, number or amount] [00:12:42–00:12:44] tak spend 300 [semak: uncertain words, number or amount] [00:12:44–00:12:46] sell 1 juta [semak: uncertain words, number or amount] [00:12:46–00:12:47] 3.3 [semak: number or amount] [00:12:47–00:12:50] kan, kalau dia dapat [semak: uncertain words] [00:12:50–00:12:51] spend 200, dia [semak: number or amount] [00:12:51–00:12:53] spend 200, dia dapat sell 1 million [semak: number or amount] [00:12:53–00:12:56] ruas 5, so point dia [semak: uncertain words, number or amount] [00:12:56–00:12:58] guys, tak ada magic setting apa pun [00:12:58–00:12:59] memang purely ads [semak: uncertain words] [00:13:00–00:13:02] in fact, kalau nak kata saya ada [semak: uncertain words] [00:13:02–00:13:04] satu magic, magic saya satu je, kalau nak kata [00:13:04–00:13:06] magic, magic dia adalah satu petayat ni [00:13:07–00:13:08] branding [00:13:08–00:13:09] ini magic, sebab apa [semak: uncertain words] [00:13:09–00:13:10] Branding yang power [00:13:10–00:13:12] Akan buat iklan jadi murah [00:13:12–00:13:13] Ini magic [00:13:13–00:13:15] The long term punya magic [00:13:15–00:13:15] Okay [semak: uncertain words] [00:13:15–00:13:16] So [00:13:16–00:13:17] Rahsianya adalah [00:13:17–00:13:18] Always launch iklan baru [semak: uncertain words] [00:13:18–00:13:21] Walaupun iklan lama still okay [semak: uncertain words] [00:13:21–00:13:22] Sebab strategi terbaik adalah [00:13:22–00:13:23] Scale [00:13:24–00:13:24] Horizontal [00:13:24–00:13:25] Okay [00:13:25–00:13:26] Itu yang mindset yang saya nak awak capat [semak: uncertain words] [00:13:26–00:13:27] Dapat [00:13:27–00:13:28] Horizontal scale up adalah [00:13:28–00:13:30] The best way to go [00:13:30–00:13:30] So [00:13:30–00:13:31] Jom kita jumpa dalam [00:13:31–00:13:32] Video yang seterusnya [semak: uncertain words] [00:13:32–00:13:34] Untuk fasa scale up [00:13:34–00:13:35] Dan fasa scale down [00:13:35–00:13:36] Zas [semak: uncertain words]