Chapter 3 Ideal Commission (Job Scope)
Source: https://coachadib.com/module/6ac03b9bcb09c90694b5d39c
Automatic full-length draft. Uncertain wording and figures require review.

[00:00:00.000 – 00:00:26.440] Apakah Ideal Commission untuk saya bagi? Based on Job Scope dan juga Experience. Kalau tadi kita dah cover topik tentang Basic Salary, Skill Experience, Siapa Patut Kita Haya dan sebagainya. Dan kita dah cover pula topik tentang Introduction. Wajib ke bagi Commission? Profit versus Commission ni? Mana nak didahulukan dulu? Kan? So sekarang ni, saya nak jawab pula persoalan Ideal Commission based on Job Scope dan Experience. Jom kita pergi dekat whiteboard sebelah ni pula.

[00:00:27.840 – 00:00:29.340] Team marketing ni guys

[00:00:29.340 – 00:00:31.260] Dia ada beberapa department lah

[00:00:31.260 – 00:00:33.340] Dalam marketing team pun ada beberapa pecahan

[00:00:33.340 – 00:00:35.440] Pecahan yang pertama dipanggil sebagai

[00:00:35.440 – 00:00:35.880] Closer

[00:00:35.880 – 00:00:38.180] Team yang close customer

[00:00:38.180 – 00:00:41.340] Siapakah closer? Closer ni ada online, offline

[00:00:41.340 – 00:00:43.420] Mungkin team sale kita yang buat closing

[00:00:43.420 – 00:00:45.040] Mungkin juga live host kita

[00:00:45.040 – 00:00:45.880] Yang buat closing

[00:00:45.880 – 00:00:47.320] So ini adalah team closer

[00:00:48.120 – 00:00:49.460] Kategori seterusnya pula

[00:00:49.460 – 00:00:50.740] Kita ada team content

[00:00:50.740 – 00:00:53.760] Ini pun dalam department team marketing

[00:00:55.000 – 00:00:55.720] Marketing

[00:00:55.720 – 00:00:57.680] Marketing ni besar

[00:00:57.680 – 00:00:59.840] So closer ni baru team sale

[00:00:59.840 – 00:01:01.920] Dalam team marketing ada juga content creator

[00:01:01.920 – 00:01:03.760] Content creator adalah orang

[00:01:03.760 – 00:01:05.860] Yang menarik trafik

[00:01:05.860 – 00:01:07.700] Secara organik

[00:01:08.520 – 00:01:09.280] Maksudnya

[00:01:09.280 – 00:01:11.720] Free content, free traffic, organic

[00:01:13.060 – 00:01:13.820] Organic

[00:01:13.820 – 00:01:14.440] Traffic

[00:01:15.580 – 00:01:17.440] Lepas tu kita ada pula

[00:01:17.440 – 00:01:18.580] Team yang seterusnya

[00:01:18.580 – 00:01:21.600] Closer, content, next nombor 3 adalah

[00:01:21.600 – 00:01:22.340] Marketer

[00:01:22.340 – 00:01:25.520] Marketer ni dia terbalik pula

[00:01:25.520 – 00:01:27.520] daripada organic. Dia adalah

[00:01:27.520 – 00:01:30.000] paid traffic. Iklan

[00:01:30.000 – 00:01:31.160] berbayar.

[00:01:32.440 – 00:01:33.320] Haa, nampak tak

[00:01:33.320 – 00:01:34.660] di situ? Okey.

[00:01:35.360 – 00:01:37.020] Selepas team marketer,

[00:01:37.820 – 00:01:39.360] closer, content,

[00:01:39.680 – 00:01:41.380] kita ada pula team-team

[00:01:41.380 – 00:01:43.280] yang seterusnya. Dalam department

[00:01:43.280 – 00:01:45.080] marketing, kita ada pula

[00:01:45.080 – 00:01:46.740] team yang ni. Nama dia

[00:01:46.740 – 00:01:51.120] developer. Developer pun

[00:01:51.120 – 00:01:52.980] kadang-kadang ada kat sini. Siapa developer

[00:01:52.980 – 00:01:54.780] ni? Kadang-kadang orang yang buat

[00:01:54.780 – 00:01:55.180] website.

