Return On Investment (ROI) Draf transkrip automatik penuh. Pembetulan istilah berdasarkan sumber direkodkan secara berasingan; tanda semakan menunjukkan perkataan yang perlu diperiksa. [00:00:00–00:00:29] ROI. Saya nak explain lebih detail tentang apakah itu ROI. ROI tanlah di uka di bubedin. Bukan, bukan itu eh. Itu surah. ROI ni guys adalah pulangan. Net profit. Sebab tu TikTok ni kelakar sikit. TikTok guna ROI. TikTok tak patut guna ROI. Facebook guna ROAS. Buna tukar topik sikit lah eh. Facebook bila awak buat iklan dia panggil sebagai ROAS. Return on Adspend. Tapi kalau TikTok dia tak panggil sebagai ROAS. [semak: uncertain words] [00:00:29–00:00:32] guy, ROAS dia panggil ROI [semak: uncertain words] [00:00:32–00:00:33] macam sengaja nak skam kita pun ada juga [semak: uncertain words] [00:00:33–00:00:35] sebab ROI ni adalah [00:00:35–00:00:38] return on investment, ini sepatutnya [00:00:38–00:00:39] sepatutnya net profit [00:00:39–00:00:43] tapi bukan [00:00:44–00:00:45] ini sebenarnya sama je [00:00:45–00:00:47] dia sama je macam ROAS, apa maksud ROAS? [00:00:47–00:00:48] ROAS maksudnya [00:00:48–00:00:50] berapa awak punya ads [00:00:51–00:00:53] berapa awak punya sale, itulah ROAS [00:00:53–00:00:55] return on ad [semak: uncertain words] [00:00:55–00:00:57] spend, return [00:00:57–00:00:59] on ad spend, tu lah spend awak [semak: uncertain words] [00:00:59–00:01:01] RM300, awak dapat [semak: number or amount] [00:01:01–00:01:02] Sale RM900 [semak: uncertain words, number or amount] [00:01:02–00:01:04] So berapa rawas awak [semak: uncertain words] [00:01:04–00:01:06] Rawas awak 3 kali ganda [semak: uncertain words, number or amount] [00:01:07–00:01:09] So dalam TikTok pun dia panggil [00:01:09–00:01:10] ROI 3, tapi sebenarnya salah [semak: number or amount] [00:01:11–00:01:13] Sebab ROI ni kena tolak [00:01:13–00:01:15] Kos-kos bahan, kos-kos semua [00:01:15–00:01:17] So saya pening sikit lah [semak: uncertain words] [00:01:17–00:01:18] Dengan ROI, ROI, ROI, tapi [00:01:18–00:01:21] TikTok mungkin suka buat benda tu sebab orang senang faham [00:01:22–00:01:23] Haa, mungkin lah eh [00:01:23–00:01:24] Sebab ROI, eh berapa ROI? [00:01:25–00:01:27] Letak ROI 10, letak ROI 5 [semak: number or amount] [00:01:27–00:01:29] Tapi kalau ikut ROI ni adalah [00:01:29–00:01:30] Return net profit [00:01:30–00:01:32] Daripada investment [00:01:32–00:01:33] So [00:01:33–00:01:34] Formula dia boleh tengok kat sini [semak: uncertain words] [00:01:34–00:01:37] Net profit daripada investment [00:01:37–00:01:38] Cost of investment [00:01:38–00:01:39] So berapa profit [00:01:39–00:01:40] Katalah profit kita [00:01:40–00:01:41] Kita ambil [00:01:41–00:01:42] Contoh kita beli [00:01:42–00:01:43] Mesin printing tadi tu [semak: uncertain words] [00:01:43–00:01:45] Mesin printing harga dia [00:01:45–00:01:46] RM200,000 [semak: number or amount] [00:01:46–00:01:48] Kita pun letak [semak: uncertain words] [00:01:48–00:01:49] Ini adalah jumlah pelaburan [00:01:49–00:01:50] So [00:01:50–00:01:51] Cost of investment [00:01:51–00:01:52] Letak kat bawah [00:01:52–00:01:53] RM200,000 [semak: number or amount] [00:01:54–00:01:55] Berapa profit [00:01:55–00:01:56] Tambahan yang kita buat setahun [00:01:56–00:01:58] Kita buat extra RM80,000 [semak: number or amount] [00:01:58–00:02:00] Sebab penjimatan cost [00:02:00–00:02:01] tak payah bayar dekat orang luar [semak: uncertain words] [00:02:01–00:02:04] kita berjaya tambah 80,000 penjimatan [semak: uncertain words, number or amount] [00:02:04–00:02:06] ataupun