Brand Name Draf transkrip automatik penuh. Pembetulan istilah berdasarkan sumber direkodkan secara berasingan; tanda semakan menunjukkan perkataan yang perlu diperiksa. [00:00:00–00:00:22] Selesai sudah iklan kita tadi. Tak ada lagu tau je. So tadi saya dah promote sikit pasal brand USP. Saya gunakan contoh company saya sendiri iaitu Closing Academy. One of company yang saya tengah running sekarang secara exit. Saya dah exit daripada training. So team-team saya akan buat. Next kita nak pergi kepada Brand Name. Brand Name ni saya minta maaf lah. Bukan nak over promote sangat. Tapi saya tak ada example sebenar. So saya gunakan example saya sendiri. [semak: uncertain words] [00:00:23–00:00:25] ambil lah ni salah satu contoh agensi [semak: uncertain words] [00:00:25–00:00:27] saya dah buat agensi ni tak ingat lah [semak: uncertain words] [00:00:27–00:00:29] 10 kali kot agensi-agensi saya dah buat [semak: number or amount] [00:00:29–00:00:31] agensi ni, agensi tu, agensi ni [00:00:32–00:00:32] ok [semak: uncertain words] [00:00:32–00:00:34] perasan tak nama ni [00:00:35–00:00:37] VSM, Virtual Sales Manager [00:00:38–00:00:39] ini adalah branding [00:00:39–00:00:40] orang tak perasan [00:00:41–00:00:43] nama tu sendiri, perasan tak nama kita apa [00:00:43–00:00:44] closing academy [semak: uncertain words] [00:00:47–00:00:48] closing academy [00:00:48–00:00:51] apa ni, academy untuk tutup-tutup [00:00:51–00:00:52] tutup apa ni, tutup company ke apa [00:00:52–00:00:54] Tutup sale [semak: uncertain words] [00:00:54–00:00:56] Closing ni maksudnya kita nak close the sale [00:00:56–00:00:57] So nama ni guys [00:00:57–00:00:59] Dia ada satu tips lah untuk nama ni [semak: uncertain words] [00:01:02–00:01:04] Clarity dulu, ikonik kemudian [00:01:05–00:01:07] Mudah faham dulu, ingat kemudian [00:01:07–00:01:08] Dia yang penting mudah faham, mudah ingat [00:01:09–00:01:11] Nama ni kalau fancy-fancy sangat [00:01:11–00:01:12] Katalah saya buat nama [00:01:12–00:01:13] Nama company saya [semak: uncertain words] [00:01:14–00:01:15] Tex Knox [semak: uncertain words] [00:01:16–00:01:16] Closex [semak: uncertain words] [00:01:22–00:01:22] Closex [00:01:22–00:01:23] Closex pulak dah [semak: uncertain words] [00:01:23–00:01:24] Lain pulak punya dia [00:01:27–00:01:27] Clody [semak: uncertain words] [00:01:33–00:01:33] Contohnya [00:01:34–00:01:35] Nama pelik-pelik [00:01:37–00:01:37] Kio [semak: uncertain words] [00:01:37–00:01:38] Kiox [semak: uncertain words] [00:01:38–00:01:39] Kiox [00:01:41–00:01:42] Kiox Academy [semak: uncertain words] [00:01:43–00:01:44] Orang akan tanya saya [00:01:44–00:01:45] Apa Kiox Academy? [00:01:46–00:01:46] Pening [00:01:46–00:01:48] So kalau saya nak Kiox [semak: uncertain words] [00:01:48–00:01:49] Kiox ni [semak: uncertain words] [00:01:49–00:01:51] Saya kena buat Kiox Closing Academy [00:01:51–00:01:52] Saya kena deskriptifkan dia [00:01:52–00:01:53] Senang cerita [00:01:53–00:01:54] Semua brand-brand besar [semak: uncertain words] [00:01:54–00:01:56] Dia bermula dengan nama yang senang faham [00:01:56–00:01:57] Contohnya KFC [00:01:57–00:01:59] Kentucky Fried Chicken [00:01:59–00:02:01] Dia pakai nama panjang dulu [00:02:02–00:02:02] McDonald [00:02:02–00:02:04] Sekarang dia jadi MACD [semak: uncertain words] [00:02:04–00:02:06] Kentucky Fried Chicken jadi KFC [semak: uncertain words] [00:02:06–00:02:09] So