[00:01:56.860 – 00:01:58.000] Dia bukan marketer

[00:01:58.000 – 00:01:59.280] Biasa developer yang buat

[00:01:59.280 – 00:02:01.860] Ada pula orang yang buat chatbot

[00:02:02.820 – 00:02:04.280] Ada setengah company

[00:02:04.280 – 00:02:06.580] Dia hire orang yang boleh develop

[00:02:07.180 – 00:02:08.140] Website, chatbot

[00:02:08.140 – 00:02:09.140] Dia benda-benda technical lah

[00:02:09.840 – 00:02:10.860] Marketer tekan iklan

[00:02:10.860 – 00:02:12.820] Lain eh, marketer tak pandai buat benda ni biasanya

[00:02:12.820 – 00:02:14.580] Biasanya ni developer pandai buat

[00:02:14.580 – 00:02:16.500] Tapi ada juga marketer yang dah power buat

[00:02:16.500 – 00:02:18.180] Sebab tu benda ni kadang-kadang nampak macam sama

[00:02:18.180 – 00:02:20.640] Tapi marketer ni tugas dia benda tekan iklan

[00:02:20.640 – 00:02:21.340] Dia tahu technical

[00:02:21.340 – 00:02:23.380] Tapi betul tu dia tahu buat website, tahu buat chatbot

[00:02:23.380 – 00:02:24.520] dan next

[00:02:24.520 – 00:02:25.660] last but not least

[00:02:25.660 – 00:02:26.760] apa yang kita ada lagi guys

[00:02:26.760 – 00:02:27.800] closer

[00:02:27.800 – 00:02:28.820] content creator

[00:02:28.820 – 00:02:29.480] marketer

[00:02:29.480 – 00:02:29.860] developer

[00:02:29.860 – 00:02:31.120] jap jom kita tengok structure

[00:02:32.500 – 00:02:33.960] yang ni saya tunjuk awak ni

[00:02:33.960 – 00:02:35.080] adalah structure company eh

[00:02:35.080 – 00:02:36.500] ini the whole company

[00:02:37.800 – 00:02:38.380] ok

[00:02:38.380 – 00:02:38.760] jap

[00:02:46.870 – 00:02:48.030] ini tiga

[00:02:48.030 – 00:02:50.330] tapi saya better buat empat lah

[00:02:51.070 – 00:02:52.050] dan next

[00:02:52.710 – 00:02:53.290] closer

[00:02:53.290 – 00:02:53.990] in house

[00:02:53.990 – 00:02:54.490] marketer

[00:02:54.490 – 00:02:54.730] ok

[00:02:54.730 – 00:02:56.210] so apa yang saya nak awak buat

[00:02:56.970 – 00:02:58.070] developer ni

[00:02:58.070 – 00:02:59.570] ni, team developer ni

[00:02:59.570 – 00:03:01.010] better kita outsourcekan je

[00:03:01.730 – 00:03:03.530] jarang developer ni kita nak in-house kan

[00:03:03.530 – 00:03:05.910] developer ni, kalau awak in-house kan dia

[00:03:05.910 – 00:03:08.030] rugi sikit lah, sebab kerja ni adalah kerja

[00:03:08.030 – 00:03:09.950] yang one time, so biasanya kita

[00:03:09.950 – 00:03:10.690] outsource kan

[00:03:12.190 – 00:03:13.310] outsource pun dah cukup

[00:03:13.310 – 00:03:15.950] ok, marketer ni pula, bila kita

[00:03:15.950 – 00:03:17.970] nak hire dia, kita akan delay kan

[00:03:17.970 – 00:03:19.870] pula, kita still nak kena

[00:03:19.870 – 00:03:21.610] ada in-house, tapi kita akan

[00:03:21.610 – 00:03:24.070] delay kan sekejap, kita maintain outsource dulu

[00:03:24.870 – 00:03:25.750] dia beza

[00:03:25.750 – 00:03:27.950] dengan developer, developer ni memang outsource

[00:03:27.950 – 00:03:30.150] forever lah. Memang tak berbaloi lah

[00:03:30.150 – 00:03:32.010] kalau awak nak ada developer full time

[00:03:32.010 – 00:03:33.990] dalam company. Kadang-kadang awak suruh

[00:03:33.990 – 00:03:35.970] marketer awak tu, marketer lagi tak

[00:03:35.970 – 00:03:37.970] perform daripada developer. So, developer

[00:03:37.970 – 00:03:40.110] sekejap je settle. Okay, next

[00:03:40.110 – 00:03:41.610] pula, kita pergi kepada

[00:03:41.610 – 00:03:44.070] content organic. Okay, antara

[00:03:44.070 – 00:03:45.950] content organic dengan closer, mana

[00:03:45.950 – 00:03:47.970] satu patut awak hire dulu? Content

[00:03:47.970 – 00:03:49.890] creator yang tarik organic traffic kah

[00:03:49.890 – 00:03:51.770] ataupun closer? Jawapan dia adalah

[00:03:51.770 – 00:03:53.190] yang ni. Ha?

[00:03:53.850 – 00:03:55.490] Closer. Oh, dia jawab oh.

[00:03:56.290 – 00:03:56.950] First, hiring.