kita berjaya tambah 80,000 sale [semak: number or amount] [00:02:06–00:02:09] sorry sale pula net profit [00:02:09–00:02:12] jadi 80,000 net profit untung bersih [semak: number or amount] [00:02:12–00:02:13] yang terhasil daripada mesin ni [00:02:13–00:02:15] dibahagikan dengan 200 [semak: number or amount] [00:02:15–00:02:20] darab 100 adalah 40% ROI setiap tahun [semak: number or amount] [00:02:20–00:02:23] so berapa lama kita nak balik modal [00:02:23–00:02:26] itu dipanggil sebagai payback period [00:02:26–00:02:29] tempoh balik modal adalah [00:02:29–00:02:31] 2.5 tahun [semak: number or amount] [00:02:31–00:02:33] Sebab apa? Tengok eh [semak: uncertain words] [00:02:33–00:02:35] 40% kan? 40% setahun [semak: number or amount] [00:02:35–00:02:37] So, kalau kita buat dia punya timeline dia tu [00:02:37–00:02:39] Kalau satu barang tu dah ambil masa [00:02:39–00:02:41] 40% [semak: number or amount] [00:02:41–00:02:42] 40% [semak: number or amount] [00:02:42–00:02:44] Kena top up lagi 20% je [semak: number or amount] [00:02:45–00:02:47] Sebab ini tahun pertama, tahun kedua [00:02:47–00:02:48] Ini tahun ketiga, tapi tahun ketiga tu dah [semak: uncertain words] [00:02:48–00:02:50] Pertengahan bulan, pertengahan tahun [00:02:50–00:02:53] So, macam mana nak kira dia dalam bentuk [00:02:53–00:02:54] Matematik adalah [00:02:55–00:02:56] Cost of investment [00:02:56–00:02:58] Berapa cost investment kita? [00:02:58–00:02:59] Investment kita adalah [00:02:59–00:03:01] RM200,000 [semak: uncertain words, number or amount] [00:03:01–00:03:03] Bahagi dengan profit tahunan [00:03:03–00:03:04] Macam tu je senang je [00:03:04–00:03:06] Maksudnya RM200,000 yang kita beli machine ni [semak: uncertain words, number or amount] [00:03:06–00:03:07] Bahagi lah dengan RM80,000 [semak: number or amount] [00:03:07–00:03:08] Berapa dapat? [00:03:08–00:03:09] RM2.5 [semak: number or amount] [00:03:09–00:03:12] So RM200,000 bahagi RM80,000 [semak: uncertain words, number or amount] [00:03:12–00:03:13] RM2.5 tahun [semak: number or amount] [00:03:13–00:03:15] So kita tahu [00:03:15–00:03:17] Modal payback period kita adalah [00:03:17–00:03:19] Sebanyak 2 tahun 6 bulan [semak: number or amount] [00:03:19–00:03:21] Lepas tu semua net profit [00:03:23–00:03:26] Lepas sahaja daripada period ni [semak: uncertain words] [00:03:28–00:03:28] setiap [00:03:28–00:03:30] tahun ni kita profit. Macam ni kita dah [00:03:30–00:03:32] extra profit dah. Katalah tadi [00:03:32–00:03:33] sini 40k [semak: number or amount] [00:03:35–00:03:35] 40k [semak: number or amount] [00:03:36–00:03:37] eh berapa tadi payback [00:03:39–00:03:40] 80k kan [semak: uncertain words, number or amount] [00:03:40–00:03:42] 80k sorry. Beli [semak: uncertain words, number or amount] [00:03:42–00:03:44] barang 200. 80k [semak: number or amount] [00:03:45–00:03:46] 80k [semak: number or amount] [00:03:46–00:03:48] sini perlukan lagi 40k je [semak: number or amount] [00:03:48–00:03:50] untuk mencukupkan 200 [semak: number or amount] [00:03:50–00:03:52] cukuplah 200. So [semak: number or amount] [00:03:52–00:03:54] apa-apa sahaja extra kat sini. Then ada [semak: uncertain words] [00:03:54–00:03:54] Lepas 10K. [semak: uncertain words, number or amount] [00:03:55–00:03:56] Saya nak ada lagi. [semak: uncertain words] [00:03:56–00:03:57] Katalah kita tarik lagi. [00:03:57–00:03:58] Ada lagi. [00:03:58–00:03:59] 80K. [semak: number or amount] [00:03:59–00:04:00] Tahun yang seterusnya. [00:04:00–00:04:00] 80K. [semak: number or