kebanyakan brand-brand besar [00:02:09–00:02:11] Dia akan guna nama yang orang senang faham [00:02:11–00:02:13] Dia macam descriptive branding [00:02:13–00:02:15] So that's why kalau anda nak senang [semak: uncertain words] [00:02:15–00:02:18] Guna nama ringkas yang dah bagi clue [00:02:18–00:02:19] Produk tu pasal apa [semak: uncertain words] [00:02:19–00:02:20] Dia macam tak seksi sikit [00:02:20–00:02:20] Macam [00:02:20–00:02:22] Alah aku nak buat brand macam trivago [semak: uncertain words] [00:02:22–00:02:23] Aku nak buat orang yang macam [semak: uncertain words] [00:02:23–00:02:25] Wow, uniknya Trivago [semak: uncertain words] [00:02:27–00:02:28] Hotel Trivago [semak: uncertain words] [00:02:28–00:02:29] Trivago pun kena explain [00:02:29–00:02:30] Hotel Trivago [00:02:30–00:02:31] Barulah orang ingat [00:02:33–00:02:35] So, jadi macam [00:02:36–00:02:37] Macam ni lah contoh [00:02:37–00:02:39] Dia buat car wash [semak: uncertain words] [00:02:39–00:02:41] Tapi dia fokus pada MPV [00:02:42–00:02:43] So, rapi car wash [00:02:43–00:02:44] Alat bengong tu lah [semak: uncertain words] [00:02:44–00:02:45] Apalah merapi [00:02:45–00:02:47] Contohnya, MPV [00:02:53–00:02:54] Carry MPV [semak: uncertain words] [00:02:55–00:02:56] Carry MPV Wash [semak: uncertain words] [00:02:57–00:02:58] Contohlah nama brand saya Carry [semak: uncertain words] [00:02:58–00:03:01] Carry MPV Car Wash [00:03:01–00:03:03] Saya pun buatlah nama yang panjang dulu [00:03:03–00:03:04] Carry MPV Car Wash [00:03:04–00:03:07] Anda ada MPV nak dapatkan full detailing [semak: uncertain words] [00:03:07–00:03:09] Hantar dekat Carry [00:03:09–00:03:11] Kita di Carry MPV Car Wash [semak: uncertain words] [00:03:11–00:03:14] Kita memang fokus untuk MPV semata-mata [00:03:14–00:03:16] Saya kadang-kadang suka letakkan [semak: uncertain words] [00:03:17–00:03:19] Positioning tu terus dalam nama [00:03:19–00:03:20] Biar panjang [00:03:20–00:03:22] Nanti bila nama kita dah famous [00:03:22–00:03:23] Belum dah jadi Carry je [00:03:23–00:03:24] Hantar Carry je lah [00:03:24–00:03:26] carry, carry kan ada [semak: uncertain words] [00:03:26–00:03:27] itu bila dah famous [semak: uncertain words] [00:03:27–00:03:30] bila jadi brand-brand besar-besar sikit boleh lah [00:03:30–00:03:32] tapi untuk permulaan, buat yang panjang sikit [semak: uncertain words] [00:03:32–00:03:34] carry MPV kawash [00:03:34–00:03:36] contohnya, tapi dalam iklan [00:03:36–00:03:38] dia kemas, contact je [00:03:38–00:03:40] carry MPV kawash, kami adalah [00:03:40–00:03:42] kawash expert untuk [00:03:42–00:03:44] MPV anda, contohnya [00:03:44–00:03:46] macam tu, BBS, nampak [00:03:46–00:03:48] nama saya pun BBS, Blueprint Business [00:03:48–00:03:50] Service, Blueprint Business [00:03:50–00:03:52] Service, nama-nama deskriptif [00:03:52–00:03:53] Tiga ujian sebenar-benar nama [semak: uncertain words] [00:03:53–00:03:54] Sebut, senang sebut tak? [semak: uncertain words] [00:03:55–00:03:57] Kalau kita nak sebut pun tergeliat lidah tu [00:03:57–00:03:59] Salahlah tu, nama tu susah [00:03:59–00:04:02] Nombor dua pula, senang tak nak faham [00:04:02–00:04:04] Oh, senang tak nak ingat [00:04:04–00:04:05] Senang, itu je [00:04:05–00:04:06] Yang penting senang sebut [00:04:06–00:04:08] Contohnya ada brand-brand eh [00:04:09–00:04:09] Expert [00:04:11–00:04:12] Expert [00:04:13–00:04:14] Maksudnya apa? [00:04:14–00:04:17] Expert ni, macam mana nak eja dia eh [semak: uncertain words] [00:04:19–00:04:21] Expert macam ni ke? [00:04:22–00:04:24] Ataupun expert macam ni ke? [00:04:24–00:04:25] Kan susah. [00:04:25–00:04:26] Itu maksudnya gagal lah brand tu. [00:04:28–00:04:29] Ex-expert. [semak: uncertain words] [00:04:29–00:04:30] Ex-expert. [semak: uncertain words] [00:04:30–00:04:30] Sudah. [00:04:30–00:04:31] Oh, saya punya brand nama dia tu. [00:04:31–00:04:32] Ex-expert tuan. [00:04:32–00:04:33] Ha? [semak: uncertain words] [00:04:33–00:04:34] Ex-expert. [semak: uncertain words] [00:04:34–00:04:36] Ni pun susah juga nak sebut. [semak: uncertain words] [00:04:36–00:04:37] Ex-expert. [00:04:37–00:04:37] So, senang. [00:04:37–00:04:39] Cuba kita practice buat video. [00:04:39–00:04:40] Cuba sebut banyak kali. [00:04:40–00:04:41] Aset-aset-aset-aset. [semak: uncertain words] [00:04:41–00:04:42] Senang sebut tak? [00:04:44–00:04:44] Trivago. [00:04:44–00:04:44] Nampak? [00:04:45–00:04:45] Nama pun senang. [00:04:46–00:04:46] Trivago. [00:04:47–00:04:48] Untuk orang salah heja tu susah. [semak: uncertain words] [00:04:48–00:04:49] Walaupun nama tu pelik, unik. [00:04:49–00:04:51] Tapi Trivago. [00:04:52–00:04:53] Kita boleh buat ujian macam ni tau. [00:04:53–00:04:55] Cuba explain kat kawan kita. [00:04:55–00:04:56] Nama brand aku yang ni. [00:04:57–00:04:57] Cuba kau eja. [semak: uncertain words] [00:04:57–00:04:59] Tanpa aku bagitahu nak ejaan sebenar. [semak: uncertain words] [00:05:00–00:05:01] Apa nama brand kau? [00:05:03–00:05:04] Moose Care. [semak: uncertain words] [00:05:06–00:05:07] Moose Care. [00:05:07–00:05:08] Moose Care. [00:05:09–00:05:10] Moose Care. [00:05:10–00:05:11] Betul tak macam ni? [00:05:11–00:05:12] Haa betul. [00:05:12–00:05:13] Moose Care ni apa? [00:05:14–00:05:16] Moose Care ni untuk repair telefon. [00:05:16–00:05:18] Moose Care iPhone repair. [00:05:18–00:05:19] Oh Moose Care. [00:05:20–00:05:21] Haa okey okey okey okey okey. [semak: uncertain words] [00:05:21–00:05:22] Nampak? [00:05:22–00:05:23] Moose Care. [00:05:25–00:05:26] Hantar di [00:05:26–00:05:27] Moose Care iPhone Repair [semak: uncertain words] [00:05:27–00:05:28] Saya akan buat nama tu [semak: uncertain words] [00:05:28–00:05:28] Deskriptif [00:05:28–00:05:29] Biar panjang pun tak apa [00:05:29–00:05:29] Sebab [00:05:29–00:05:30] Dia macam ni tau [00:05:30–00:05:32] Kalau kita sebut [00:05:32–00:05:32] Moose Care [00:05:32–00:05:33] Moose Care [00:05:33–00:05:33] Oh ingat apa ni [00:05:33–00:05:34] Muslim Care ke [00:05:34–00:05:35] NGO ke apa [00:05:35–00:05:36] Jadi kita buat [00:05:36–00:05:38] Moose Care iPhone Repair [00:05:38–00:05:39] So dia jelas [00:05:39–00:05:40] Satu tagline [00:05:40–00:05:41] Terus [00:05:41–00:05:43] Itu hack-hack saya lah [00:05:43–00:05:43] Sebab saya dah launch [00:05:43–00:05:44] Lebih 40 brand [semak: number or amount] [00:05:44–00:05:45] Berbeza-beza [00:05:45–00:05:46] Jadi ini cara [00:05:46–00:05:48] Untuk saya penetrate market [00:05:48–00:05:48] Dengan [00:05:48–00:05:49] A clear [00:05:49–00:05:49] USP [00:05:50–00:05:51] A clear [00:05:51–00:05:52] Brand description [semak: uncertain words] [00:05:54–00:05:55] Semak nama [semak: uncertain words] [00:05:55–00:05:56] Check dulu [semak: uncertain words] [00:05:57–00:05:57] SSM [00:05:57–00:05:58] Ini