[00:03:58.950 – 00:04:00.870] First hiring adalah closer

[00:04:00.870 – 00:04:03.690] Second hiring adalah content creator

[00:04:03.690 – 00:04:04.910] Kenapa guys?

[00:04:05.530 – 00:04:06.290] Sebab

[00:04:06.290 – 00:04:08.130] Mana lagi penat?

[00:04:08.290 – 00:04:10.490] Dia ada dua kerja tau dalam company ni

[00:04:10.490 – 00:04:11.370] Ada dua jenis kerja

[00:04:11.370 – 00:04:12.950] Kerja penat, kerja susah

[00:04:12.950 – 00:04:14.530] Tolong komen je kat sana

[00:04:14.530 – 00:04:16.650] Kerja penat ke kerja susah?

[00:04:16.930 – 00:04:17.450] Mana satu?

[00:04:17.970 – 00:04:18.750] Jom kita tengok

[00:04:19.310 – 00:04:20.090] Versus

[00:04:20.850 – 00:04:21.610] Kerja

[00:04:22.970 – 00:04:23.730] Susah

[00:04:23.730 – 00:04:25.130] Versus

[00:04:25.970 – 00:04:26.730] Kerja

[00:04:27.950 – 00:04:28.590] Penat

[00:04:28.590 – 00:04:30.650] Apa maksud kerja penat?

[00:04:30.790 – 00:04:34.090] Kerja penat ni adalah kerja yang kena buat berulang-ulang kali

[00:04:34.090 – 00:04:35.790] Contohnya admin

[00:04:35.790 – 00:04:38.490] Orang yang edit video

[00:04:38.490 – 00:04:40.050] Macam ada hari kena edit video

[00:04:40.050 – 00:04:42.030] Shoot video ni setiap minggu kena shoot

[00:04:42.030 – 00:04:42.710] Dia penat tau

[00:04:42.710 – 00:04:43.930] Kerja-kerja penat

[00:04:43.930 – 00:04:45.910] Ada pula kerja yang susah

[00:04:45.910 – 00:04:46.850] Dia tak penat sangat

[00:04:46.850 – 00:04:48.330] Tapi dia mental susah

[00:04:48.330 – 00:04:48.990] Contoh macam ni

[00:04:48.990 – 00:04:49.510] Developer

[00:04:49.510 – 00:04:51.190] Sebab tu kalau awak perasan

[00:04:51.190 – 00:04:54.090] Kita jarang hire kerja susah

[00:04:54.090 – 00:04:55.830] Kerja susah jangan hire

[00:04:55.830 – 00:04:56.970] Sebab kerja tu susah sangat

[00:04:56.970 – 00:04:59.250] Impossible untuk awak hire orang

[00:04:59.250 – 00:05:01.370] Yang gaji RM3,000

[00:05:01.370 – 00:05:02.570] Tapi boleh buat kerja susah

[00:05:02.570 – 00:05:03.710] Biasanya orang ni

[00:05:03.710 – 00:05:05.950] Dah boleh buat kerja yang penat

[00:05:05.950 – 00:05:08.310] So, sebab awak nak dapatkan website berkualiti

[00:05:08.310 – 00:05:10.190] Awak nak dapatkan chatbot yang proven

[00:05:10.190 – 00:05:12.290] So, awak kena hire orang

[00:05:12.290 – 00:05:14.310] Ataupun outsourcekan by agency

[00:05:14.310 – 00:05:16.310] Sebab dia boleh buat kerja susah

[00:05:16.310 – 00:05:17.210] Dengan harga yang murah

[00:05:17.850 – 00:05:18.410] Nampak?

[00:05:18.670 – 00:05:19.730] Dan kerja susah ni guys

[00:05:19.730 – 00:05:21.890] Biasanya dia tak berulang sangat

[00:05:21.890 – 00:05:22.930] Dia macam one-off, one-off

[00:05:22.930 – 00:05:24.710] So, paling susah developer

[00:05:24.710 – 00:05:26.670] That's why kita outsource-kan forever and ever

[00:05:27.170 – 00:05:29.590] Next, kerja susah yang seterusnya adalah marketer

[00:05:29.590 – 00:05:31.890] Marketer ni tak semua orang boleh tekan ads

[00:05:31.890 – 00:05:35.030] Facebook, Google, Instagram ke, TikTok ke, apa ke

[00:05:35.030 – 00:05:38.730] So marketer ni pun kita akan delay-kan dulu

[00:05:38.730 – 00:05:40.750] Untuk hiring, kita akan outsource-kan dulu

[00:05:40.750 – 00:05:43.950] Okay, so maksudnya yang ni paling susah, ni kedua susah

[00:05:43.950 – 00:05:47.130] So dah confirm-confirm kita akan outsource sahaja

[00:05:47.130 – 00:05:48.110] Ataupun delay-kan

[00:05:48.110 – 00:05:50.130] Lepas dah ada duit baru in-house-kan

[00:05:50.130 – 00:05:52.190] Sebab nak kena bayar mahal lah marketer ni

[00:05:52.190 – 00:05:52.890] Okay, next

[00:05:52.890 – 00:05:54.170] Content creator

[00:05:55.330 – 00:05:56.450] Antara dua-dua ni

[00:05:56.450 – 00:05:57.930] Mana paling kerja penat?