amount] [00:04:01–00:04:02] Ini semua dah net profit. [00:04:02–00:04:03] Contoh eh. [semak: uncertain words] [00:04:03–00:04:03] Jadi. [00:04:04–00:04:05] Payback period. [00:04:05–00:04:05] That's why. [00:04:06–00:04:06] Katalah. [00:04:06–00:04:07] Antara benda yang saya. [00:04:08–00:04:09] Sedih dan kesian dan. [semak: uncertain words] [00:04:10–00:04:10] Tak tahu nak cakap lah. [semak: uncertain words] [00:04:11–00:04:11] Owner restaurant. [semak: uncertain words] [00:04:12–00:04:13] Dia buka kedai restaurant. [00:04:13–00:04:14] Renovation 200 ribu. [semak: number or amount] [00:04:15–00:04:16] Berapa lama payback period? [00:04:16–00:04:17] Oh 3 tahun tu kan. [semak: uncertain words, number or amount] [00:04:17–00:04:18] Balik modal. [00:04:19–00:04:19] 3 tahun. [semak: number or amount] [00:04:20–00:04:20] 3 tahun. [semak: number or amount] [00:04:21–00:04:22] Lepas tu. [00:04:22–00:04:23] Tak sampai tahun ke 3. [semak: number or amount] [00:04:23–00:04:24] Dia dah renovate lagi. [00:04:24–00:04:26] Oh so nak kena expand lah [semak: uncertain words] [00:04:26–00:04:26] Biasa saya [semak: uncertain words] [00:04:26–00:04:27] Dah jadi 5 tahun pula [semak: number or amount] [00:04:27–00:04:27] Payback period [00:04:27–00:04:29] So last sekali [00:04:29–00:04:29] Tak untung-untung pun [00:04:29–00:04:31] Keluar duit 500 ribu [semak: uncertain words, number or amount] [00:04:31–00:04:31] Tapi tak ROI [semak: uncertain words] [00:04:31–00:04:32] Tak boleh modal lagi [semak: uncertain words] [00:04:32–00:04:33] So payback period [00:04:33–00:04:34] Kalau tanya saya [00:04:34–00:04:35] Kalau boleh [00:04:35–00:04:36] Jangan lama sangat [00:04:36–00:04:38] 2.5 tahun ni pun lama eh [semak: number or amount] [00:04:38–00:04:39] Kalau boleh kita nak [semak: uncertain words] [00:04:39–00:04:39] Payback period [00:04:39–00:04:41] Dalam sekitar 1 tahun sahaja [semak: number or amount] [00:04:41–00:04:41] Kalau boleh [00:04:42–00:04:44] Ataupun 2 tahun tu [semak: number or amount] [00:04:44–00:04:44] Maximum lah [semak: uncertain words] [00:04:44–00:04:45] 18 bulan lah [semak: number or amount] [00:04:45–00:04:46] Kalau tanya saya [00:04:46–00:04:46] Paling maximum [00:04:47–00:04:48] Payback period [00:04:49–00:04:51] Ini yang digalakkan [00:04:52–00:04:53] Payback [00:04:54–00:04:54] Period [00:04:54–00:04:57] So kita tak nak buat investment yang terlampau high risk [semak: uncertain words] [00:04:57–00:04:59] 18 bulan [semak: number or amount] [00:05:02–00:05:03] Contoh baru-baru ni saya invest [00:05:03–00:05:05] Kita invest untuk beli kereta [00:05:05–00:05:06] Adalah company [00:05:07–00:05:08] Company carintel [semak: uncertain words] [00:05:08–00:05:11] Kita boleh payback period kita dalam masa 6 bulan [semak: uncertain words, number or amount] [00:05:12–00:05:13] Okay lah kan [semak: uncertain words] [00:05:13–00:05:16] Beli satu periode kereta 6 bulan dah payback period [semak: uncertain words, number or amount] [00:05:16–00:05:16] Okay lah [semak: uncertain words] [00:05:16–00:05:17] So kita nak macam tu [00:05:17–00:05:19] Kita nak payback period cepat [00:05:19–00:05:21] Kalau boleh 3 bulan ke [semak: number or amount] [00:05:21–00:05:22] Tapi kadang-kadang [00:05:22–00:05:25] Kalau kata lah kita tak boleh nak payback period cepat [00:05:25–00:05:26] Baik jangan guna duit sendiri [00:05:26–00:05:27] Guna duit loan [00:05:28–00:05:28] Sebab [00:05:28–00:05:29] Kalau awak invest [00:05:29–00:05:30] Dan grow guna duit sendiri [semak: uncertain words] [00:05:30–00:05:31] Itu duit [00:05:31–00:05:32] Kederat awak tu [00:05:32–00:05:33] Duit yang awak buat [00:05:33–00:05:33] Di tiap bulan [semak: uncertain words] [00:05:33–00:05:35] So kalau duit yang awak guna [00:05:35–00:05:35] Di tiap bulan tu [00:05:35–00:05:36] Kalau boleh kita nak pakai [00:05:36–00:05:37] OPM [00:05:39–00:05:39] OPM [00:05:39–00:05:40] Apa tu OPM [00:05:40–00:05:42] Other people money [semak: uncertain words] [00:05:42–00:05:43] Duit orang lain [00:05:45–00:05:46] Duit bank [00:05:46–00:05:48] So awak dapat [00:05:49–00:05:49] Leveragekan dia [00:05:50–00:05:51] Contohnya bank bagi [semak: uncertain words] [00:05:51–00:05:52] Interest [00:05:52–00:05:53] Ambil lah yang [00:05:53–00:05:55] Yang islamik punya bank [semak: uncertain words] [00:05:55–00:05:56] Yang boleh bagi [00:05:56–00:05:58] awak macam satu [00:06:00–00:06:02] bentuk yang sangat flat rate [00:06:02–00:06:04] yang awak bayar dalam keitu persen berapa persen ke [semak: uncertain words] [00:06:04–00:06:06] so awak beli stretch 2 tahun [semak: number or amount] [00:06:06–00:06:07] awak beli barang tu harga RM100,000 [semak: number or amount] [00:06:07–00:06:08] tapi dapat stretch [semak: uncertain words] [00:06:08–00:06:09] tu lagi bagus [00:06:09–00:06:11] tak adalah awak pakai duit modal awak sendiri [00:06:11–00:06:12] ok [00:06:12–00:06:14] so ini adalah return on investment [00:06:14–00:06:17] untuk future investment account [00:06:17–00:06:18] mudah-mudahan awak tak membazir duit [00:06:18–00:06:19] daripada FIA ni [00:06:19–00:06:22] gunakan di tempat yang betul [00:06:22–00:06:23] beli asset bukan liability [00:06:23–00:06:26] Dan jaga payback period awak ni [semak: uncertain words] [00:06:26–00:06:27] Jangan tertipu dengan [00:06:27–00:06:28] Mesin kopi [semak: uncertain words] [00:06:28–00:06:29] Saya nak beli mesin kopi [00:06:29–00:06:30] Tuan, harga dia RM40,000 [semak: number or amount] [00:06:30–00:06:32] Okay, berapa lama payback period? [semak: uncertain words] [00:06:34–00:06:34] Dua tahun [00:06:34–00:06:35] Haa, dua tahun? [00:06:36–00:06:37] Lihat dulu lah [semak: uncertain words] [00:06:37–00:06:38] Pakailah mesin murah [00:06:38–00:06:39] Tapi nanti saya bangga tuan [00:06:39–00:06:40] Kalau saya pakai mesin ni [00:06:40–00:06:41] Ui, tak semua orang [semak: uncertain words] [00:06:41–00:06:43] Boleh naikkan sale ke mesin ni? [00:06:45–00:06:46] Rasa ada beza sikit [00:06:46–00:06:47] Haa, kan [00:06:47–00:06:49] Kadang-kadang kita buat bisnes tu [00:06:49–00:06:49] Kita shock sendiri [00:06:49–00:06:51] Nak beli mesin mahal-mahal [00:06:51–00:06:52] Nak beli kerusi mahal-mahal [00:06:52–00:06:53] Sebab tu kalau datang ke ofis saya [semak: uncertain words] [00:06:53–00:06:55] kursi saya memang bodoh-bodoh je [semak: uncertain words] [00:06:55–00:06:56] kadang-kadang saya pakai ni [00:06:56–00:06:57] kursi catering ni [00:06:57–00:06:58] saya suka lagi [00:06:58–00:07:00] eh asal boleh duduk je lah [00:07:01–00:07:02] asal boleh duduk je lah [00:07:02–00:07:04] nak beli mahal-mahal kursi [00:07:04–00:07:05] ofis dalam lawan [semak: uncertain words] [00:07:05–00:07:05] sangat relax lah [semak: uncertain words] [00:07:05–00:07:06] dah profit [00:07:06–00:07:07] dah kaya [00:07:07–00:07:08] boleh nak buat [00:07:08–00:07:09] anggap lah tu sebagai reward [00:07:09–00:07:10] yang penting practical [00:07:10–00:07:12] bukannya nak nampak luxury [00:07:12–00:07:12] ok [00:07:12–00:07:13] selesa [00:07:13–00:07:14] alright jumpa dalam video selanjutnya [00:07:14–00:07:15] Zas [semak: uncertain words]