Maipo ni [00:05:58–00:05:59] Kalau nak advance lah [semak: uncertain words] [00:05:59–00:06:00] Tapi saya biasa [00:06:00–00:06:01] Saya check dekat sini [00:06:01–00:06:03] Saya check dekat channel [00:06:03–00:06:03] Kita nak check dekat mana [00:06:03–00:06:05] Kita nak check domain [00:06:05–00:06:06] Website wujud ke tak [00:06:06–00:06:07] Domain website ni [00:06:07–00:06:09] Lepas tu saya akan check dekat [00:06:09–00:06:09] FB [00:06:09–00:06:10] IG [00:06:10–00:06:11] TikTok [00:06:11–00:06:12] Ada tak orang yang buat nama sama [00:06:12–00:06:13] Yang paling penting [00:06:13–00:06:14] Kita akan cuba google nama tu [semak: uncertain words] [00:06:14–00:06:15] Muscare [00:06:15–00:06:16] Muscare ni ada [semak: uncertain words] [00:06:16–00:06:17] Saya pun search kat sini [semak: uncertain words] [00:06:18–00:06:18] Mus [00:06:20–00:06:20] Muscare [semak: uncertain words] [00:06:21–00:06:21] Muscare [00:06:21–00:06:22] Muscare online [semak: uncertain words] [00:06:22–00:06:24] Eh dah ada lah ni [00:06:24–00:06:25] Alamak [00:06:25–00:06:26] Eh nampak tak [semak: uncertain words] [00:06:27–00:06:29] Dah ada lah Muscare [semak: uncertain words] [00:06:29–00:06:30] Saya akan search macam ni lah [00:06:30–00:06:31] Dekat atas ni [00:06:31–00:06:33] Eh dah ada Muscare lah [00:06:33–00:06:34] Alamak [00:06:34–00:06:35] Muscare House Enterprise [00:06:35–00:06:36] Lepas tu saya tengok [00:06:36–00:06:37] Haa tak famous [semak: uncertain words] [00:06:37–00:06:39] Takpe lah ni aku boleh beat dia ni [semak: uncertain words] [00:06:39–00:06:40] Dalam masa setahun ni [00:06:40–00:06:40] Haa macam tu [00:06:41–00:06:41] Muscare [00:06:41–00:06:42] Muscare [00:06:42–00:06:43] Kita tengok lah [00:06:43–00:06:44] Haa tanya dia [00:06:45–00:06:46] Apakah [00:06:46–00:06:47] Muscare [00:06:48–00:06:49] Tanyalah jemenai ni [semak: uncertain words] [00:06:51–00:06:52] Muscam rujuk kepada syarikat [semak: uncertain words] [00:06:52–00:06:53] Muscam House [semak: uncertain words] [00:06:55–00:06:57] Use beda content apps [semak: uncertain words] [00:06:57–00:06:57] Continue [semak: uncertain words] [00:06:59–00:07:00] Ha [semak: uncertain words] [00:07:00–00:07:01] Macam-macam [00:07:01–00:07:03] Ha tak nak lah [00:07:03–00:07:05] Muscam rujuk kepada [00:07:05–00:07:06] House Enterprise [00:07:06–00:07:07] Pemilik syarikat [00:07:07–00:07:08] Ha nampak [00:07:08–00:07:09] Tanya AI [00:07:09–00:07:09] Tu boleh tahu dah [00:07:09–00:07:10] Okay [semak: uncertain words] [00:07:10–00:07:11] Boleh lah aku bibit ni [semak: uncertain words] [00:07:11–00:07:13] Nanti kalau customer Google [semak: uncertain words] [00:07:13–00:07:14] Keluar aku punya atas sekali [00:07:14–00:07:15] Kita pun tak nak nama yang [00:07:15–00:07:16] Big competitor [00:07:16–00:07:17] Kita nak buat nama [00:07:17–00:07:18] Tiba-tiba dah ada [00:07:18–00:07:19] Jerong besar [00:07:19–00:07:21] pakai nama tu. Masalah lah. Kita tak nak macam tu [00:07:21–00:07:23] eh. So, itu adalah tips untuk [semak: uncertain words] [00:07:23–00:07:25] pemilihan nama brand yang [00:07:25–00:07:27] betul. Okay. [semak: uncertain words] [00:07:28–00:07:29] X, Y, Z, K [semak: uncertain words] [00:07:29–00:07:29] Oh. [semak: uncertain words] [00:07:31–00:07:32] Kami adalah [00:07:35–00:07:37] Rapi. Apa bengong? Dia dah rapi. [00:07:38–00:07:39] Moose Care [00:07:39–00:07:41] MPV