[00:05:58.150 – 00:05:59.050] Mana paling penat?

[00:05:59.650 – 00:06:00.450] Sini ke sini?

[00:06:01.570 – 00:06:01.850] Eh jangan

[00:06:03.350 – 00:06:04.390] Closer penat

[00:06:06.650 – 00:06:07.990] Closer lagi penat guys

[00:06:07.990 – 00:06:09.270] Nak jumpa customer

[00:06:09.270 – 00:06:10.350] Pagi, petang, siap malam

[00:06:10.350 – 00:06:11.190] At least content ni

[00:06:11.190 – 00:06:12.090] Boleh tidur dengan tenang

[00:06:12.090 – 00:06:13.010] Kan?

[00:06:13.170 – 00:06:13.910] Adakah tidur-tidur

[00:06:13.910 – 00:06:14.490] Customer call

[00:06:14.490 – 00:06:14.770] Hello

[00:06:14.770 – 00:06:15.490] Nak bayar payment

[00:06:15.490 – 00:06:15.870] Apa semua

[00:06:16.790 – 00:06:17.730] Content creator

[00:06:17.730 – 00:06:18.830] At least boleh berehat

[00:06:18.830 – 00:06:20.050] Tapi closer

[00:06:20.050 – 00:06:22.050] Pagi, petang, sabtu, ahad

[00:06:22.050 – 00:06:23.070] Kena reply customer

[00:06:23.070 – 00:06:24.990] Sebab itulah closer ni

[00:06:24.990 – 00:06:27.550] Kerja penat kita kena hire dulu

[00:06:27.550 – 00:06:30.010] Sebab kita tak nak buat kerja penat

[00:06:30.010 – 00:06:31.930] Kita sebagai founder

[00:06:31.930 – 00:06:33.510] Kita nak kena buat kerja susah

[00:06:33.510 – 00:06:35.990] Sebab kita ada skill yang tinggi

[00:06:35.990 – 00:06:37.450] Kerja susah lebih sesuai untuk kita

[00:06:37.450 – 00:06:39.770] So that's why yang ni kita hiring dulu

[00:06:39.770 – 00:06:41.510] Yang ni biasanya boss buat dulu

[00:06:41.510 – 00:06:43.190] Dan memang terbukti pun

[00:06:43.190 – 00:06:44.990] Bila boss buat content lagi convert

[00:06:44.990 – 00:06:47.750] Sebab itulah mana-mana company permulaan

[00:06:47.750 – 00:06:49.130] Better boss dulu buat content

[00:06:49.130 – 00:06:50.170] Biar dulu

[00:06:50.170 – 00:06:52.970] Sebab content ni berbentuk one too many

[00:06:52.970 – 00:06:55.290] One to many

[00:06:55.290 – 00:06:57.250] Satu kepada ramai orang

[00:06:57.250 – 00:06:59.150] Closer ni dia one to one

[00:06:59.150 – 00:07:01.870] Seorang team sale kepada seorang customer

[00:07:01.870 – 00:07:04.930] So kita bagi kerja penat ni bagi orang lain dululah

[00:07:04.930 – 00:07:07.530] Sebab tu hiring sebaiknya closer

[00:07:07.530 – 00:07:10.490] Lepas dah hire closer baru hire content creator

[00:07:10.490 – 00:07:11.430] Contohnya macam ni lah

[00:07:11.430 – 00:07:13.230] Awak hire content creator

[00:07:13.230 – 00:07:14.550] Content creator pun buat kerja

[00:07:14.550 – 00:07:17.830] Tiba-tiba leads masuk banyak gila

[00:07:17.830 – 00:07:19.450] Orang PM DM nak beli

[00:07:19.450 – 00:07:20.690] Tapi takde siapa boleh reply

[00:07:20.690 – 00:07:21.450] Awak yang reply

[00:07:21.450 – 00:07:21.870] Macam

[00:07:22.410 – 00:07:24.110] Naik ke sale? Tak naik juga guys

[00:07:24.110 – 00:07:24.910] Sama je

[00:07:24.910 – 00:07:26.950] So tak guna konten padu

[00:07:26.950 – 00:07:29.430] Tapi tak ada siapa yang nak menyambut konten tersebut