Car Wash. Haa. [semak: uncertain words] [00:07:41–00:07:43] Contohnya. Moose Care. [00:07:44–00:07:45] Basuh Car Wash. [00:07:46–00:07:47] Ingat MPV. Ingat [00:07:47–00:07:49] Moose Care. Moose Care. [00:07:50–00:07:52] M-U-S-C-A-R-E [00:07:52–00:07:53] Kalau tanya 10 orang [semak: uncertain words, number or amount] [00:07:53–00:07:54] Berapa ramai yang [00:07:54–00:07:55] Boleh aja [semak: uncertain words] [00:07:55–00:07:56] Kalau boleh aja [00:07:56–00:07:57] Dah settle lah [00:07:57–00:07:57] Senang sebut [00:07:57–00:07:58] Senang lah [00:07:58–00:07:59] Dah settle lah tu [semak: uncertain words] [00:07:59–00:07:59] Itu je nama [00:07:59–00:08:00] Nama dia bodoh-bodoh je [00:08:00–00:08:02] Semua nama semua bodoh-bodoh [00:08:02–00:08:02] Bila dah berjaya [00:08:02–00:08:03] Semua jadi bijak [00:08:03–00:08:04] Oh hebat lah Nike [00:08:04–00:08:06] Logo dia bodoh macam ni je [00:08:06–00:08:06] Padahal dulu [00:08:06–00:08:07] Waktu mula-mula [00:08:07–00:08:08] Dia pun tak ada idea dia buat je [semak: uncertain words] [00:08:08–00:08:10] Tapi bila dah berjaya [00:08:10–00:08:11] Semua brand besar [00:08:11–00:08:12] Kentut pun berwangi [00:08:12–00:08:13] Kita brand kecil ni [00:08:13–00:08:13] Do [semak: uncertain words] [00:08:14–00:08:15] Overhype sangat [semak: uncertain words] [00:08:15–00:08:15] Dengan brand-brand besar [semak: uncertain words] [00:08:15–00:08:16] Memang lah [00:08:16–00:08:17] Itu designer dah [00:08:17–00:08:18] Evolusikan brand tu [00:08:18–00:08:19] Tapi waktu dia kecil [00:08:19–00:08:21] Apa logo dia? Bodoh-bodoh je [semak: uncertain words] [00:08:21–00:08:22] Sebab tu kadang-kadang saya tengok branding [semak: uncertain words] [00:08:22–00:08:27] Ataupun logo ni over exaggerate [semak: uncertain words] [00:08:27–00:08:29] Saya rasa dia overrated [00:08:29–00:08:33] Designer rasa logo tu adalah branding [00:08:33–00:08:36] Tak, itu hanya branding identity dan tak ada makna pun [00:08:36–00:08:38] Antara logo dengan nama [00:08:38–00:08:39] Nama lagi penting daripada logo [00:08:40–00:08:42] Saya ulam ya Arif [00:08:43–00:08:46] Antara logo yang betul, yang cantik [00:08:46–00:08:48] Versus nama yang betul [00:08:48–00:08:50] Nama brand lagi penting [00:08:55–00:08:56] Blueprint business service [00:08:56–00:08:58] Kenapa? Saya nak fokus pada business service je [00:08:59–00:09:01] Siapa business product yang beli ni [00:09:01–00:09:03] Takpelah belilah kalau anda rasa sesuai [semak: uncertain words] [00:09:03–00:09:04] Tapi saya tak fokus pada produk [semak: uncertain words] [00:09:04–00:09:06] Sebab saya ni banyak kebanyakan business saya [00:09:06–00:09:07] 70% semua service [semak: number or amount] [00:09:07–00:09:09] Jadi berapa? Saya nak ajar produk [00:09:09–00:09:11] Saya jadi scammer lah pula [00:09:11–00:09:12] Sebab saya pun tak pernah ada real product [00:09:12–00:09:13] Saya jual produk orang ada lah [semak: uncertain words] [00:09:13–00:09:15] Jadi fighter semua saya buat [00:09:15–00:09:16] Tapi saya tak ada real product saya sendiri [00:09:16–00:09:18] So berapa? Saya nak ajar [00:09:18–00:09:20] Kita ni jadi sifu dekat tempat yang kita mahir [00:09:20–00:09:21] Dan kita legit je lah [00:09:21–00:09:24] Jadi itulah dia brand name [semak: uncertain words] [00:09:24–00:09:26] Kita jumpa dalam video yang seterusnya [00:09:26–00:09:27] Produk name pula